DigitasLBi

DigitasLBi
Industry Digital media
Predecessor
Founded London, UK 2013 (2013)
Headquarters London, UK
Coordinates 51°31′16″N 0°04′18″W / 51.521°N 0.0717°W / 51.521; -0.0717
Area served
 Worldwide
Key people
 Luke Taylor (Global Chief Executive Officer)
Services Marketing, Web development, User experience design
Number of employees
 7,000
Parent Publicis Groupe
Website www.digitaslbi.com

DigitasLBi, part of Publicis Groupe, is a global marketing and technology agency. It is the result of a merger between Digitas and LBi in February 2013.[1]

The company operates in 26 countries through 44 offices across the Americas, Europe, Africa, Middle East, Asia and Oceania, employing over 7,000 people,.[2][3]

DigitasLBi was named an "Agency of the Year" finalist among large agencies in the 2015 iMedia Agency Awards.[4]

Subsidiaries

References

  1. ↑ "Digitas and LBi Merge to Form Global Digital Network". Advertising Age. Retrieved 10 June 2014.
  2. ↑ "Publicis to merge LBi and Digitas to form new global digital marketing group DigitasLBi". The Drum. Retrieved 10 June 2014.
  3. ↑ "DigitasLBi". DigitasLBi. Retrieved 26 January 2016.
  4. ↑ "Finalists announced for the 2015 iMedia Agency Awards". MarketWatch. Retrieved 2015-10-29.
  5. ↑ "DigitasLBi revives Lost Boys brand". Campaign. Retrieved 11 June 2015.
  6. ↑ "MRY and LBi US Announce Merger". Yahoo! Finance.
  7. ↑ "Publicis buys Kitcatt Nohr to merge with Digitas". Campaign. Retrieved 11 June 2015.
  8. ↑ "LBi buys ecommerce specialist Sceneric". Econsultancy. Retrieved 11 June 2015.
This article is issued from Wikipedia - version of the Tuesday, January 26, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.