Alt Variety

Alt Variety
Editor Lee Wong (alias)
Categories Underground magazine
Frequency Monthly
Publisher Alt Variety
First issue April 1, 2013 (2013-04-01)
Final issue July 2013
Company Alt Variety LLC
Country United States
Based in New York City
Language English

Alt Variety was a New York City-based monthly publication dealing with alternative and subversive themes that launched online in February 2012 and closed in July 2013. Its founder was Lee Wong.[1]

History

Alt Variety was launched in February 2012, first as an online magazine and then via an iTunes app.[2][3] In March 2013, it published a print form, ceasing publication of all forms of the magazine in July of that year.[4][5]

Editorial content

Alt Variety published celebrity interviews, advocated fringe culture, the arts and First Amendment rights and covered themes such as recreational drug use and pornography.[5]

Fundraising for Coney Island parade

In the wake of Hurricane Sandy, which devastated Coney Island, Alt Variety was responsible for organizing, curating, and hosting a concert benefit for the Coney Island Mermaid Parade at Bowery Ballroom, featuring headliners Amanda Palmer, Mina Caputo, and Abel Ferrara.[6][7][8] Alt Variety also enlisted Judah Friedlander to help raise public awareness about the imperiled parade after founder and editor in chief Lee Wong asked the comedian to create a service announcement to solicit donations.[1][9]

References

  1. 1 2 "New York Steps Up". AM New York. Retrieved 23 December 2013.
  2. ↑ "Website statistics". Alexa. Retrieved February 2012.
  3. ↑ "Alt Variety Apple Newsstand App". App Shopper. Retrieved August 2013.
  4. ↑ "New Magazine Launches Q1". Launch Monitor. Retrieved April 2, 2013.
  5. 1 2 "Alt Variety Magazine Gone Foever?". Magazineman. Retrieved 3 January 2014.
  6. ↑ "Saturday Night Benefit Planned For Coney Island". New York Times. May 23, 2013. Retrieved 20 December 2013.
  7. ↑ "At Coney Island, The (Mermaid) Show Must Go On". NPR. Retrieved 20 December 2013.
  8. ↑ "Alt Variety Presents Amanda Palmer". Bowery Ballroom. Retrieved 20 December 2013.
  9. ↑ "Coney Stylin". New York Post. Retrieved 22 December 2013.
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