Cassette Store Day

Cassette Store Day
Observed by Record shops
Audiophiles
Musicians
Record labels
Type Cultural, commercial
Celebrations Live performances, special music releases
Frequency annual

Cassette Store Day is an international, annual observance intended to recognise the value of Compact Cassettes as a music format. Cassette Store Day was first held in 2013. The celebration was inspired by Record Store Day, which acknowledges the importance of record stores and the vinyl music format.

Origin

Cassette Store Day was conceived by a group of record labels based in the UK. In a blog post for NME, BBC Radio 1 DJ Jen Long explained that she collaborated with Steven Rose of Sexbeat Records and Matt Flag of Suplex Cassettes to establish the observance. According to Long, although Cassette Store Day was inspired by Record Store Day, the intention of Cassette Store Day is focused on celebrating cassettes rather than supporting shops—whereas the latter is the main goal of RSD.[1] The first Cassette Store Day was observed on 7 September 2013. More than twenty-eight shops, including Rough Trade in London, participated by stocking special limited-edition cassettes.[2] Some stores also hosted live performances.[3]

Cassette Store Day 2013 releases were led by the labels Sexbeat, Kissability, and Suplex Cassettes. New releases for Cassette Store Day 2013 included albums by Fucked Up and Fair Ohs, as well as cassettes reissues of material by artists including The Flaming Lips, At the Drive-In, and Haim.[2] Despite a major decline in popularity after the introduction of compact discs, cassette sales are slowly increasing along with sales of other analogue formats.[4][5]

In June 2014, Cassette Store Day confirmed that the observance would continue into a second year. Despite continually unsteady cassette sales in recent years, founder Steve Rose expressed confidence in the cassette tape's "currentness" in the "DIY and underground scenes due to its affordability and ease".[6]

Reception

Cassette Store Day aims to repopularize Compact Cassettes

Founder Steve Rose did not anticipate resounding success for Cassette Store Day. However, he has predicted that the inexpensive and easy manufacturing of cassettes will help to steadily encourage their reintroduction.[7] On the other hand, Bobby Owsinski wrote in Forbes that cassettes were too dilapidated to see the same resurgence as vinyl records.[8]

Writing for Washington City Paper, Sean Gray expressed reservations about Cassette Store Day and Record Store Day. Gray observes that as cassettes and records become more popular, prices may rise to exorbitant rates, making it difficult for collectors to enjoy the formats.[9] Emma Garland of The Four Oh Five stated that while Record Store Day may overshadow small labels and artists, Cassette Store Day gives small labels better access to the celebration of analogue formats.[10]

Releases

2013

In 2013, more than 50 cassette editions of releases were issued for Cassette Store Day. The three founding labels, Sexbeat, Kissability, and Suplex, were supplemented by 4AD, Transgressive Records, Bella Union, and other small independent labels. Exclusive releases and reissues included:[11]

2014

Over 300 cassette releases are planned for the second Cassette Store Day. Notable releases include:[12][13]

References

  1. ↑ Long, Jen (12 July 2013). "Why We've Created Cassette Store Day (And Why It's Not Just Hipster Nonsense)". NME. Retrieved 13 April 2014.
  2. 1 2 "First ever International Cassette Store Day takes place today". NME. 7 September 2013. Retrieved 13 April 2014.
  3. ↑ Reilly, Dan (16 July 2013). "Magnetic Fields: International Cassette Store Day 2013 Is a Thing Now". SPIN. Retrieved 13 April 2014.
  4. ↑ Michaels, Sean (16 July 2013). "Inaugural International Cassette Store Day announced for September". The Guardian. Retrieved 13 April 2014.
  5. ↑ Dailey, Kate (19 May 2013). "Press rewind: The cassette tape returns". BBC. Retrieved 13 April 2014.
  6. ↑ Brown, Harley (11 June 2014). "Cassette Store Day 2014 Announced". Billboard. Retrieved 16 August 2014.
  7. ↑ Rose, Steve (4 September 2013). Cassette Store Day Co-Founder Steve Rose on Top 5 Exclusive Tapes, 'Cassette Stores' (Q&A). Interview with Andrew Flanagan. Billboard. Retrieved 13 April 2014.
  8. ↑ Owsinski, Bobby (5 August 2013). "The Real Meaning Of Cassette Store Day". Forbes. Retrieved 13 April 2014.
  9. ↑ Gray, Sean (6 September 2013). "I Love Cassettes, and That’s Why I Don’t Love Cassette Store Day". Washington City Paper. Retrieved 13 April 2014.
  10. ↑ Garland, Emma (21 March 2014). "Does Record Store Day Screw Small Labels?". The Four Oh Five. Retrieved 13 April 2014.
  11. ↑ "Releases". Cassette Store Day. 2013. Archived from the original on 17 October 2013. Retrieved 13 April 2014.
  12. ↑ "RELEASES". Cassette Store Day. 2014. Retrieved 16 August 2014.
  13. ↑ "RELEASES". Cassette Store Day UK. 2014. Retrieved 16 August 2014.

External links

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