HowAboutWe

How About We is an online dating and relationships company[1] that has four core products: HowAboutWe Dating,[2] HowAboutWe for Couples,[3] HowAboutWe Media[4] and a free app, You&Me.[5] The Brooklyn-based company was launched in 2010, founded by Aaron Schildkrout and Brian Schechter[6] and has raised more than $22 million in funding as of September 2013.[7] The company reported having over 2.3 million users as of January 2014.[8]

In July 2014, HowAboutWe (except for the Couples business) was acquired by IAC.[9]

Products

HowAboutWe has two subscription-based products for singles and couples:

HowAboutWe Dating is an online dating site where singles suggest date ideas by finishing the phrase “How about we…,” with a date they’d like to go on.[10] The HowAboutWe Dating app is available for iPhone,[11] Android[12] and iPad,[13] and is available across the US [as of April 16 app is not available in the US iTunes Store] and in more than 30 other countries.[14]

HowAboutWe for Couples is a date planning service for people in relationships.[15] It’s currently available in five major US cities: New York, San Francisco, Seattle, Chicago and Los Angeles.[16]

In January 2014, the company acquired Nerve.com and launched HowAboutWe Media, an independent network of online publications devoted to the topics of love, sex and culture.[17] HowAboutWe Media’s web properties include Nerve.com, TheDateReport.com, Swimmingly.com, and Famously.com.[18]

In May 2014, the company launched a free, standalone messaging app for couples called You&Me.[19]

References

  1. ↑ Crook, Jordan. "HowAboutWe Dating Site Acquires Nerve.Com To Expand Into Media". TechCrunch. Retrieved 9 May 2014.
  2. ↑ Wayne, Teddy. "HowAboutWe Reinvent Internet Dating". GQ. Retrieved 9 May 2014.
  3. ↑ Pan, Joann. "HowAboutWe for Couples Mixes Love and Local Experiences". Mashable. Retrieved 9 May 2014.
  4. ↑ Gayomali, Chris. "Dating Website HowAboutWe Buys Nerve, Aims to Create Sexy Original Content". Fast Company. Retrieved 9 May 2014.
  5. ↑ Crook, Jordan. "HowAboutWe Launches You&Me Messaging App For Couples". TechCrunch. Retrieved 9 May 2014.
  6. ↑ http://techcrunch.com/2014/11/17/built-in-brooklyn-howaboutwe-is-an-online-dating-service-with-an-offline-focus/
  7. ↑ Grant, Rebecca. "HowAboutWe raises $4.2M to help you fall and stay in love". Venture Beat. Retrieved 9 May 2014.
  8. ↑ Eha, Brian Patrick. "HowAboutWe's Founders Redefine Online Dating -- And What It Means to Be a CEO". Entrepreneur. Retrieved 9 May 2014.
  9. ↑ Digital Love, Consolidated: IAC Buys HowAboutWe Dating Site
  10. ↑ Smith, Dave. "Founding the World's Simplest Dating Site". Inc. Retrieved 9 May 2014.
  11. ↑ Wortham, Jenna. "With an App, Your Next Date Could Be Just Around the Corner". New York Times. Retrieved 9 May 2014.
  12. ↑ Griffith, Erin. "HowAboutWe does Android right with its new dating app". PandoDaily. Retrieved 9 May 2014.
  13. ↑ "HowAboutWe Dating for iPad". iTunes Store.
  14. ↑ Ha, Anthony. "HowAboutWe Internationalizes Its Dating App, Goes Entirely Free In 30+ Countries". TechCrunch. Retrieved 9 May 2014.
  15. ↑ Brustein, Joshua. "Dating Websites Get Sick of Flings and Start Wooing Couples". Bloomberg Businessweek. Retrieved 9 May 2014.
  16. ↑ Yeung, Ken. "HowAboutWe for Couples celebrates its one year anniversary with launch in Los Angeles". The Next Web. Retrieved 9 May 2014.
  17. ↑ Roberts, Daniel. "HowAboutWe Buys Nerve.com". Fortune. Retrieved 9 May 2014.
  18. ↑ Dickey, Megan Rose. "Dating Startup HowAboutWe Just Acquired Sex Culture Site Nerve.com". Business Insider. Retrieved 9 May 2014.
  19. ↑ Feltman, Rachel. "The Best Messaging Platform Ever Invented Can Only Connect You To One Other Person". Quartz. Retrieved 9 May 2014.
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