Cheryl Ann Wong

Cheryl Ann Wong is a Chinese–American writer and entrepreneur who was born in 1960 in Hollywood. She is a leader in minority business and was cited by Minority Business Magazine as an influencer who "bridges the language gap for burgeoning Asian-American communities."[1] She has led projects for industries ranging from entertainment (Universal Studios) and toys (Disney) to real estate development (City of Long Beach and Monterey Park, CA) and government representation (Los Angeles County Board of Supervisors and U.S. Congress). As an international business consultant, her most notable credit is her work on the billion dollar intellectual property, "The Teenage Mutant Ninja Turtles," where she co-developed the seminal writing for the property when it was first licensed for exploitation by Playmates Toys in the mid-1980s.[2] She worked on Capitol Hill as a liaison to the White House, policy analyst and legislative aide for Rep. Gephardt and performed government representation for public transportation interests in the mid-1980s. She returned to California to run her own minority, woman-owned public relations firm, which by 1986 had folded into Pangea Corporation, an entity known for its entertainment, toy, licensing and animation development.[3] As a co-director of Pangea, Wong[4] has manufactured and distributed products worldwide (Yoga Divas),[5][6] published software (Speed Racer)[7] and developed online communities (AOL Kids) and networks (Radio Aahs).[8] She is also one of the writers and developers of the intellectual property, The Brotherhood, which debuted on America Online as an animated online computer adventure.[9]

Most notably, Wong was staffed on political campaigns at the local, regional, state and federal government levels, including the Congressional run of Representative Richard Gephardt, California Governor Jerry Brown, and party fundraiser and delegate liaison for presidents Ronald Reagan and George H. Bush.[10] She was responsible for creating the multilingual advertising and public relations programs to inform the Asian community of Southern California about the new Los Angeles Metro Rail System that started construction in 1990. Community outreach and dissemination of information were essential components of the massive undertaking of building a complex rail system beneath the second largest city in the United States.[11] Wong and Pangea partnered with Coronado Communications to service the plethora of minority markets in California, from Latino to Chinese. She worked with Latino entrepreneur, Fernando Oaxaca, former associate director of the Office of Management and Budget during the Ford administration and Sandy Serrano-Sewell, a Latina activist and the Executive Director of Centro de Ninos in East L.A. Their efforts, combined together, created a triumvirate marketing and public relations team that afforded their constituency access to the Asian, Latino and Pacific Islander communities of California. Wong was the subject of the lead article, "Different Drummer" in Transpacific Magazine because of her provision of a multi-cultural perspective to key global corporate giants, who are able to better reach and serve minority communities from her insights.[12] In mainstream culture, besides her work on the Teenage Mutant Ninja Turtles, she has written for DIC Entertainment and was the keynote speaker in 1994 at the San Diego Comic Con for the session that debuted the one act play, Spritle: A One Man Show, a licensed parody about Speed Racer's younger brother, which she produced and directed with her writing partners, John Schulte and John Besmehn. Wong's program received coverage and accolades from Wizard Magazine, which listed it as one of the top 10 sessions of Comic Con 1994[13] She served as executive producer and co-writer on the Blair Witch Project: Official Interactive Companion.[14]

Wong also serves as a business consultant and governmental liaison to new business development for cities like Monterey Park, CA, participating in trade missions to promote both business and cultural exchange.[15] She is the daughter and campaign director of civic leader and politician, Sophie C. Wong, former President of the Alhambra School Board and former Republican candidate for the California State Assembly.[16]

References

  1. ↑ Minority Business Magazine, May/June 1993, pg. 22
  2. ↑ TMNT
  3. ↑ Business Week Magazine
  4. ↑ IMDB Database, Cheryl Ann Wong
  5. ↑ Yoga divas on IMDB
  6. ↑ WorldCat
  7. ↑ IMDB Database, Speed Racer
  8. ↑ PR NetWire
  9. ↑ Encyclopedia of Hell, Miriam Van Scott, St. Martin's Press, 1998, pg. 72.
  10. ↑ Pasadena Star News, "Cheryl Ann Wong: Politics and Toys," March 1990
  11. ↑ Blurb Wire
  12. ↑ Transpacific Magazine, March/April 1990, pg. 16
  13. ↑ Wizard Magazine, September 1994
  14. ↑ AllGame Directory
  15. ↑ World Journal, LA, August 24, 2011
  16. ↑ Congressional Record, November 14, 2002

External links

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