Bossini
 | |
| Listed company SEHK: 0592 | |
| Industry | Fashion retailing |
| Founded | 1987 |
| Headquarters |
Tong Yin Street Tseung Kwan O Sai Kung District New Territories Hong Kong |
Area served |
Hong Kong and Macau Mainland China Singapore Taiwan Bangladesh Brunei Cambodia Cyprus Dominican Republic Egypt India Indonesia Kenya Libya Malaysia Middle East Mongolia Mozambique Myanmar Nepal Reunion Island Romania Thailand Uganda Venezuela Vietnam |
Key people |
Chairman: Ms TSIN Man Kuen Bess CEO: Mr MAK Tak Cheong Edmund |
| Website | Bossini International Holdings Limited |
Bossini International Holdings Limited (the Company) and its subsidiaries (the Group or Bossini) is an apparel brand owner, retailer and franchiser, headquartered in Hong Kong, with main markets in Hong Kong, mainland China, Taiwan and Singapore.
Bossini was founded by Law Ting-pong and launched its first retail store in 1987. It has grown to 938 stores worldwide, a mix of directly managed and franchised. The Group operates 257 directly managed stores in Hong Kong, mainland China, Taiwan and Singapore, with a further 81 franchised stores in mainland China. In around 40 other countries, the Group supports a total of 600 franchised stores, including in Southeast Asia, the Middle East, Europe and Central America.
History[1]
| Year | Milestone |
|---|---|
| 1987 | opened the first bossini retail outlet in Hong Kong, followed by the first store in Singapore |
| 1988 | commenced franchised operations |
| 1992 | commenced operations in Taiwan |
| 1993 | opened first retail outlet in Mainland China listed on the Main Board of Hong Kong Stock Exchange |
| 1995 | launched franchised business in Mainland China and Middle East |
| 2002 | started cultivating the 7 Habits® corporate culture started to establish bossini as a learning organization |
| 2005 | opened first bossini retail outlet in Malaysia' |
| 2006 | launched franchised business in India |
| 2007 | launched Yb by bsn, a new young line in Hong Kong rolled out a holistic 360° brand revamp campaign in Hong Kong and other core markets launched franchised business in Europe and North Africa opened Hong Kong's biggest flagship store in Mongkok |
| 2008 | launched franchised business in Central America |
| 2009 | introduced be happy brand value |
| 2010 | launched franchised business in Armenia and Cambodia |
| 2011 | launched franchised business in Brunei |
| 2012 | launched ha:ppy25 anniversary campaign in Hong Kong and other core markets |
| 2013 | launched franchised business in Kenya |
Product range
Bossini markets casual wear apparel products including men’s, ladies’, youth and children's wear.
2015 kidnap
In April 2015, a criminal gang kidnapped Queenie Rosita Law, granddaughter of late Bossini founder Law Ting-pong and heiress to the family fortune, and held her hostage in a cave for four days, until her father paid a ransom of HK$28 million, whereupon she was freed. Later, the vast majority of the money was recovered, and all of the nine men police believe to have been involved were captured and tried.[2][3]