Andy Mooney

For the Canadian politician, see Andy Mooney (politician).

Andrew "Andy" P. Mooney is the CEO of Fender Musical Instruments Corporation and former chairman of Disney Consumer Products (DCP). Mooney joined the Walt Disney Company as president of DCP in January 2000 and was made chairman in May 2003. Vertical businesses under Mooney's leadership and the DCP umbrella are The Baby Einstein Company, Disney Publishing Worldwide and newly re-acquired retail chain The Disney Store.

Mooney has been credited with pioneering the $4 billion Disney Princess franchise, an idea that Mooney says struck him at a Disney on Ice performance a few years earlier.[1] In Spring 2007, Mooney appeared on news segments and was quoted in numerous publications covering the latest upmarket franchise opportunity for Disney Princess—Disney wedding gowns, a concept created and developed by his executive assistant, Pamela Kemp.

Prior to Disney, Mooney spent 20 years with Nike, Inc. Originally joining Nike's United Kingdom division as chief financial officer, he transitioned to marketing in 1982, holding several senior positions before becoming chief marketing officer for Nike in the United States in 1994. Immediately prior to joining DCP, Mooney was chief marketing officer and head of Nike's $3 billion Global Apparel organization with additional responsibilities for worldwide marketing strategies for the Nike and Jordan brands. He led the reorganization of Nike's brand marketing activities and introduced new advertising strategies.

A native of Whitburn, Scotland, Mooney holds an Accounting Certificate in the United Kingdom.

Mr. Mooney announced his resignation from Disney on September 6, 2011 to pursue interests with other companies.[2][3]

In March 2012, Mooney joined the Board of shopkick, the mobile shopping app.,[4] along with Kleiner Perkins and Reid Hoffman.

In January 2013, Quiksilver announced that Mooney would be its new President and Chief Executive Officer, replacing Bob McKnight.[5]

On March 27, 2015, Quiksilver announced the termination of Mooney as CEO of the company. He was replaced as CEO by Pierre Agnes, who has worked at Quiksilver for 27 years and was promoted to president in November 2014.[6] [7]

On June 2, 2015, Mooney was appointed CEO of Fender Musical Instruments Corporation, replacing Scott Gilbertson.[8]

References

  1. ↑ Luder, Bob (April 30, 2010). "Disney executive Andy Mooney featured by American Marketing Association on Avila's campus".
  2. ↑ "Andrew P. Mooney Resigns". Reuters. September 6, 2011.
  3. ↑ Chmielewski, Dawn C. (September 7, 2011). "Disney Consumer Products Chairman Andy Mooney resigning". Los Angeles Times.
  4. ↑ "Location-Based Shopping App Shopkick Adds Former Disney And Nike Exec To Board".
  5. ↑ Connelly, Laylan (January 3, 2013). "Quiksilver co-founder and longtime CEO steps down". The Orange County Register. Retrieved January 3, 2013.
  6. ↑ Beilfuss, Lisa (September 13, 2015). "Quiksilver Ousts CEO, Installs 27-Year Company Veteran as Chief Executive". The Orange County Register. Retrieved September 13, 2015.
  7. ↑ Beilfuss, Lisa (March 27, 2015). "Quiksilver Ousts CEO, Installs 27-Year Company Veteran as Chief Executive". The Wall Street Journal. Retrieved March 27, 2015.
  8. ↑ "Fender Musical Instruments Corporation Appoints Andy Mooney to CEO". 3 June 2015. Retrieved 3 June 2015.

External links

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