Jingle Punks Music

Jingle Punks Music
LLC
Industry Music Publishing, Production music
Founded 2008
Headquarters New York, NY
Santa Monica, CA
Toronto, Canada
London, UK
Sydney, Australia
Area served
 World wide
Key people

Founders:

Jared Gutstadt
Dan Demole
Services Music Composition, Music Licensing
Number of employees
 60
Website http://www.jinglepunks.com/

Jingle Punks Music is a music publishing and licensing company headquartered in New York, NY, founded by Jared Gutstadt and Dan Demole in October 2008. The company provides original and licensed music for television, film, video games, and advertisements.

History

The company began as a self-funded startup company based out of the Lower East Side apartment of co-founder Jared Gutstadt in New York City. The other co-founder of Jingle Punks, Dan Demole, met Jared at a The Black Keys concert during an evening later dubbed "The Big Kahuna Night." The company officially launched in October 2008. Soon after, they partnered with former E-Town Concrete singer and music manager Anthony Martini to increase their catalog of artists. Within months of launching the company, they released their platform, "The Jingle Player." Developed by Demole with industry knowledge input from Jared, it helped them differentiate themselves quickly from their competitors. The Player itself is a proprietary, patented[1] technology that provides targeted music selection with a searchable and user-friendly interface.

In July 2009 they became music providers for both Viacom[2] and Bravo TV networks.[3]

In April 2010 Jingle Punks launched their West Coast offices with offices following in Toronto and London. Early notice came from CNN[4] and Variety,[5] while other early landmark moments included being named Pepsi/SoundCtrl Leading Innovator in the Music Technology Industry at South by Southwest 2010 (SXSW).

Shortly after returning from SXSW 2010, Jingle Punks completed substantial equity financing and established its strategic advisory board. The funding was sponsored by Hammerline Capital out of New York with an advisory board that included such tech and music industry veterans as Steve Kofsky of New Remote Publishing and former Last.fm COO Spencer Hyman, who observed "To me, the Jingle Punks approach represents the future of music discovery and music licensing."[6]

In October 2010 Jingle Punks became the first music supervision application approved for the iPad. The release was met with a wave of positive press including coverage from CNET,[7] Digital Music News,[8] Cult of Mac,[9] and Mashable.[10] The video demo that accompanied the release received thousands of views in the first few days and again highlighted Jingle Punks unique approach to viral marketing.

In November, 2010, Jingle Punks was heavily involved in the launch of Top Gear USA, which featured a track with Poison singer, Bret Michaels.[11] The collaboration was the first project to be launched from the Jingle Punks internal creative services arm. Since then, Jingle Punks went on to compose and provide catalogue music on notable shows such as NBC's The Voice, ABC's The Taste, Real Housewives of Atlanta, and American Pickers. Jingle Punks has received ASCAP Film & TV Awards in 2010, 2011, 2012, 2013, and 2014 for scoring The Voice, as well as their theme song for Pawn Stars, composed by Gutstadt. In 2013, Gutstadt co-wrote and produced a new theme for Pawn Stars with Lynyrd Skynyrd. The company has also worked with Nas, Dierks Bentley, Matt & Kim, Bret Michaels, Debbie Gibson, Stacy Keach, Kris Kristofferson, and Snow.

Jingle Punks' first foray into the brand partnership realm was with Viacom subsidiary Black Entertainment Television (BET) and was announced February 18, 2011 in Variety.[12] The unique partnership between BET and Jingle Punks helped to create a cohesive urban music library, the first ever assembled for the media licensing space.

In 2011, Jingle Punks created an eight-piece string ensemble called The Jingle Punks Hipster Orchestra, an in-house chamber group intended as a multi-genre marketing and artistic tool. The group have many releases, including The Nirvana Sessions, a covers album of songs from Nirvana's Nevermind album, created at the request of Publisher Primary Wave Music for the 20th anniversary of the album's initial release.Hipster Dinner Party, Vol. 1, featured covers of songs by artists such as Vampire Weekend, MGMT, The Strokes, and The Black Keys. The group's third release, The King Of Instruments, features South Carolina-based organist Alex Collier and was released in the fall of 2012. In November 2011, both Jingle Punks and the Hipster Orchestra were highlighted in The New York Times[13] after performing in the offices of leading agencies such as Wieden + Kennedy and Ogilvy & Mather Worldwide.

Jingle Punks has also been featured in The Wall Street Journal,[14] USA Today,[15] Business Insider,[16] Fast Company,[17] the Toronto Star,[18] Forbes,[19] and Bloomberg Businessweek.[20]

In late 2012, talent agency William Morris Endeavor acquired a majority stake [21] in Jingle Punks, aiming to cultivate synergies across their music and entertainment verticals.[22]

References

  1. ↑ USPTO Database: United States Patent 8,429,181
  2. ↑ "JINGLE PUNKS PROVIDING VIACOM WITH PRE-LICENSED MUSIC". 2009-07-09.
  3. ↑ "Jingle Punks Teams with Bravo". 2009-07-24.
  4. ↑ Roshkow, Matt (2010-03-02). "A fresh (and cheap!) sound for TV soundtracks". CNN.
  5. ↑ Vaughan, Carson (2009-08-24). "Jingle Punks hits ground running". Variety.
  6. ↑ "Jingle Punks Music Completes Substantial Equity Financing". 2010-05-24.
  7. ↑ Bell, Donald (2010-10-04). "Jingle Punks iPad app helps indie bands get paid". CNET.
  8. ↑ Resnikoff, Paul (2010-10-01). "Think the iPad Is Just a Toy? Then You Haven't Checked Out This Licensing App...". Digital Music News.
  9. ↑ Lazar, Lonnie (2010-10-05). "Jingle Player Brings Indy Music to the iPad". Cult of Mac.
  10. ↑ Ehrlich, Brenna (2010-10-05). "App Lets You Score Your Project from Your iPad". Mashable.
  11. ↑ Elliot, Stuart (2010-11-18). "Exotic Cars Roll Out to Promote U.S. ‘Top Gear’". New York Times.
  12. ↑ CHAGOLLAN, Steve (2011-02-18). "BET builds music library". Variety.
  13. ↑ "A Genre-Bending Musical Pitch To Ad Agencies" The New York Times
  14. ↑ "The Reality-TV Music Factory" The Wall Street Journal
  15. ↑ "Change Agents: Jared Gutstadt and His Jingle Punks" USA Today
  16. ↑ "Now Marissa Mayer's Complaint About Yahoo!'s Hold Music Has Turned Into A Music Video" Business Insider
  17. ↑ "Can The Musical Middle Class Be Saved?" Fast Company
  18. ↑ "Jingle Punks: Dockside, a Music Factory Gains Momentum" Toronto Star
  19. ↑ "Money Calling: Jingle Punks' Reality TV Fortune" Forbes
  20. ↑ "America's Most Promising Startups" Bloomberg Businessweek
  21. ↑ "Money Calling: Jingle Punks' Reality TV Fortune" Forbes
  22. ↑ "The Reality-TV Music Factory" The Wall Street Journal
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