Arthur B. VanGundy

Arthur "Andy" B. VanGundy Jr.
Born Arthur Boice VanGundy Jr.
(1946-05-24)May 24, 1946
Lancaster, Ohio, USA
Died May 5, 2009(2009-05-05) (aged 0)
Norman, Oklahoma, USA
Nationality American
Fields Marketing, Communication, Creativity
Institutions University of Oklahoma
Alma mater Ohio State University
Known for Creative problem-solving, Creativity techniques
Spouse Denilyn Wilson VanGundy

Arthur Boice "Andy" VanGundy Jr. (May 24, 1946 – May 5, 2009) was an US communications professor, conference speaker, author and internationally noted expert on idea-generation techniques. He was widely known for his numerous publications and as a pioneer in the field of applied creativity and the development of creativity tools and techniques, who devoted his career and much of his life to the study of creative problem solving and innovation research.[1]

Biography

Arthur B. VanGundy Jr. was born May 24, 1946 in Lancaster, Ohio to Dr. Arthur Boice and Sarajane ("Sally") Miesse VanGundy as the eldest of four boys. He graduated from high school in Lancaster in 1964 and earned a B.A. in Psychology from Ohio Wesleyan University in 1968, a M.S. in Personnel Counseling from Miami University (Ohio) in 1970, and a Ph.D. in Higher Education Administration from Ohio State University in 1975; during this time he worked as an Organizational development consultant for the US Air Force. In 1976, he moved to Norman, Oklahoma as Assistant Professor of Human relationships at the University of Oklahoma. He became an Associate Professor in 1982 and Full Professor in 1987, after moving to the Department of Communication, where he worked until his retirement in May 2008.[2]

While at The Ohio State University, he married Denilyn Wilson, who moved with him to Norman. The couple had two daughters, Sarah and Laura. The marriage was later divorced in 1988.

Work

VanGundy contributed more than 16 books and numerous book chapters and magazine articles in magazines like Business Week, U.S. News & World Report, and The New York Times. His book "Techniques of structured problem solving" is considered by many as "the bible of problem solving techniques".[3] He wrote the creativity training program for the American Management Association (AMA) and the creativity chapter for the American Marketing Association’s (AMA) Marketing Encyclopedia. He performed research specifically in the area of the creative person and the creative climate.[4]

His tools and techniques expertise span from performing research on ideation performance [5] to the design of numerous new creative problem solving formats and strategies, such as the PICL-list, Word Diamond, Fresh Eye, Object Stimulation, Try to become the problem, and Air Cliché/Haikugami,[6][7] including both purely intuitive techniques and highly-structured formats.

He served on the board of directors for the annual North American creativity conference CPSI and the Creative Education Foundation (CEF). Also he was the editor of CPSI/CEF’s Creativity in Action newsletter[8] and a member of the Academy of Management.

Books

Further readings

References

External links

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