Golden Virginia

Golden Virginia is a rolling tobacco manufactured in Nottingham, England by Imperial Tobacco and sold throughout Europe. It is a blend of fine-cut Virginia, burley and oriental tobaccos. Golden Virginia first appeared in the UK in 1877. In the UK, it is sold in 8g, 12.5g, 25g and 50g pouches. The pouches have a zip lock seal to keep the tobacco fresh along with a sticky tab.

According to the Imperial Tobacco website,^[1] Golden Virginia is the number one hand rolling tobacco in the UK. It is sold in over 35 markets, predominantly in Western Europe, with its key markets being Belgium, the UK, Spain, Ireland and Luxembourg.

UK release of Golden Virginia Yellow

Following an 18-month process of research and development, on 2 March 2009, Imperial Tobacco launched its new Golden Virginia Yellow (GV Yellow) packs on to the roll-your-own market. Initially available in 12.5 g, 25 g and 50 g packs. It is sold in Greece, Italy, Cyprus, Bulgaria, Spain and the Canary Islands, Slovenia, Slovakia and Switzerland. Sales volumes of GV Yellow grew 18% in 2008.

Iain Watkins, the UK trade communications manager at Imperial Tobacco, described how Golden Virginia Yellow differs from the long-established Golden Virginia Green range: "Golden Virginia Green is made with hand-stripped tobaccos giving it a distinctive quality. New Golden Virginia Yellow is made from a different process, using the finest Virginia tobacco which gives it a smoother taste similar to that of the smoother factory-made cigarette brands".

References

↑ Archived February 28, 2009, at the Wayback Machine.

Imperial Tobacco

Brands

Cigarettes	Cabinet Camel¹ Davidoff Ducados Rubio Embassy Ernte 23 Excellence Fine Fortuna Gauloises Gelora Djaja¹ Gitanes Gudang Garam Horizon JPS Lambert & Butler Malibu Marquise Maxim Mevius¹ Mocne Montclair More¹ Mustang News Nobel P&S Premier R1 Regal Richmond Route 66 Sonoma Superkings USA Gold West Windsor Blue

Cigars	Backwoods Classic Cohiba² Dutch Masters Dux Farías Henry Clay H. Upmann² Montecristo² Phillies Por Larrañaga² Quintero² Romeo y Julieta² Trinidad² Vegafina

Other	Bali Shag Drum Golden Virginia McClintock Rizla Skruf Snus Van Nelle

Subsidiaries

Altadis
Commonwealth Brands
Gudang Garam
Habanos (50%)
Reemtsma

Predecessors

Edwards Ringer
F & J Smith
Franklyn Davey
J & F Bell
Lambert & Butler
Stephen Mitchell & Son
W.D. & H.O. Wills
William Clarke & Son

People

¹Australia only ²Brands of Habanos, a 50:50 joint venture between Imperial Tobacco and Cubatabaco

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