Into Soap Magazine
Into Soap Magazine (stylized as IntoSoap) was a fortnightly British magazine covering news, interviews, photos and gossip from the world of British soap opera.
Branded as a "glam and sexy new magazine" the first issue was launched on 11 February 2004 and featured the following articles:
- 2 pages on Kate Ford (Tracy Barlow in Coronation Street)
- 1 page on Ashley and Laurel (Emmerdale)
- 2 pages on Dennis, Sharon & Vicky (EastEnders)
- 2 pages on Andy, Katie and Robert (Emmerdale)
- 2 pages on Ronny and Tariq (EastEnders)
- 2 pages on Beverley Callard (Coronation Street)
- 2 pages on Pooja Shah (EastEners' Kareena)
- 2 pages on Mr Cunningham (Bernard Latham, Hollyoaks)
- 1 page Behind the Scenes with Neighbours
- 2 pages on Home & Away's Ada Nicodemou (Up Close and Personal)
- 1 page on Lee Otway (Bombhead in Hollyoaks)
The co-owner and director of IntoSoap was Nick Cochrane, who played Andy McDonald on Coronation Street for 9 years. However due to fierce competition from other publications Inside Soap and Soaplife the magazine ran into financial difficulties. Despite the selling of the title to a London company and gaining a readership of 75,000, IntoSoap folded in September 2004. Just 8 months after its launch, the magazine ended owing more than £100,000. The closure of the publication resulted in job losses, unpaid bills to staff and photographers and Cochrane having to sell his house after filing for bankruptcy.