BHLDN

BHLDN
Subsidiary
Industry Retail
Founded 2011
Headquarters Philadelphia, Pennsylvania, U.S.
Parent Urban Outfitters
Website www.bhldn.com

BHLDN is an American women's clothing retailer that specializes in wedding dresses, bridesmaid dresses, bridal accessories, and wedding décor. Headquartered in Philadelphia, Pennsylvania, BHLDN is owned by Urban Outfitters and is a sister brand to Anthropologie.[1][2][3]

History

BHLDN launched its website on Valentine’s Day 2011 and opened its first brick-and-mortar store in Houston in August 2011.[4][5] The retailer has since expanded to operating an additional brick-and-mortar store in Chicago, and shop-in-shop locations in Anthropologie stores in New York City, Boston, Beverly Hills, Seattle, and Washington D.C.[6][7]

Today

BHLDN carries gowns and accessories from fashion designers including Catherine Deane, Tracy Reese, and Fleur Wood.[8] BHLDN also collaborates with Wedding Paper Divas, a subsidiary of photo publishing service Shutterfly, for a collection of wedding stationery.[9][10]

References

  1. ↑ "Company Overview of BHLDN.com LLC".
  2. ↑ "BHLDN".
  3. ↑ "Getting Married? Urban Outfitters Has Your Dress".
  4. ↑ "Bhldn, Urban Outfitters' Bridal Brand, To Launch February 14".
  5. ↑ "BHLDN Opens its First Brick-and-Mortar Store at Highland Village".
  6. ↑ "Anthropologie to Open BHLDN Bridal Boutique on Upper East Side".
  7. ↑ "Peter Pan Collars in a Vintage Never-Never Land".
  8. ↑ "Anthropologie Launches Bridal Site BHLDN.com".
  9. ↑ "THE BHLDN COLLECTION FOR WEDDING PAPER DIVAS".
  10. ↑ "Shutterfly, Inc. - About".

External links

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