Mediaocean

Mediaocean
Private company
Industry Advertising, information technology
Predecessors MediaBank, Donovan Data Systems
Founded March 2012
Headquarters New York City, United States of America
Key people
William Wise (CEO)[1]
Revenue $200 million[2]
Number of employees
800[3]

Mediaocean is an advertising services and software company, headquartered in New York City.[4] It was founded in 2012 through the merger of advertising technology companies Donovan Data Systems and MediaBank,[5] which was originally announced the year before.[6] The company provides advertising purchasing, accounting. communication, advert integration and other services to clients, handling over $130 billion of advertising spending a year.[2] As of 2013 it also provides advertising statistics to customers, through integration of AOL's online advertising with its own TV based services.[7]

Bill Wise is currently CEO of Mediaocean.

References

  1. "William Wise". businessweek.com. Bloomberg. Retrieved 24 October 2014.
  2. 1 2 "Hot Ad Tech Firm Mediaocean Sees IPO In 2014, Refreshes Its Product Lineup". Forbes. 11 December 2013. Retrieved 24 October 2014.
  3. "Googler Who Facilitated $2.2 Billion Worth Of Integrations Bolts For MediaOcean". Business Insider Australia. Jun 27, 2012. Retrieved 24 October 2014.
  4. "Offices". mediaocean.com. Mediaocean. Retrieved 24 October 2014.
  5. "Lefkofsky's ad tech firm closes merger with rival". Chicago Tribune. March 1, 2012. Retrieved March 12, 2012.
  6. Steel, Emily (September 26, 2011). "Rival ad-tech firms to become one". The Wall Street Journal. Retrieved March 12, 2012.
  7. "AOL Fishes Where TV Dollars Are: Mediaocean". Ad Age. 30 April 2013. Retrieved 24 October 2014.

External links

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