Adobe Creative Cloud

Adobe Creative Cloud
Developer(s) Adobe Systems
Stable release CC 2015 / June 19, 2015 (2015-06-19)
Operating system Windows, OS X
Available in English (Main)
Type Software suite
License Software as a service
Website creative.adobe.com

Adobe Creative Cloud is a software as a service offering from Adobe Systems that gives users access to a collection of software developed by Adobe for graphic design, video editing, web development, photography, and cloud services. In Creative Cloud, a monthly or annual subscription service is delivered over the Internet.[1][2] Software from Creative Cloud is downloaded from the Internet, installed directly on a local computer and used as long as the subscription remains valid. Online updates and multiple languages are included in the CC subscription. Creative Cloud is hosted on Amazon Web Services.

Previously, Adobe offered individual products as well as software suites containing several products (such as Adobe Creative Suite or Adobe eLearning Suite) with a perpetual software license.[3]

Adobe first announced the Creative Cloud in October 2011. Another version of Adobe Creative Suite was released the following year.[4] On May 6, 2013, Adobe announced that they would not release new versions of the Creative Suite and that future versions of its software would be available only through the Creative Cloud.[5][6][7] The first new versions made only for the Creative Cloud were released on June 17, 2013.

Applications

The Adobe Creative Cloud retains many of the features of Adobe Creative Suite and introduces new features;[8] foremost is the instant availability of upgrades, saving to the cloud, and easier sharing. In June 2014, the company announced 14 new versions of the Creative Cloud essential desktop tools, four new mobile apps, and the availability of creative hardware for enterprise, education and photography customers.[9][10][11]

Packages

Adobe offers four tiers of the Creative Cloud subscription service:[12]

Adobe runs a 40% off discount program for teachers and students who can verify their status for the Complete package (60% off if purchased during the back-to-school season, August-October). Adobe originally ran this discount program for the Single App and Creative Cloud for Teams packages, but it no longer does. It also originally offered a 40% discount off the Complete package to owners of any previous version of Adobe Creative Suite (CS3 or later), but Adobe discontinued this offer. However, as of June 2015, Adobe is still running a former CS owner discount for the Creative Cloud for Teams package.

Brief descriptions of the applications available in Adobe Creative Cloud individually or as a complete package:

The following services are also available:

The video disc authoring program Adobe Encore and the web-focused image editor Adobe Fireworks were both discontinued by Adobe, but are still available as downloads via Creative Cloud.

Reception

The change from perpetual licenses to a subscription model was met with significant criticism.[14][15] Although Adobe's cloud-based model caused disagreement and uncertainty,[14] incited annoyance[16] and conflict,[17] a survey by CNET and Jefferies revealed that despite complaints, most of its 1.4 million subscribers[17][18] plan to renew. [19][20]

Criticism

Shifting to a software as a service model, Adobe announced more frequent feature updates to its products and the eschewing of their traditional release cycles.[21] Customers must pay a monthly subscription fee and if they stop paying, they will lose access to the software as well as to the work they saved in proprietary file formats.[22]

Although investors applauded the move, negative reaction was widely reported.[23] This shift has been met with mixed reviews by both corporations and independent designers, with many people expressing their displeasure on the web[24][25][26] and through multiple Internet petitions.[27] Among these was a Change.org petition which reached over 30,000 signatures within a few weeks of the announcement.[28]

Creative Cloud has been criticized for broken file syncing, one of its core features.[29][30] In May 2013 Adobe announced that it was suspending the file-sync desktop preview "for the next couple of weeks".[29] Reviewers of Creative Cloud were disappointed with the functionality of the cloud storage[31][32][33] and were "far from convinced by Adobe's subscription model".[34] Users were concerned that they would be forced to upgrade their computer hardware when it is no longer supported by the current version of the Creative Cloud software.[35]

This caused an unprecedented loss of trust in Adobe as a company and an attendant rise in anxiety among their customers.[36][37] Despite a storm of customer criticism over Adobe's move to subscription-only pricing,[38] the company announced that it would not sell perpetual licenses to its software alongside the subscriptions: "We understand this is a big change, but we are so focused on the vision we shared for Creative Cloud, and we plan to focus all our new innovation on the Creative Cloud".[39]

In May 2014 the service was interrupted for over a day due to a login outage leaving graphics professionals locked out of Creative Cloud.[40][41][42][43][44] Adobe apologized for this global Creative Cloud failure[45] and thanked users "for bearing with us".[46] When initially asked whether customers would be compensated, the company's Customer Service responded: "We cannot offer compensation for the outage. I'm so sorry again for the frustration."[47][48] Adobe later announced that it would review compensation on "a case by case basis".[49] The outage was heavily criticized, as was Adobe's Software as a Service model in general.[50]

Online articles began offering examples of replacements of Adobe products,[51][52][53][54][55] with competing products directly offering alternatives, and launching promotions for dissatisfied Adobe customers.[56] Adobe, however, claimed that Creative Cloud is its "highest customer satisfaction product in the creative space" and that even prior to Adobe's move to a pure subscription model, "more than 80 percent of customers who bought products from Adobe's Web site picked CC over CS."[39]

Because Adobe products are used extensively in education, especially in high school desktop publishing (newspapers and yearbooks), Adobe entered into a partnership with Jostens, the world's largest yearbook publisher, in April 2015. The partnership, called Monarch, allows Jostens to provide its yearbook customers InDesign and Photoshop in a browser, with the software being updated each year.[57][58]

Although Creative Cloud was expected to curtail the piracy of Photoshop,[59] which is one of the most pirated pieces of software,[60] Creative Cloud was hacked and its applications made available on unauthorized websites a day after it officially launched.[61][62] Adobe claims that Creative Cloud will be more accessible and provide better value: “We believe in fighting piracy of software by making the right software for the right people at the right price”.[63]

See also

References

  1. ↑ Shankland, Stephen (May 11, 2012). "Adobe launches Creative Cloud subscription service". CNET. CBS Interactive. Retrieved February 24, 2014.
  2. ↑ Ekin, A. Cemal (May 8, 2013). "Creative Cloud or Captive Consumer?". Keptlight. Retrieved May 8, 2013.
  3. ↑ Weber, Harrison (May 26, 2013). "Adobe Abandons Its Creative Suite to Focus on Creative Cloud". The Next Web. Retrieved July 8, 2014.
  4. ↑ Weber, Harrison (June 18, 2014). "Adobe launches Creative Cloud 2014 — its first massive update since killing the Creative Suite". VentureBeat. Retrieved July 13, 2014.
  5. ↑ Muchmore, Michael (May 6, 2013). "Adobe Ditches Creative Suite for CC: Creative Cloud". PC Magazine. Retrieved July 13, 2014.
  6. ↑ Cunningham, Andrew (May 7, 2013). "Adobe’s Creative Suite is dead, long live the Creative Cloud". Ars Technica.
  7. ↑ Campbell-Dollaghan, Kelsey (May 6, 2013). "Say Goodbye to Creative Suite: Adobe CS Is Now Creative Cloud". Gizmondo. Retrieved July 8, 2014.
  8. ↑ "Adobe Announces All New 2014 Release of Creative Cloud". The Wall Street Journal. June 18, 2014. Retrieved July 13, 2014.
  9. ↑ Nathan Olivarez-Giles (June 18, 2014). "Photoshop Mix for iPad, Lightroom for iPhone Arrive With Adobe Creative Cloud 2014 Update". The Wall Street Journal. Retrieved July 13, 2014.
  10. ↑ "Adobe launches sweeping upgrade to its Creative Cloud lineup". The Next Web. Retrieved July 13, 2014.
  11. ↑ "Adobe's 2014 Creative Cloud update: Desktop upgrades, new mobile apps, creative hardware". ZDNet. June 18, 2014. Retrieved July 13, 2014.
  12. ↑ "Creative Cloud pricing and membership plans". Adobe.com. Adobe Systems. Retrieved August 4, 2015.
  13. ↑ "Lightroom and Photoshop - Adobe Creative Cloud Photography plan". adobe.com. Adobe Systems. Retrieved August 4, 2015.
  14. 1 2 "Adobe's Creative Cloud Move Causes Outcry And Confusion". Forbes. May 9, 2013. Retrieved July 8, 2014.
  15. ↑ Ashleigh Allsopp (May 13, 2013). "Adobe Creative Cloud: Reactions, responses and reassurance". Macworld. Retrieved July 8, 2014.
  16. ↑ "Adobe shares soar to new record on cloud hopes". Financial Times. December 13, 2013. Retrieved January 20, 2014.
  17. 1 2 Shankland, Stephen (September 17, 2013). "Adobe exceeds 1M Creative Cloud subscriptions; stock rises". CNET. CBS Interactive. Retrieved January 18, 2014.
  18. ↑ "Adobe’s Creative Cloud Surpasses 1M Subscribers, But Q3 2013 Revenue Falls To $995.1M". Techcrunch. September 17, 2013. Retrieved July 13, 2014.
  19. ↑ Maundze, Aderito. "New Extended Version Of Creative Cloud To Bolster Adobe's CC Subscriber base". Forbes. Retrieved July 13, 2014.
  20. ↑ "Despite complaints, most Adobe Creative Cloud subscribers plan to renew". CNET. CBS Interactive. March 13, 2014. Retrieved July 13, 2014.
  21. ↑ Summers, Nick (May 6, 2013). "Adobe Abandons Its Creative Suite to Focus on Creative Cloud". The Next Web.
  22. ↑ "Adobe casts cloud on budgets". The Columbian. Retrieved May 23, 2014.
  23. ↑ "Adobe's Subscription-Only CC Release Carries Obvious Upside But Big Risk". Forbes. June 17, 2013. Retrieved May 23, 2014.
  24. ↑ Haley, Sebastian (May 11, 2013). "Adobe exec: Creative Cloud complainers will love us once they try us (interview)". VentureBeat.
  25. ↑ Fee, Jess (May 13, 2013). "Adobe's Move to the Cloud Incites Anger and Other Top Comments". Mashable.
  26. ↑ Allsopp, Ashleigh (May 24, 2013). "Adobe Creative Cloud: Reactions, responses and reassurance". Macworld.
  27. ↑ Bennett, Neil (May 15, 2013). "Analysis: The real reason Adobe ditched Creative Suite for Creative Cloud". DigitalArts. IDG.
  28. ↑ "Some Artists Give Adobe's Cloud Switch a Critical Review". Fox Business. Archived from the original on June 13, 2013.
  29. 1 2 Clark, Jack (May 17, 2013). "Adobe's Creative Cloud fails at being a cloud". The Register.
  30. ↑ "Adobe Creative Cloud FAIL; Suspends File Sync Service | BWWGeeksWorld". Forward Geek. Wisdom Digital Media. May 19, 2013.
  31. ↑ Burns, Michael (May 24, 2013). "Adobe Creative Cloud review". Macworld.
  32. ↑ "Adobe Creative Cloud Review". blurMEDIA. August 28, 2012.
  33. ↑ "Adobe Creative Cloud Review". Maclife.com. June 29, 2012.
  34. ↑ "Adobe Creative Cloud review". Alphr. Dennis Publishing. Retrieved May 23, 2014.
  35. ↑ "DV Fanatics Blog: My Problem with Adobe Creative Cloud". Blog.dvfanatics.com. June 3, 2013.
  36. ↑ "The Creative Cloud Chronicles: Freeing the Captive Consumer". Graphics.com.
  37. ↑ "Why I won’t subscribe to Creative Cloud". Alphr. Dennis Publishing. Retrieved May 23, 2014.
  38. ↑ Shankland, Stephen (March 25, 2014). "As Adobe customers howl, Corel offers education discount". CNET. CBS Interactive.
  39. 1 2 Shankland, Stephen (March 25, 2014). "Dislike Adobe's Creative Cloud subscriptions? Tough beans". CNET. CBS Interactive.
  40. ↑ Chayka, Kyle (May 15, 2014). "Adobe’s ‘Creative Cloud’ Goes Offline—and Takes a Million Designers With It". The Daily Beast.
  41. ↑ "Adobe ID failure takes Creative Cloud down for nearly 24 hours". appleinsider. May 15, 2014.
  42. ↑ McAllister, Neil (May 15, 2014). "Graphics pros left hanging as Adobe Creative Cloud outage nears 24 hours". The Register.
  43. ↑ Northrup, Laura (May 16, 2014). "Adobe Creative Cloud Login Outage Takes Users' Productivity With It". Consumerist.
  44. ↑ Goodin, Dan (May 16, 2014). "Outage of Adobe Creative Cloud, more than a day old, locked out app users". Ars Technica. Condé Nast.
  45. ↑ "Adobe apologises for global Creative Cloud failure". The Daily Star. May 18, 2014.
  46. ↑ "Why Adobe’s Creative Cloud is a really, really bad idea for the sheeple". Network World. May 16, 2014.
  47. ↑ "Destructive DRM Strikes Again: Creative Professionals Blocked From Using Adobe Products For Days". Techdirt. May 19, 2014.
  48. ↑ Banks, Adam. "Creative Cloud outage leaves Adobe users unable to work". MacUser. Retrieved May 30, 2014.
  49. ↑ "Adobe Offers Refunds for Customers Impacted by Creative Cloud Outage". NDTV Gadgets. NDTV Convergence Limited. May 19, 2014.
  50. ↑ Dabbs, Alistair (May 16, 2014). "Cloud computing is FAIL and here’s why (Stick that online service up your SaaS)". The Register.
  51. ↑ Muchmore, Michael (June 21, 2013). "7 Adobe Photoshop CC Alternatives". PC Magazine. Ziff Davis.
  52. ↑ "Build Your Own Adobe Creative Suite with Free and Cheap Software". Lifehacker. Gawker Media. January 17, 2013.
  53. ↑ Anthony, Sebastian (May 8, 2013). "Bring out the GIMP: Adobe Photoshop and Creative Suite to become subscription-only". ExtremeTech. Ziff Davis.
  54. ↑ Evans, Duncan (May 24, 2013). "Alternatives to Adobe's Creative Cloud". Macworld.
  55. ↑ Gaines, Kendra (June 26, 2013). "15+ alternatives to Adobe Creative Cloud". WebdesignerDepot.com.
  56. ↑ Shankland, Stephen (March 25, 2014). "Adobe competitors pounce after subscription backlash". CNET. CBS Interactive.
  57. ↑ "Monarch by Jostens".
  58. ↑ "Jostens launches Monarch cloud service for yearbook creation". April 16, 2015.
  59. ↑ Hession, Michael (May 6, 2013). "Will Adobe's Move to the Cloud Finally Keep the Pirates at Bay?". Gizmodo. Gawker Media.
  60. ↑ Ziegler, Chris (June 20, 2013). "Adobe's subscription-only Photoshop CC has already been pirated". The Verge. Vox Media.
  61. ↑ Reisinger, Don (June 20, 2013). "That was quick: Adobe's Creative Cloud already pirated". CNET. CBS Interactive.
  62. ↑ Lee, Adriana (June 21, 2013). "Cracked With a Vengeance: Photoshop CC Pirated In One Day". TechnoBuffalo.
  63. ↑ Andy (May 9, 2013). "Adobe: Photoshop Pirates Aren’t Bad People Who Like to Steal Things". TorrentFreak.

External links

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