CARiD
Private | |
Industry | Automotive Aftermarket |
Headquarters | Cranbury, NJ, United States |
Number of locations | 1 Corporate Drive |
Products | Auto Parts, Aftermarket Accessories, Wheels & Tires |
Website | http://www.carid.com/ |
CARiD.com is an online retailer of automotive parts and accessories. The company’s inventory consists of over 2 million unique SKUs from more than 700 different manufacturers. The main product categories include automotive repair parts, wheels and tires, as well as aftermarket performance parts and accessories. Vehicle coverage extends from early muscle cars, pickup trucks, and off-road Jeeps, to modern day SUVs, import tuners, and luxury sedans.
Overview
Founded in 2008 in Edison, NJ, CARiD.com is operated by Onyx Enterprises, a privately owned automotive parts and accessories distributor. In 2010 the company expanded and moved their corporate offices, contact center, and warehouse facilities to a larger facility in Cranbury, NJ. The company’s dedicated wheel and tire facility was expanded in 2014.[1]
Web Presence
In 2013 the CARiD website averaged over 3,000,000 visits per month. CARiD.com has received recognition for its industry leading web design[2] as well as its user engaging social media campaigns.[3] As of December 2014 – the CARiD Facebook page had over 1,000,000 likes.
Product Lines
CARiD.com is currently an authorized dealer of more than 700 performance, accessory, wheel and tire, audio, and repair parts brands,[4] including:
Performance | Accessories | Wheels & Tires | Repair Parts | Audio & Electronics |
---|---|---|---|---|
Magnaflow | Westin | Lexani | Bosch | Kenwood |
Edelbrock | Husky Liners | TSW | TYC | Garmin |
Injen | Lund | Konig | Dorman | Pioneer |
MGP Caliper Covers | Coverking | Pirelli | Fram | JBL |
Eibach | Curt | Michelin | Monroe | Metra |
Customer Service
CARiD received its Better Business Bureau (BBB)Accreditation in 2010, and currently holds an A+ rating. In 2014 CARiD was awarded a rating of Excellent from StellaService, an independent company that rates the customer service performance of online businesses. CARiD.com offers phone, chat, and email support.
my.CARiD.com
In 2013 CARiD launched my.CARiD.com, a homegrown social media platform built specifically for automotive enthusiasts. The site allows users to show off their rides by creating profiles with image galleries, as well as participate in online social activities.
Ratings, Certifications, and Recognitions
- Rated A with Better Business Bureau in 2010[5]
- Awarded StellaService Excellent Seal in 2014[6]
- Norton Secured Status[7]
- TRUSTe Privacy Certified site[8]
- Recognized for its extremely fun Facebook page[9]
- Recognized for visual-laden and impressive automotive website design[10]
NASCAR Involvement
In 2013, CARiD teamed with Husky Liners to offer the Ultimate Race Weekend Sweepstakes. The CARiD.com logo was displayed on the trunk lid of the #2 car driven by Brian Scott when he placed 9th in the Food City 250 at Bristol Motor Speedway on August 23, 2013.[11][12]
Corporate Scholarship
In 2014, CARiD introduced its Corporate Scholarship program. This $1000 scholarship is awarded twice a year to a student who submits the best photo representation of the automotive industry.[13]
Sponsorship
CARiD.com sponsors automotive based businesses, events, programs, and forums. In addition to multiple speedways, CARiD.com sponsors over 300 automotive forums and 11 Solar, Formula SAE, and Baja SAE collegiate car project programs.
- University of Southern California - Formula SAE Team[14]
- Florida State University - Baja Racing Team[15]
- UC San Diego- Formula SAE Team (Triton Racing)[16]
- Auburn University- Formula SAE Team[17]
- Rutgers- Formula SAE Team[18]
- Georgia Tech Formula SAE Team[19]
- University of Michigan - Baja Racing Team[20]
- Penn State Racing - Formula SAE Team[21]
- Stanford University Solar Car Project[22]
- Missouri S&T- Formula SAE Team
- Florida International University Formula SAE Team[23]
Military Discount
CARiD has been supporting the US Military since 2010 by offering a discount to active duty personnel, retirees, veterans, and their families.[24]
References
- ↑ "CARiD.com Expands Wheel and Tire Operation". Retrieved 10 September 2014.
- ↑ "20 Automotive Website Designs For Your Inspiration".
- ↑ "8 Odd Pages that ALWAYS Find Cool Stuff to Post on Facebook".
- ↑ "CARiD Brands".
- ↑ "Onyx Review - BBB Business Review".
- ↑ "CARiD.com Customer Service Ratings at StellaService".
- ↑ "Secured Seal".
- ↑ "Validation Page for Online Privacy Certification by TRUSTe".
- ↑ "8 Odd Pages that ALWAYS Find Cool Stuff to Post on Facebook".
- ↑ "20 Automotive Website Designs For Your Inspiration".
- ↑ "Brian Scott driver of the Husky Liners Chevrolet pits".
- ↑ "Brian Scott Looking to Continue Success".
- ↑ "A $1,000 Scholarship Award for the Most Eye-catching Car Photo by CARiD".
- ↑ "USC Racing Sponsors".
- ↑ "SAE at FAMU-FSU COE Sponsors".
- ↑ "Triton Racing Sponsors".
- ↑ "Auburn Formula SAE".
- ↑ "Rutgers Formula Racing Sponsors".
- ↑ "Georgia Tech Motorsports Sponsors".
- ↑ "Sponsor The University of Michigan Baja Racing".
- ↑ "Penn State Formula SAE Sponsors".
- ↑ "Stanford Solar Car Project Sponsors".
- ↑ "Panther Motorsports Sponsors".
- ↑ "CARiD Military Discount".