Buffé
| Categories | Customer magazine |
|---|---|
| Frequency | Monthly |
| Publisher | OTW Media Group |
| Year founded | 1995 |
| Company | ICA |
| Country | Sweden |
| Based in | Stockholm |
| Language | Swedish |
| OCLC number | [http://www.ica.se/buffe/recept/ Buffé] |
Buffé is a Swedish monthly free customer magazine which is distributed to the customers of ICA, a supermarket.[1][2] The magazine is one of two magazines by the company and the other one is ICA-Kuriren, a family magazine.[3]
History and profile
Buffé was started in 1995.[3] The magazine is published by OTW Media Group, a subsidiary of ICA, in Stockholm.[4] It features recipes and practical information about cooking.[1][2]
In 2007 the circulation of Buffé was 1,996,900 copies, making it the best-selling magazine in Sweden.[3]
In 2013 the publisher of Buffé won the Swedish Design Awards for Magazine Design.[4] In May 2015, the magazine also received two silver awards at Guldbladet, an award gala for the content market agencies.[4]
References
- 1 2 Mikael Vemmenby (2011). "How Cross Media is used by ICA Supermarket to improve their Brand" (PDF). CHI. Retrieved 6 February 2016.
- 1 2 "Buffé Magazine 2013". Behance. Retrieved 6 February 2016.
- 1 2 3 Mart Ots (2010). Understanding value formation (PDF). Jönköping: Jönköping International Business School. ISBN 978-91-86345-11-2. Retrieved 6 February 2016.
- 1 2 3 "Buffé Magazine". Nourish Atelier. Retrieved 6 February 2016.
External links
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