1Sale

1Sale L.L.C.
Formerly called
 1SaleADay
Industry Retail
Founded 2007 in Miami as 1SaleADay
Founder Ben Federman
Headquarters Miami, Florida, U.S.[1]
Key people
 Ben Federman, President & CEO
Eli Federman, Senior VP[2]
Products Electronics, Gadgets, Watches, Jewelry, etc.
Revenue IncreaseUS $245,000,000 (2012)[3]
Number of employees
 300+[4]
Website www.1sale.com

1Sale (formerly 1SaleADay) is an Internet retailer with a deal-a-day format. The site was founded in 2007 by Ben Federman.[5] 1Sale's main site offers one discounted item a day. 1Sale also has four spinoff sites specializing in electronics, watches, family and jewelry.

Business model

U.S News & World Report described 1Sale as a product daily deal site which buys products in bulk at large discounts and passes the savings on to consumers.[6] In 2013, 1Sale launched a Fashion category focusing on men's/women's apparel, accessories, and decor.[7]

Growth

In 2009, the company had 80+ employees[8] and earned about US $30 million.[5] As of December 2010 the site received approximately 350,000 daily visitors.[5] By the end of 2011 revenue had increased to US $120 million according to Internet Retailer Magazines top 500 profile,[3] and by 2013 the company had over 300 employees.[4]

In March 2011 the New York Times reported that 1SaleADay raised tens of millions of dollars (exact figure was undisclosed) from Optima Ventures to form Octagon Commerce, an e-commerce conglomerate.[9]

In the media

A 2010 Huffington Post article about the best lesser-known websites for finding deals asked readers to recommend their favorites—1Sale.com came in number one.[10]

In the January 2011 issue of Woman's Day, 1Sale was listed as one of the best ways to get a deal that year.[11] On January 17, 2011 Nate Berkus featured 1Sale.com on The Nate Berkus Show.[12] Also in 2011 Lifehacker listed 1Sale as one of the five top daily deal sites along with Groupon, Living Social and others.[13]

On June 15, 2012, The View featured an underwater camcorder sold by 1Sale.[14]

The TV show Extra featured a 1Sale exclusive offer for 2-carat white topaz earrings.[15] The View featured 1Sale's sale of a Fujifilm high-definition camcorder.[16]

1Sale's CEO Ben Federman was featured on Fox Business in 2011 with David Asman.[17]

ABC News and Yahoo News quoted Eli Federman discussing 1Sale's approach of embracing negative customer feedback to help facilitate customer dialogue and improve customer service.[18]

CNN Money featured the Company's approach to giving employees a voice in benefits administration. Eli Federman noted that this has led to "higher retention, increased trust, and happier employees."[19] ABC News chronicled the company’s use of the in-house social network Yammer.[20]

Philanthropy

In 2010, the company's CEO donated more than half of the site's net earnings to charities.[5]

Trademark Dispute

On September 27, 2010, 1SaleADay and its CEO won an extended, international legal dispute with the owners of One Sale A Day Australia.[21] World Intellectual Property Organization (WIPO) panelist, Andrew F. Christie, ruled that domain names onesaleaday.com.au and 1saleaday.com.au be transferred to CEO Ben Federman.[21]

The World Trademark Review commented on the legal significance of this particular UDRP case.[22] Community Radio Network (Australia) also covered this story.[23]

References

  1. ↑ Miami Herald - Ina Paiva Cordle (October 20, 2011) "Daily sale site 1Sale moves to Miami Lakes."
  2. ↑ CNN Money (May 31, 2013) "Free lunch vs. other perks: Why not let employees vote?"
  3. 1 2 Listed as #105. Internet Retailer "Internet Retailer Top 500."
  4. 1 2 Provost, Taylor. CFO Magazine (Feb. 15, 2013) "Don’t Curse the Chit-Chat; Host the Conversation."
  5. 1 2 3 4 Fisher, Anne (November 12, 2010). Crain's New York Business.com Executive Inbox
  6. ↑ U.S. News & World Report Money (September 30, 2011) "A Survival Guide to the Deluge of Daily Deals."
  7. ↑ 1Sale.com Debuts New Fashion Tab 1Sale Reseller Ratings.
  8. ↑ Gwen, Moran. Entrepreneur (Sept. 5, 2011) "1SaleADay.com's Ben Federman and the Value of a Daily Steal."
  9. ↑ Ha, Anthony (March 1, 2011). "Daily Deals Site 1SaleaDay Raises Tens of Millions"
  10. ↑ Kiser, Grace ( April 7, 2010). "Websites You Didn't Know Could Save You BIG Bucks: HuffPost Readers' Recommendations"
  11. ↑ Woman's Day Magazine, One Tip a Day. January 2011, p. 14.
  12. ↑ Nate Finds Great Deals (January 17, 2011)."Nate finds a great website that has amazing deals every day, 1SALEADay.com."
  13. ↑ Pinola, Melanie. Lifehacker (April 10, 2011)."Five Best Daily Deals Sites."
  14. ↑ "Fun Summer Gadgets for the Whole Family" The View (retrieved Aug. 29, 2012)
  15. ↑ "'Extra' Kicks Off New Season with ExtraPalooza!" Extra (retrieved Sept. 11, 2012)
  16. ↑ "1Sale.com on The View" The View (retrieved Nov. 15, 2012)
  17. ↑ 1Sale.com Fox Business (Aug. 6, 2011)
  18. ↑ "$1.44 Dispute Reveals Billions at Stake in Online Customer Feedback" ABC News (retrieved May. 26, 2013)
  19. ↑ Fisher, Anne. CNN Money."'Free lunch vs. other perks: Why not let employees vote?" (May. 31, 2013)
  20. ↑ Farnham, Alan (January 30, 2013). "Personal Tweets at Work: Here's One Answer to This Billion Dollar Problem". ABC News. Retrieved 2012-01-12.
  21. 1 2 WIPO Arbitration and Mediation Center, Christie, Andrew, F., Sole Panelist (September 27, 2010). Case No. DAU2010-0016
  22. ↑ Gynell, Julian (Dec. 3, 2010). "Domain name transfer ordered despite business agreement."
  23. ↑ Salek, Negar (October 21, 2010). "WIPO shuts down 1saleaday.com.au"

External links

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