Extra (service areas)

Extra MSA
Private
Industry Hospitality
Headquarters Beaconsfield, England, UK
Area served
United Kingdom
Key people
Stephen Spouge, Owner/Director,
Robert Wade, Chairman
Parent Swayfields
Website Extra MSA

Extra MSA Services Ltd is a company which operates 7 motorway service stations in the United Kingdom, mainly on primary routes. It is based at Beaconsfield services, previously being in the centre of Lincoln. It is also known as Extra MSA Forecourts Ltd.

Many of the brands at Extra locations including 'M&S Simply Food', 'Costa' and 'Greggs' are operated by Moto, the UK's largest service area operator and Extra's biggest competitor.

Market position

Extra is the fourth largest service station operator in the UK behind Moto (1st), Welcome Break (2nd) and RoadChef (3rd). It came into operation after the government deregulated motorway services to encourage more competition and its first site opened in December 2000, at Cambridge. Peterborough opened in January 2001 and Baldock in July 2001.

Outlets

Service stations

Extra developed its first three service stations at a cost of £60m. The parent company was set up in 1992 by Stephen Spouge, who is now Chairman. Its service stations are designed by Nash and Partners of West Sussex.[1] The fuel reservoirs are built by WEFCO of Gainsborough. It originally planned 17 service stations and currently operates a total of 7 service stations, and 2 petrol stations at competitor owned sites:

Petrol stations with basic services

Future stations

Extra is currently the fastest developing service station operator in the UK with three areas opening, one each year up to 2010. The most recent station to open was at Cobham in late 2012. Future sites plan to maximise areas of the road system that have few service areas, and will be developed by Swayfields Ltd, who own the Extra company.

Service stations due to open:

Facilities

Restaurants

Tossed

Coffee Houses

Retail Outlets

Petrol Stations

Hotels

See also

References

  1. "Motorway Service Areas", Nashandpartners.co.uk. Retrieved 3 December 2011
  2. http://www.sheffieldmotorwayservices.co.uk/

External links

News items

This article is issued from Wikipedia - version of the Tuesday, March 29, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.