Black House Media
 | |
| Founded | 2006 |
|---|---|
| Headquarters | Lagos, Nigeria |
| Founder(s) | Adekunle Ayeni |
| Industry | Public Relations |
| Employees | 50+ |
| Parent | BHM Group |
| Website | http://bhmng.com |
| Available in | English |
| Current status | Active |
Black House Media (BHM) is a public relations and digital communications agency headquartered in Lagos, Nigeria with an office in London, United Kingdom.[1] Founded in 2006 by Adekunle Ayeni, Black House Media manages strategic communications programs for companies with interests in entertainment, lifestyle and fashion, media, consumer and technology.
Background
Black House Media has its historical roots inAll You Ever Need in Entertainmen (A.Y.E.N.I. Entertainment), a publicist service company, now defunct. Consequent upon a rebranding exercise carried out by its owner Adekunle Ayeni on A.Y.E.N.I. Entertainment, BHM came into existence. BHM, which modus operandi stems from the adoption of the principles and practice of traditional, social and digital public relations, is said to have taken off with "zero Nigerian Naira". "I have two businesses, NET newspapers and BHM. Both businesses were started with zero naira...There was a time we had just two staffers, myself and Nike Fagbule...There was a time we were squatting...", Ayeni narrates.[2][3] Ayeni reported that the company exceeded one million dollars valuation in 2012, and has "nearly 60 people" as employees.[4] With its induction in 2013, Black House Media became a member of the Public Relations Consultants Association of Nigeria (PRCAN), a trade sectoral group founded in 1984 for the public relations industry in Nigeria.[5][6] Several Nigerian newspapers and journals have done reviews on Black House Media. The Brand Journalists' Association of Nigeria, in a feature report done on the public pelations industry in Nigeria, profiled BHM as one of the "Only eight out of the 48 members of the Public Relations Consultants Association of Nigeria (PRCAN) (that) pay workers regularly".[7] Raheem Akingbolu of ThisDay, in his report titled "54 Years After, Marketng Sector Still Experience Enormous Challenges", described Black Media House as "taking the lead in the area of digital PR".[8] In Nigeria, BHM has also been described as "a public relations firm that is reputed to have handled most entertainment events"[9]
BHM Application
In 2012, Black House Media raised a team of software and content developers to develop the BHM App, the "first PR mobile application" and a "a pioneering effort."[10] The application is a pool of resources for the Nigerian public relations practitoners, which seeks to meet the information need of the app user.[11] in Nigeria. BHM founder, Adekunle Ayeni, explained that the BHM App was inspired by "the crave for best practice. It is high time the Public Relations industry in Nigeria kept the world abreast about its stories and the great things happening in the market. It is our belief that Agencies’ database, news hub, social PR, news and tips and workshop videos that would be on this application will help marketing practitioners, including journalists to be more accurate and informed." The application was unveiled at an event graced by industry experts. The application has been described as "a complete resource centre for the entire media and marketing communications industries especially for the clients seeking information about PR agencies in the country.".[12][13][14][15]
Founder
Adekunle Ayeni is a Nigerian businessman, publisher and publicist. He is the chairman of BHM Group, which is the parent company of Nigerian Entertainment Today, Black House Media and ID Africa. He is the organiser of the Nigerian Entertainment Conference, a gathering which brings stakeholders and practitioners in Nigerian entertainment together to iron out issues hindering the growth of the industry. He runs a column titled "Soliloquy". Adekunle featured in YNaija's powerlist of the most powerful young people in media.[16] Nigerian Entertainment Today has announced the launch of NET Television, which will serve as the mobile platform of the media company [17]
References
- ↑ "Who Are We".
- ↑ Tosin Odumosu (28 January 2012). "Why I chose to be a journalist without formal training’ -NET newspaper publisher, Ayeni Adekunle". Encomium.
- ↑ Prince Osuagwu (11 March 2015). "ID Africa to increase Nigeria internet penetration". Vanguard.
- ↑ Adekunle Ayeni (27 February 2015). "ID Africa Launches: Why My New Company is a Big Deal".
- ↑ Leonard Okachie (5 December 2013). "BlackHouse Media joins PRCAN". National Mirror.
- ↑ "BlackHouse Media joins PRCAN". The Nation. 5 December 2013.
- ↑ "Public Relations on Slippery Slopes". BJAN.
- ↑ Raheem Akingbolu (2 October 2014). "54 Years After, Marketing Sector Still Experiences Enormous Challenges". Thisday.
...Mr. Ayeni Adekunle, whose agency - Black House Media is taking the lead in the area of digital PR has urged practitioners to up the ante in the area of new media to be able to be at par with global trends.
- ↑ "Raising the Frontiers of Consumer Engagement". Thisday. 22 January 2014.
- ↑ Nseobong Okon-Ekong, Vanessa Obioha (28 December 2014). "BIG PLANS FOR 2015". Thisday.
- ↑ Editor (5 August 2014). "Ayeni Adekunle’s BHM Launches Nigeria’s First PR App". SabiNews.
- ↑ Rasheed Abubakar (19 August 2014). "Building the first app for PR in Nigeria is a dream come true’- Ayeni ‘The Great’ Adekunle, CEO of BHM Group". Encomium.
- ↑ Olamide Jasanya (5 August 2014). "BLACKHOUSE MEDIA LAUNCHES NIGERIA’S FIRST PR APP". Uncova.
- ↑ Raheem Akingbolu (2 October 2014). "Ayeni: PR is About the Truth Well Told". ThisDay.
- ↑ "Trending Market". BrandsMart.
- ↑ Wilfred Okiche (3 March 2015). "See the most powerful young people in media". YNaija.
- ↑ Leonard Okachie (26 March 2015). "NET launches mobile TV network". National Mirror.