David Grossman (consultant)

David Grossman
Nationality American
Alma mater BA from University of Wisconsin–Madison[1] and MS from Northwestern University (1990)[2]
Occupation Consultant
Known for Founding David Grossman & Associates and The Grossman Group
Title CEO of The Grossman Group
Awards PR Week Boutique Agency of the Year (2003) and Small Agency of the Year (2007)
Website The Grossman Group

David Grossman is the founder and CEO of The Grossman Group, a Chicago-based strategic leadership and internal communication consulting firm.[3]

Consulting

Early career

In 1999 David Grossman was appointed to the board of the Public Relations Society of America Chicago Chapter.[4] He was a communications director for McDonald's when he left to found the communications firm David Grossman & Associates (later named DG&A, now called The Grossman Group) in 2000.

David Grossman & Associates

DG&A brought in $558,384 in revenue its first year. The following year the revenue of the company had more than doubled and landed 32 clients including McDonald's, Exelon, the Chicago Museum of Science and Industry, and Munich Trade Fairs North America. Grossman and the core team of the agency trademarked the term Thought Partners, using it to refer to their positions in the group. In 2003 DG&A was voted the PR Week Boutique Agency of the Year[5] and then the PR Week Small Agency of the Year in 2007. In 2006 the firm had added two new departments: "leadership communication" and "business consulting", alongside its core business dealing with internal communications.[6]

The Grossman Group

He has since changed the name of the company to The Grossman Group, a communications consultancy which focuses on organizational consulting, strategic leadership development, and internal communications. It also releases surveys of company employees and management[7][8] In 2012 a Grossman Group study of Fortune 1000 management and employees entitled Enough Already! Stop Bad Email, researched by LCWA, discovered that middle managers will spend up to 100 hours each on irrelevant email annually, translating into 2.5 weeks worth of work.[9][10] Grossman has stated that the number one reason for employment longevity is the quality of an employee's direct supervision and management.[11] One of the things he has said is most important to this is clear communication between the company and employees as to how company changes will affect various departments, especially from direct supervisors.[12] The Holmes Report named the Grossman Group Employee Communications Agency of the Year in 2010,[13] as well as a 2012 silver sabre award finalist in the Thought Leadership in PR category,[14] and 2012 gold sabre award for its employee communications work with Accor North America.[15]

Publishing and other media

Grossman has been a contributor to The Chicago Tribune[16] as well as being an interviewee for articles in the newspaper regarding technology trends in the workplace like the use of e-mail communication[3] or phones during meetings.[17] Other publications that have interviewed him include The Globe and Mail.[18] He is the author of the 2010 book You Can't NOT Communicate, which has been quoted by publications including CBS MoneyWatch.[19] It was also the recipient of a gold award in the Networking category by the Axiom Business Book Awards.[20] In 2011 he released the follow-up book You Can't NOT Communicate 2.[21]

References

  1. "Faculty Advisor: David Grossman". Columbia University. Retrieved October 3, 2013.
  2. The Integrators Inflitrate, The Medillian (Northwestern's alumni magazine), Fall–Winter 1999, p. 12
  3. 1 2 Kristin Samuelson (December 18, 2011), Banning email at work: What message is it sending?, The Chicago Tribune, retrieved June 19, 2013
  4. "Business Appointments". Chicago Sun Times. March 22, 1999. p. 52.
  5. Boutique PR Agency of the Year 2003, PR Week, March 6, 2003, retrieved June 20, 2013
  6. 2007 ABR: DG&A, PR Week, April 23, 2007, retrieved June 20, 2013
  7. Deborah Netburn (June 12, 2012). "New app can determine if email content is good, bad or neutral". Los Angeles Times. Retrieved June 19, 2013.
  8. Dennis McCafferty (June 19, 2012), IT Management Slideshow: Reply to All: Bad Email Creates Workplace Strife, CIO Magazine, retrieved June 19, 2013
  9. Jon Orlin (June 18, 2012), SaneBox Now Has A Solution For The Enterprise Email Overload Crisis, TechCrunch, retrieved June 20, 2013
  10. Tina Costanza (June 13, 2012), Ban is wrong approach to email overload (infographic), Silicon Republic, retrieved June 20, 2013
  11. Allison Linn (May 6, 2013). "Good boss, bad boss: 2 in 10 say manager hurt career". Today. Retrieved June 19, 2013.
  12. Eileen Courter (May 20, 2009), Consultant Says Leaders Should Communicate More With Employees, Credit Union Times, retrieved June 20, 2013
  13. "2010 North American Agencies of the Year". Holmes Report. July 23, 2010. Retrieved August 5, 2013.
  14. "2012 SABRE AWARD SILVER WINNERS AND FINALISTS". Holmes Report. March 26, 2012. Retrieved August 5, 2013.
  15. "Holmes Group Announces Diamond and Gold SABRE Finalists". Holmes Report. March 26, 2012. Retrieved August 5, 2013.
  16. David Grossman (April 1, 2012). "Outside Opinion: Goldman Sachs: A warning for every leader, everywhere". The Chicago Tribune. Retrieved June 19, 2013.
  17. Quentin Fottrell (March 13, 2013), Should office meetings be phone-free?, The Wall Street Journal, retrieved June 19, 2013
  18. Harvey Schachter (December 20, 2012). "Tips for how to ditch your work e-mail over the holidays". Globe and Mail. Retrieved June 19, 2013.
  19. Dave Johnson (July 3, 2012). "Vacation? Leave your email at the office". CBS MoneyWatch. Retrieved June 19, 2013.
  20. "Announcing Results of the 6th Annual Axiom Business Book Awards". Independent Publisher. Retrieved August 5, 2013.
  21. David Grossman (2011). You Can't NOT Communicate 2. Little Brown Dog Publishing.

External links

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