Business dynamics
| Author | John Sterman |
|---|---|
| Language | English language |
| Publisher | McGraw Hill |
Publication date | 2000 |
| ISBN | 0-07-231135-5 |
| OCLC | 42771322 |
| 658.4/038/011 21 | |
| LC Class | HD30.2 .S7835 2000 |
Business Dynamics is a book by John Sterman that applies system dynamics to business.
- Sterman, John D. (2000). Business Dynamics: Systems thinking and modeling for a complex world. McGraw Hill. ISBN 0-07-231135-5.
The book introduces systems dynamics modeling for the analysis of policy and strategy, with an emphasis on business and public policy applications. System dynamics is both a conceptual tool and a powerful modeling method. This allows the building of computer simulations of complex systems. These simulations can then be used to test the effectiveness of different policies on business outcomes.
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