British Hospitality Association

British Hospitality Association
Abbreviation BHA
Formation 1907 (1907) (Incorporated 1910)
Type Trade association
Purpose Hospitality/tourism
Headquarters London, England
Region
 United Kingdom
Membership
 40,000 [1]
President, BHA
 Alan Parker CBE
Chairman, BHA
 Nick Varney
Chief Executive, BHA/RA
 Ufi Ibrahim[2]
President, RA
 Robert Walton MBE
Website www.bha.org.uk

The British Hospitality Association (BHA), incorporating The Restaurant Association (RA), is a non-government representative body for hotels, clubs, restaurants, leisure outlets and other hospitality-related organisations nationwide headquartered in London, UK. The association promotes the interests of the hospitality industry to the Government Ministers, MPs, MSPs, Welsh Assembly Members, MEPs, the EU Commission, the City and the Media. The association operates by membership-based system.[3]

History

Frank Bourne-Newton (1850-1940), co-founder of the BHA

BHA traces its origins back to 1885 when James Allen, of the Queen’s Hotel in Leeds, tried to establish the first association for supporting and representing the hotel industry in England. In 1891/2, the Caterer magazine took the similar attempt. However, those tries remained unsuccessful due to lack of support and interest.

In 1906, one of the main promises of the Liberal Party at the elections was to reduce drunkenness primarily by abolishing one-third of the liquor licenses in the UK. Moreover, it was proposed that the profits lost by the one-third of the licensees whose businesses were closed down would be recovered as a compensation levy from the remained two-thirds who survived. When the Liberal Party won the election with majority of 300 seats in the House of Commons, the industry faced a major disaster.[4]

Frank Bourne-Newton, the editor, publisher and proprietor of Caterer, Hotelkeeper and Refreshment Contractors’ Gazette (now Caterer and Hotelkeeper), joined together with Dudley James, manager of Morley's Hotel in Trafalgar Square (replaced by South Africa House) to form a national association which would lobby the hospitality industry’s interests and defend it against attacks on existing conditions. As a result, they established National Hotel-Keepers Association in 1907, which by the end of the year was granted its certificate by the government as Incorporated Hotel-Keepers Association (IHKA). Out of thirty-six founder members, five hotels are still members of the BHA; nine are still in business (though, not always as hotels); and the remaining twenty-two have been demolished, redeveloped or destroyed during the WWII.[4]

Earl of Bessborough, president of the IAHK from 1910-1920

The first task to undertake for the newly formed organisation was to make the Government reconsider its plans regarding the new Licensing Act. IHKA lobbied the Chancellor of the Exchequer, Herbert Asquitch, and achieved some success as the Government agreed to reduce the compensation levy for hotels to one-third that applied to the public houses. The bill was, however, vetoed by the House of Lords but eventually re-introduced years later when the upper house could no longer block it due to its reformation by The Parliament Act 1911.

From its founding to 1910, IHKA had a number of other achievements. The association fought licensing duties and tried to lobby a reduced insurance premium for members affected by the Employers’ Liability Act. It ensured that the Shops Act 1911 did not affect hotels; which would have reduced the working hours to no more than twelve a day, five days a week and fourteen hours on Saturdays.

Some years later, the founders realised that the IHKA could not run any longer because it did not have sufficient funds to fight long battles with the Government. In 1910, IHKA merged with Incorporated Association of Hotels and Restaurants (IAHR), recently formed by major hoteliers, and adopted its name.

During the First World War, hotels, along with many others, were affected by the food shortage. The IAHR was the first to recommend rationing to the Government. It also raised concerns regarding enormous number of forms had to be filled by the hotels to account for the food that they used.

By the end of the WWI, the IAHR formed a parliamentary committee and the Government recognised it as the negotiating body for the industry. Once the war was over, the Chancellor of the Exchequer, Sir Austen Chamberlain, decided to introduce a new tax for luxury goods to raise money and included hotels into such category. The IAHR managed to persuade Sir Austen to drop this plan at the Committee stage. In the mid-1920s, IAHR introduced its regional divisions to provide all members with more control of the specific efforts needed in their areas.

In 1926, association decided to change its name again and became the Hotel & Restaurant Association of Great Britain (HRA).

When Prince George, Duke of Kent gave a toast at the 22nd Annual Luncheon, HRH commented the association's work by saying that "The hotel industry is important as a dispenser of happiness. With resolution on your part to provide the service required, there is no reason why the hotel trade in Great Britain should not enter into a new era of prosperity".[5]

The bombing of the Second World War had a serious affect on a hotel industry as many hotels were destroyed. It includes some notable names such as the Carlton (now New Zealand House). The association and the industry struggled but when the war was over, HRA worked hard to obtain a fair share of the building materials for refurbishments.

In the early 1970s, HRA merged with the Caterer’s Association and was renamed as British Hotels, Restaurants and Caterers’ Association (BHRCA). In a few years, BHRCA claimed to represent over half of the hotels with 5+ bedrooms across the UK. In the late 1980s, the association changed its name to its present form, the British Hospitality Association (designed by Saatchi and Saatchi), to make it shorter, be modern and reflect the wider industry it represents.

Other successful campaigns include fighting a proposal by the EU to prevent business travellers from claiming VAT back and a proposal that hotels must pay more for television licences. At present, the BHA represents 40,000 establishments with over 500,000 employees across the UK (excluding NI); which includes hotels, restaurants, clubs, catering companies, food & service management and leisure outlets. Members range from independent businesses (73% of total number of members) to international groups (8%).[6]

One of the main agendas for the association in 2011 is a campaign to reduce the level of VAT charged to hotel rooms and attractions to increase competitiveness of the UK hospitality against other EU members which mostly charge a lower VAT rate for accommodation and food served in restaurants.[7]

Restaurant Association

In 1967, a group of restaurateurs led by Rafael Calzada, proprietor of the Caprice, supported by Madame Prunier, proprietor of the Prunier’s Restaurant (now Marco Pierre White’s Luciano) and Manny Franks, who ran a small restaurant chain, claimed that BHRA (as it then was) ignored restaurants and decided to establish a new separate organisation, called the Restaurant Association of Great Britain (RAGB), which would represent solely restaurants interests. For nearly forty years, RAGB continued to represent the industry. However, due to the lack of support from major food chains, high costs and the need to present a united front, the RAGB had to merge with the BHA in 2003.[4]

Structure

Apart from the head office in London, BHA operates a number of committees. Committees gather on a regular basis to discuss current activities and ‘to shape BHA policy’. Typically, they consist of a chairman and between 20 and 25 company representatives. Each of them must be a BHA member and voted on an annual election process held by the association. Until 2012, there were two main committees that would oversee association’s day-to-day business - the BHA Council and the BHA National Executive.[8] Both, however, were abolished at the Extraordinary General Meeting on 3 May in favour of a new Board of Directors. Some positions such as BHA President and BHA National Chairman were subsequently abolished as well.[9]

There are 16 additional committees working with specific issues, sector or a region. As for 2011, the full list of committees is as follows.

Sector Committees:

Regional Committees:

Policy Led Committees:

Membership

BHA has no special requirements to its prospective members regarding size. All the members must be within the United Kingdom (however, the overseas membership is possible in certain cases) and be hospitality-related. Nevertheless, educational establishments, suppliers, etc. can also join the association as affiliate members and receive the same benefits. Membership is annual and possible to join year-round. There is a range of rates depending on the type of an organisation and its size, starting from £100 a year.

The primary aim of the association is to lobby industry’s interests and to protect it from harmful legislation; however, it also offers some other benefits and services to its members.

Many top hotel chains and hospitality services provides are its members like Amadeus, Domino's Pizza, Hilton Worldwide, Macdonald Hotels, ThinkHotels.com etc.

Partners

Patrons
Along with BHA’s members, BHA Patrons play a key role in supporting the association in its lobbying activities and day-to-day business. They also add some tangible benefits to the membership by providing special and exclusive services. The list of patrons includes some well-known companies such as Santander, Nestlé, Philips, Coca-Cola and American Express.[11]

Preferred suppliers
Preferred suppliers provide BHA members with preferential rates on their services, discounts and special offers. At present, there are about 30 preferred suppliers working with the BHA.[12]

Publications

Annual (Monthly) Report

The British Hospitality Association publishes a number of periodicals. The oldest publication is a Monthly Report which later became Annual Report and has been issued since December, 1913. The association saw a need in informing the members about its work but faced a problem as some of the matters discussed at the committee meetings were not possible to publish publicly. Therefore, the association decided to print its own monthly periodical. First Monthly reports were private and intended for members only. Each copy was numbered with the number of the member to whom it was sent. All copies issued prior to 1950s consisted of information regarding committee meetings, advertising (e.g. hotels for sale), advice (e.g. rationing during war years), legal updates, new members, etc. Since 1950, the report has become annual.[5]

Trends and Developments Report

Trends and Development (Statistics) is an annual report that has been issued since 1990. The report brings together statistics regarding the World Tourism and Hospitality industry. Such as, for example, employment levels, size of inbound, outbound & domestic tourism and financial highlights of the UK hotel, restaurant & catering industries.[13]
The publication is available for members for free as part of their subscription. However, non-members can purchase it as well.

Creating Jobs in Britain – A Hospitality Economy Proposition

Creating Jobs in Britain is a report by the BHA that highlighted the hospitality’s contribution to the UK economy and stated that the industry can generate as many as 236,000 additional jobs if the Government provides the right framework.

BHRA Hotel and Restaurant Guide

In 1928, the association published its first guide to member hotels in Britain, Ireland, British dominions and colonies. The guide consisted of a short information regarding the prices charged for rooms, food, etc., size of an establishment, facilities such as telephone or running water, contact details and so forth. Later issues also included a road map and road mileage between major UK cities. Cover pages were highly influenced by culture and economic situation. Thus, 1947 version has all the signs of post war austerity when a copy issued in 1974 was visibly influenced by 1960s psychedelia movement. The publication was ceased in 1997.

Magazines

Events

Hospitality and Tourism Summit

The Hospitality and Tourism Summit is aimed at underlining the economic importance of the hospitality industry within the UK economy and showcasing how other organisations can benefit from the Tourism industry. The first-ever The Hospitality and Tourism Summit 2012 was held at the InterContinental Park Lane, London on Friday 1 June and was attended by around 500 industry leaders, national & international government officials and others. The summit was followed by a Gala Diner.[14] The event was free of charge for BHA members when all other tickets were on sale for around £500. The 2012 event attracted some well-known names including, for example, John Penrose MP (The UK Minister for Tourism & Heritage), Kit Malthouse (The Deputy Mayor of London), Willie Walsh (CEO, British Airways), Taleb Rifai (Secretary of the UN World Tourism Organisation), Simon Vincent (Europe President of Hilton), Robin Rowland (CEO of Yo!Sushi), etc.[15]

Young Chef Young Waiter

Young Chef Young Waiter (YCYW) is an annual skills competition for youths launched in 1984 which makes it the longest-established competition in the UK hospitality industry. The event is organised by the Restaurant Association. Entrants must be 25 years old or under and work for a hotel or a restaurant which is a member of the BHA. The competition is divided into three stages. First two are the regional finals held separately for Northern and Southern regions and the third is a national final followed by the award ceremony in London. At the regional finals chefs are being marked on their cooking skills and theoretical knowledge when waiters are tested on their service abilities (including wine, coffee, cheese knowledge), followed by a skills interview. As for the national final, succeeded chefs and waiters are put into pairs to prepare and serve lunch for the invited guests.[16] In 2011, the RA broadened the award categories, and besides 1st, 2nd and 3rd places for each waiters and chefs, it gives prizes for Best Barista, Best Cheese Knowledge & Best Wine Knowledge for waiters and Best Dessert, Best Original Dish & Best Kitchen Craft for chefs.[17]

Annual Luncheon

22nd Annual Luncheon 1932 at Grosvenor House, London

Annual Luncheon is an event that the organisation has been holding every year since its incorporation in 1910.[5] During such gathering, all BHA members as well as those who ‘play a big role in supporting’ the organisation are invited for a champagne reception followed by lunch. The most recent Annual Lunch was held at the 22nd of June 2011 at The Grosvenor House Hotel, London and was attended by 800 guests (including the BHA staff). The tickets were, however, not free even for members and were on sale for £155 per person.[18]

National Restaurateur’s Dinner

National Restaurateur’s Dinner (NRD) is a fund-raising event that has been taken place annually since 1987. The event is organised by three associations: the BHA, the Academy of Culinary Arts and the Academy of Food and Wine. All the profits collected from ticket sales and donations are used for training and educational programmes for chefs and waiters including the YCYW. NRD 2012 raised £40,000, one-third of which were allocated to the BHA.[19]

Campaigns

2012

VAT Cut
In 2011, the British Hospitality Association decided to merge its campaign to reduce the rate of VAT in the UK charged to hospitality establishment with British Association of British Association of Leisure Parks, Piers and Amusements, the Federation of Small Business and the Tourism Alliance. The campaign is chaired by Graham Wason who has been involved in the earlier campaigns since 1993.

In 2012, the BHA announce that the current economic climate is not suitable for cutting the rate for meal providers and therefore, divided its campaign into two stages.

BHA’s main argument is that the current rate of 20 per cent is the second-highest in the EU which makes the UK uncompetitive. The association also pledges that the reduction of the VAT will contribute additional £2.6 billion over a decade and create 79,000 jobs – according to BHA’s research.[7]
PPL
The association responded to the initiative by Phonographic Performance ltd. to increase fees for Specially Featured Entertainment. The BHA held several meeting with the PPL and it was agreed that the authority would not increase any tariffs before the January 2013 (not April 2012 as originally proposed).
National Minimum Wage
The BHA submitted written evidence to the Low Pay Commission which recommends changes in the national wage.
Olympics
The association was chosen by the Community Safety and Security Project to inform its members regarding the security developments in London area.
Shops and Restaurants
The BHA addressed the Government to give the industry more flexibility – as for example, to abandon planning permissions required to convert a shop into a restaurant.
Bed Tax
Two councils in Scotland, Edinburgh and York, in attempt to raise finances, decided to introduce Bed Tax – a tax collected from each visitor staying in a hotel. BHA Northern Committee’ Chief Executive, Simon Kershaw, with the support from other Scottish hoteliers pressed the councils into realising that it was in their authority to introduce such measures.
Car Parking-Westminster
After the Westminster City Council announced the possibility of tighter parking restrictions in the borough, the BHA pointed out that it would be damaging for the hospitality businesses in the area. The council abandon the plan under the pressure from the BHA and the industry.[21]

2011

Regulation
BHA’s Chairman, Alan Parker CBE, was invited by the UK Minister for Tourism and Heritage to chair a tourism industry regulation task to reduce the red tape.
London Tourism Funding
The BHA was disappointed by the Prime Minister’s plan to close the London Development Agency. The association lobbied Boris Johnson and the Department for Business to save VisitLondon. Later, the London Mayor, Boris Johnson, agreed to offer £14m a year for a new promotional agency, London and Partners.
Digital Economy
BHA responded with concern to Ofcom consultation on the implementation of the Digital Economy Act which would mean that hotels’ and restaurants’ Wi-Fi and broadband facilities could be restricted in case when an illegal download by one of the guests took place.[22]

References

  1. ↑ https://next.ft.com/content/ac68b6a6-7c45-11d9-8992-00000e2511c8. Missing or empty |title= (help)
  2. ↑ "Our leaders". British Hospitality Association. Retrieved 19 July 2012.
  3. ↑ "About Us". British Hospitality Association. Retrieved 18 July 2012.
  4. 1 2 3 Taylor, Derek; Quest, Miles (2007). Hospitality : a portrait : the British Hospitality Association, 1907-2007. London: British Hospitality Association. ISBN 9780955595301.
  5. 1 2 3 The Monthly Report 1932. Hotels and Restaurants Association of Great Britain. 1932.
  6. ↑ "Our members". British Hospitality Association.
  7. 1 2 "Reducing VAT - Creating Jobs" (PDF). British Hospitality Association. Retrieved 19 July 2012.
  8. ↑ "Our committees". British Hospitality Association.
  9. ↑ "BHA confirms new board of directors". British Hospitality Association.
  10. ↑ "Members". British Hospitality Association.
  11. ↑ "Patrons". British Hospitality Association. Retrieved 20 July 2012.
  12. ↑ "Suppliers". British Hospitality Association. Retrieved 20 July 2012.
  13. ↑ British Hospitality: Trends and Statistic. British Hospitality Association. 1990.
  14. ↑ "Summit 2012". British Hospitality Association. Retrieved 19 July 2012.
  15. ↑ "Hospitality and Tourism Summit 2012". Big Hospitality.
  16. ↑ "Our Competition". British Hospitality Association.
  17. ↑ "YCYW introduces new skills awards". Big Hospitality.
  18. ↑ "Annual Luncheon". British Hospitality Association. Retrieved 19 July 2012.
  19. ↑ "About us". National Restarateurs Dinner.
  20. ↑ "BHA VAT Campaign". British Hospitality Association. Retrieved 19 July 2012.
  21. ↑ Annual Report 2012. British Hospitality Association. 2012.
  22. ↑ Annual Report 2011. British Hospitality Association. 2011.
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