BuyNOW TV

BuyNOW TV

BuyNOW TV logo
Launched Summer 2014
Owned by BuyNOW Media
Country Canada
Broadcast area National
Website BuyNOW TV
Availability
Cable
Rogers Cable Channel 203 (SD & HD Auto-Tuned)
Channel 207 (HD)
IPTV
V Media Channel 203 (HD)
Zazeen Channel 133 (HD)

BuyNOW TV is a Canadian English language direct response specialty shopping channel owned by BuyNOW Media Inc. which is wholly owned by serial entrepreneur Evan Kosiner.[1]

The channel launched in the summer of 2014 initially on Rogers Cable in both standard and high definition television in Ontario, New Brunswick, and Newfoundland and Labrador.[2] The channel was subsequently launched on additional television services including Zazeen and V Media. The channel also live streams on YouTube.

Programming

BuyNOW TV features direct response advertising in short and long form from a range of categories including travel, beauty products, and fashion, among others.

BuyNOW TV's screen is formatted with a smaller video screen than most other television channels with the right and bottom portions of the screen consisting of a ticker, consisting of static advertisements.

Screenshot of BuyNOW TV's screen identifying its on-screen picture format.

Licensing

BuyNOW TV is classified as a teleshopping service by the Canadian Radio-television and Telecommunications Commission (CRTC) and, thus, is exempted from requiring a CRTC-issued licence to operate and most other CRTC requirements to which pay TV and specialty channels are subject.[3]

References

External links

This article is issued from Wikipedia - version of the Sunday, April 19, 2015. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.