Efficiency Movement

The Efficiency Movement was a major movement in the United States, Britain and other industrial nations in the early 20th century that sought to identify and eliminate waste in all areas of the economy and society, and to develop and implement best practices.[1] The concept covered mechanical, economic, social, and personal improvement.[2] The quest for efficiency promised effective, dynamic management rewarded by growth.[3]

As a result of the influence of an early proponent, it is more often known as Taylorism.

United States

The Efficiency Movement played a central role in the Progressive Era in the United States, where it flourished 1890–1932.[4] Adherents argued that all aspects of the economy, society and government were riddled with waste and inefficiency. Everything would be better if experts identified the problems and fixed them. The result was strong support for building research universities and schools of business and engineering, municipal research agencies, as well as reform of hospitals and medical schools, and the practice of farming.[5] Perhaps the best known leaders were engineers Frederick Winslow Taylor (1856–1915), who used a stopwatch to identify the smallest inefficiencies, and Frank Bunker Gilbreth, Sr. (1868–1924) who proclaimed there was always "one best way" to fix a problem.

Leaders such as Herbert Croly, Charles R. van Hise and Richard Ely sought to improve governmental performance by training experts in public service comparable to those in Germany, notably at the Universities of Wisconsin and Pennsylvania. Schools of business administration set up management programs oriented toward efficiency.[6]

Municipal and state efficiency

Many cities set up "efficiency bureaus" to identify waste and apply the best practices. For example, Chicago created an Efficiency Division (1910–16) within the city government's Civil Service Commission, and private citizens organized the Chicago Bureau of Public Efficiency (1910–32). The former pioneered the study of "personal efficiency," measuring employees' performance through new scientific merit systems and efficiency movement [7]

State governments were active as well. For example, Massachusetts set up its "Commission on Economy and Efficiency" in 1912. It made hundreds of recommendations.[8]

Philanthropy

Leading philanthropists such as Andrew Carnegie[9] and John D. Rockefeller actively promoted the efficiency movement. In his many philanthropic pursuits, Rockefeller believed in supporting efficiency. He once said,

"To help an inefficient, ill-located, unnecessary school is a waste ...it is highly probable that enough money has been squandered on unwise educational projects to have built up a national system of higher education adequate to our needs, if the money had been properly directed to that end."[10]

Conservation

The conservation movement regarding national resources came to prominence during the Progressive Era. According to historian Samuel P. Hays, the conservation movement was based on the "gospel of the efficiency.".[11]

The Massachusetts Commission on Economy and Efficiency reflected the new concern with conservation. It said in 1912:

"The only proper basis for the protection of game birds, wild fowl and, indeed, all animals is an economic one, and must be based upon carefully constructed and properly enforced laws for the conservation of all species for the benefit of future generations of our citizens, rather than based on local opinion....This expenditure for the protection of fish and game is clearly a wise economy, tending to prevent the annihilation of birds and other animals valuable to mankind which might otherwise become extinct. It may be said that Massachusetts and her sister States have suffered irreparable loss by carelessly allowing, for generations past, indiscriminate waste of animal life."[8]

President Roosevelt was the nation's foremost conservationist, putting the issue high on the national agenda by emphasizing the need to eliminate wasteful uses of limited natural resources. He worked with all the major figures of the movement, especially his chief advisor on the matter, Gifford Pinchot. Roosevelt was deeply committed to conserving natural resources, and is considered to be the nation's first conservation President.[12]

1908 US editorial cartoon on Theodore Roosevelt and conservation

In 1908, Roosevelt sponsored the Conference of Governors held in the White House, with a focus on natural resources and their most efficient use. Roosevelt delivered the opening address: "Conservation as a National Duty."

In contrast, environmentalist John Muir promulgated a very different view of conservation, rejecting the efficiency motivation. Muir instead preached that nature was sacred and humans are intruders who should look but not develop. Working through the Sierra Club he founded, Muir tried to minimize commercial use of water resources and forests.[13] While Muir wanted nature preserved for the sake of pure beauty, Roosevelt subscribed to Pinchot's formulation, "to make the forest produce the largest amount of whatever crop or service will be most useful, and keep on producing it for generation after generation of men and trees." [14]

National politics

In U.S. national politics, the most prominent figure was Herbert Hoover, a trained engineer who downplayed politics and believed dispassionate, nonpolitical experts could solve the nation's great problems, such as ending poverty.[15]

Attacks on efficiency

After 1929, Democrats blamed the Great Depression on Hoover and helped to somewhat discredit the movement, though the demand for efficiency and elimination of waste remains an important component of American values.

Antitrust

Boston lawyer Louis Brandeis (1856–1941) argued bigness conflicted with efficiency and added a new political dimension to the Efficiency Movement. As early as 1895 he had warned of the harm that giant corporations could do to competitors, customers, and their own workers. The growth of industrialization was creating mammoth companies which he felt threatened the well-being of millions of Americans.[16] In "The Curse of Bigness" he argued, "Efficiency means greater production with less effort and at less cost, through the elimination of unnecessary waste, human and material. How else can we hope to attain our social ideals?."[17]

Bedaux system

The Bedaux system, developed by American entrepreneur Charles Bedaux (1887–1944) combine elements of Taylorism and Fordism and was especially influential in Germany. The Bedaux system represented a method of time and motion studies with aspects of both wage management and business management. For wages, the system promoted premiums for extra performance on top of a guaranteed hourly wage. The Bedaux system tried to reconfigure management and accounting, with an emphasis on controlling costs. It covered both blue- and white-collar workers, and especially middle managers. During the 1920s–1990s worldwide there were about one thousand companies in 21 countries that were run according to Bedaux, including giants such as Swift meatpacking, Eastman Kodak cameras, B.F. Goodrich rubber, DuPont chemicals, and General Electric. In addition there were numerous users in Britain, France and Germany.[18]

Relation to other movements

Later movements had echoes of the Efficiency Movement and were more directly inspired by Taylor and Taylorism. Technocracy, for instance, more of a fad than a movement, and others flourished in the 1930s and 1940s.

Postmodern opponents of nuclear energy in the 1970s broadened their attack to try to discredit movements that saw salvation for human society in technical expertise alone, or which held that scientists or engineers had any special expertise to offer in the political realm.

Coming into usage in 1990, the Western term Lean manufacturing (lean enterprise, lean production, or simply "Lean") refers to a business idea that considered the expenditure of resources for anything other than the creation of value for the end customer to be wasteful, and thus a target for elimination. Today the Lean concept is broadening to include a greater range of strategic goals, not just cost-cutting and efficiency.

Britain

In engineering, the concept of efficiency was developed in Britain in the mid-18th century by John Smeaton (1724–1792). Called the "father of civil engineering", he studied water wheels and steam engines.[19] In the late 19th century there was much talk about improving the efficiency of the administration and economic performance of the British Empire.[20]

National Efficiency was an attempt to discredit the old-fashioned habits, customs and institutions that put the British at a handicap in competition with the world, especially with Germany,[21] which was seen as the epitome of efficiency.[22] In the early 20th century, "National Efficiency" became a powerful demand — a movement supported by prominent figures across the political spectrum who disparaged sentimental humanitarianism and identified waste and model as witnesses a mistake that could no longer be tolerated. The movement took place in two waves; the first wave from 1899 to 1905 was made urgent by the inefficiencies and failures in the Second Boer War (1899–1902). Spectator magazine reported in 1902 there was "a universal outcry for efficiency in all departments of society, in all aspects of life".[23] The two most important themes were technocratic efficiency and managerial efficiency. As White (1899) argued vigorously, the empire needed to be put on a business footing and administered to get better results. The looming threat of Germany, which was widely seen as a much more efficient nation, added urgency after 1902. Politically National Efficiency brought together modernizing Conservatives and Unionists, Liberals who wanted to bring modernize their party, and Fabians such as George Bernard Shaw and H. G. Wells, along with Beatrice and Sidney Webb, who had outgrown socialism and saw the utopia of a scientifically up-to-date society supervised by experts such as themselves. Churchill in 1908 formed an alliance with the Webbs, announcing the goal of a "National Minimum", covering hours, working conditions, and wages – it was a safety net below which the individual would not be allowed to fall.[24][25]

Representative legislation included the Education Act of 1902, which emphasized the role of experts in the schools system. Higher education was an important initiative, typified by the growth of the London School of Economics, and the foundation of Imperial College.[26]

There was a pause in the movement between 1904 and 1909, when interest resumed. The most prominent new leaders included Liberals Winston Churchill and David Lloyd George, whose influence brought a bundle of reform legislation that introduced the welfare state to Britain.

Much of the popular and elite support for National Efficiency grew out of concern for Britain's military position, especially with respect to Germany. The Royal Navy underwent a dramatic modernization, most famously in the introduction of the Dreadnought, which in 1906 revolutionized naval warfare overnight.

Germany

In Germany the efficiency movement was called "rationalization" and it was a powerful social and economic force before 1933. In part it looked explicitly at American models, especially Fordism.[27] The Bedaux system was widely adopted in the rubber and tire industry, despite strong resistance in the socialist labor movement to the Bedaux system. Continental AG, the leading rubber company in Germany, adopted the system and profited heavily from it, thus surviving the Great Depression relatively undamaged and improving its competitive capabilities. However most German businessmen preferred the home-grown REFA system which focused on the standardization of working conditions, tools, and machinery.[28]

"Rationalization" meant higher productivity and greater efficiency, promising science would bring prosperity. More generally it promised a new level of modernity and was applied to economic production and consumption as well as public administration. Various versions of rationalization were promoted by industrialists and Social Democrats, by engineers and architects, by educators and academics, by middle class feminists and social workers, by government officials and politicians of many parties. It was ridiculed by the extremists in the Communist movement. As ideology and practice, rationalization challenged and transformed not only machines, factories, and vast business enterprises but also the lives of middle-class and working-class Germans.[29]

Soviet Union

Ideas of Science Management was very popular in the Soviet Union. One of the leading theorists and practitioners of the Scientific Management in Soviet Russia was Alexei Gastev. The Central Institute of Labour (Tsentralnyi Institut Truda, or TsIT), founded by Gastev in 1921 with Vladimir Lenin's support, was a veritable citadel of socialist Taylorism. Fascinated by Taylorism and Fordism, Gastev has led a popular movement for the “scientific organization of labor” (Nauchnaya Organizatsiya Truda, or NOT). Because of its emphasis on the cognitive components of labor, some scholars consider Gastev’s NOT to represent a Marxian variant of cybernetics. As with the concept of 'Organoprojection' (1919) by Pavel Florensky, underlying Nikolai Bernstein and Gastev's approach, lay a powerful man-machine metaphor.

Japan

W. Edwards Deming (1900–1993) brought the efficiency movement to Japan after World War II, teaching top management how to improve design (and thus service), product quality, testing and sales (the last through global markets), especially using statistical methods. Deming then brought his methods back to the U.S. in the form of quality control called continuous improvement process.[30]

Notes

  1. ↑ Daniel T. Rodgers, Atlantic Crossings: Social Politics in a Progressive Age (2000)
  2. ↑ Samuel Haber, Efficiency and Uplift: Scientific Management in the Progressive Era, 1890–1920 (1964)
  3. ↑ Jennifer K. Alexander, The Mantra of Efficiency: From Waterwheel to Social Control (2008)
  4. ↑ Haber (1964)
  5. ↑ W. J. Spillman, "The Efficiency Movement in Its Relation to Agriculture," Annals of the American Academy of Political and Social Science, Vol. 59, (May, 1915), pp. 65–76 in JSTOR
  6. ↑ Stuart Morris, "The Wisconsin Idea and Business Progressivism," Journal of American Studies, April 1970, Vol. 4#1 pp 39–60
  7. ↑ Mordecai Lee, Bureaus of Efficiency: Reforming Local Government in the Progressive Era, (Marquette University Press, 2008) ISBN 978-0-87462-081-8
  8. 1 2 Commission on Economy and Efficiency, Annual report of the Commission on Economy and Efficiency (Boston, 1913), p 76 online
  9. ↑ Abigail A. Van Slyck, Free to All: Carnegie Libraries & American Culture, 1890–1920 (1998) p. 1
  10. ↑ John D. Rockefeller, Random Reminiscences of Men and Events (1933)
  11. ↑ Samuel P. Hays, Conservation and the Gospel of Efficiency: The Progressive Conservation Movement 1890–1920 (1959).
  12. ↑ W. Todd Benson, President Theodore Roosevelt's Conservation Legacy (2003)
  13. ↑ Roderick Nash, Wilderness and the American Mind (3rd ed. 1982), pp 122–40
  14. ↑ Gifford Pinchot, Breaking New Ground, (1947) p. 32.
  15. ↑ William J. Barber, From new era to New Deal: Herbert Hoover, the economists, and American economic policy, 1921–1933 (1989) p. 5
  16. ↑ Melvin I. Urofsky, Louis D. Brandeis: a life (2009) pp 300–26
  17. ↑ Louis Brandeis, The curse of bigness: miscellaneous papers of Louis D. Brandeis edited by Osmond Kessler Fraenkel and Clarence Martin Lewis, (1965) p 51
  18. ↑ John Cunningham, F. W. Taylor: critical evaluations in business and management (Routledge, 2004) volume 4 p. 275
  19. ↑ Alexander (2008) ch. 1
  20. ↑ Arnold White, Efficiency and empire (1901) online edition
  21. ↑ W.H. Dawson, The German Workman: a Study in National Efficiency (1906) online
  22. ↑ G. R. Searle, The Quest for National Efficiency, 1899–1914: A Study in Politics and Political Thought (Oxford UP, 1971)
  23. ↑ G. R. Searle, "The Politics of National Efficiency and of War, 1900–1918" in Chris Wrigley, ed., A Companion to Early 20th-Century Britain (Blackwell, 2003) p. 56
  24. ↑ James T. Kloppenberg, Uncertain Victory: Social Democracy and Progressivism in European and American Thought, 1870–1920 (1988) p 475
  25. ↑ Henry Pelling, Winston Churchill (1989) p. 104
  26. ↑ Searle (1971)
  27. ↑ Mary Nolan, "Housework Made Easy: the Taylorized Housewife in Weimar Germany's Rationalized Economy," Feminist Studies. Volume: 16. Issue: 3. pp 549+
  28. ↑ Paul Erker, "Das Bedaux-System: Neue Aspekte der Historischen Rationalisierungsforschung,["The Bedaux system: new aspects of research on the history of rationalization"], Zeitschrift für Unternehmensgeschichte, 1996, Vol. 41#2 pp 139–158
  29. ↑ Nolan (1975)
  30. ↑ Andrea Gabor, The Man Who Discovered Quality: How W. Edwards Deming Brought the Quality Revolution to America (1992).

Bibliography

Primary sources

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