Ematic Solutions
Private | |
Industry | Digital marketing |
Founded | 2012 |
Headquarters | Singapore |
Key people | Paul Tenney (CEO) |
Products | Marketing Automation, Email Marketing, SaaS, CRM, Databases, Data Integration, Consulting |
Website | www.ematicsolutions.com |
Ematic Solutions is a software-as-a-service (SaaS) company headquartered in Singapore. The company was founded in 2012 by Paul Tenney, a Stanford University graduate and entrepreneur who is now based in Singapore.[1][2] Ematic provides solutions to help marketers improve their performance across digital marketing channels, using hard data and analytics.[3]
Ematic Solutions works with a number of e-commerce merchants within the Southeast Asian region from its office in Singapore, and has development teams in Europe and the United States.[4] Its portfolio of clients includes luxury good e-commerce provider Luxola (acquired by beauty giant Sephora[5]), online fashion store Berrybenka, and lifestyle marketplace Bobobobo.[6][7] As of 2015, the company has more than 50 clients in Singapore, Thailand, and Indonesia.[8]
History
The company was launched in Singapore in 2012. It raised an initial $215,000 in angel funding in January 2013.[9] Ematic is now backed by venture capital firms 500 Startups, Wavemaker Partners and Convergence Ventures, as well as MDI Ventures,[10][11][12] a corporate venture capital initiative by Telkom Indonesia. A seed round funding of $1.07 million (S$1.5 million) was announced in December 2015[13] Shortly after in February 2016, the company opened its second office in Jakarta, and received close to $1 million of Pre-Series A funding, taking its total funding to over $2 million[14][15][16][17]
Products and services
Ematic Solutions offers a suite of applications that focuses on building and deploying high-ROI email marketing programmes. Ematic uses a “Plug and Play†artificial intelligence engine that integrates within a company’s existing system, such as MailChimp[18][19]
Ematic Solutions currently has three apps for digital marketers:[20][21]
- Hi-IQ
- Bye-IQ
- Retry-IQ
References
- ↑ "Paul Tenney". angel.co. Retrieved 2016-01-13.
- ↑ "Paul Tenney: Executive Profile & Biography - Businessweek". www.bloomberg.com. Retrieved 2016-04-08.
- ↑ "Ematic gets US$1mil+ to make email marketing smarter". Digital News Asia. Retrieved 2016-01-13.
- ↑ "Computerworld Philippines". www.computerworld.ph. Retrieved 2016-01-19.
- ↑ hermes (2015-07-09). "French giant LVMH buys home-grown start-up Luxola". The Straits Times. Retrieved 2016-04-26.
- ↑ "Email still the key to ROI, customer data: Ematic Solutions". Campaign Asia-Pacific. Retrieved 2016-04-08.
- ↑ "Ematic Solutions raises extra $1m for Indonesia expansion". Inside Retail Singapore. Retrieved 2016-04-08.
- ↑ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2016-04-08.
- ↑ "Jan 7, 2013: Ematic Solutions - Funding RoundAngel | CrunchBase". www.crunchbase.com. Retrieved 2016-01-13.
- ↑ "MDI Ventures Aims for High-Growth Startups in Southeast Asia and Silicon Valley | Jakarta Globe". Jakarta Globe. Retrieved 2016-04-14.
- ↑ "Danai 15 Startup, Telkom Kucurkan USD 25 Juta". detikinet. Retrieved 2016-04-14.
- ↑ "Telkom's MDI Ventures to invest $25m in Indonesian startups". DealStreetAsia. Retrieved 2016-04-14.
- ↑ "Email marketing software Ematic Solutions grabs US$1.1M". e27. Retrieved 2016-01-13.
- ↑ "Telkom ungkap Alasan Suntik Dana Segar ke Ematic | Indotelko". www.indotelko.com. Retrieved 2016-04-14.
- ↑ "Ematic Solutions raises pre-Series A funding from MDI Ventures - PE HUB". PE HUB. Retrieved 2016-04-08.
- ↑ "Singapore-based ecommerce marketing startup raises $1m to enter Indonesia – Ventureburn". Ventureburn. Retrieved 2016-04-08.
- ↑ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2016-04-08.
- ↑ "Singapore: Ematic raises $1.07m in seed round from 500 Startups, Wavemaker Partners, others - DealStreetAsia". DealStreetAsia. Retrieved 2016-01-13.
- ↑ "Email still the key to ROI, customer data: Ematic Solutions". Campaign Asia-Pacific. Retrieved 2016-01-19.
- ↑ "Tech in Asia - Connecting Asia's startup ecosystem". www.techinasia.com. Retrieved 2016-01-13.
- ↑ "Ematic Solutions raises a pre-Series A funding led by Telkom Indonesia's MDI Ventures". Campaign Asia-Pacific. Retrieved 2016-04-08.