KEJS

KEJS-FM
City	Brownfield, Texas
Broadcast area	Lubbock, Texas
Branding	POWER 104.3
Slogan	Tejano and More
Frequency	104.3 MHz
First air date	1992
Format	Tejano
ERP	50,000 watts
HAAT	145 meters (476 ft)
Class	C2
Facility ID	61581
Transmitter coordinates	33°25′3″N 102°08′51″W / 33.41750°N 102.14750°W / 33.41750; -102.14750Coordinates: 33°25′3″N 102°08′51″W / 33.41750°N 102.14750°W / 33.41750; -102.14750
Callsign meaning	First Initials of The Barton's Children
Owner	Barton Broadcasting, Inc. (Barton Broadcasting, Inc.)
Webcast	Listen Live
Website	kejsfm.com

KEJS (104.3 FM, "POWER 104.3") is a radio station licensed to Brownfield/Lubbock, Texas, USA broadcasting a Tejano music format. The station is currently owned by Barton Broadcasting, Inc. As of May 2015, the station broadcasts from the Pan Am Legal Building at 820 Buddy Holly Ave in downtown Lubbock.

The station began as KKTC in early 1985. The founder-partners were Billy B. Reynolds, Curcey H. "Bud" Andrews, Jr., Charles "Charlie" Wilson, and DRA, Inc., composed of three attorneys from Brownfield, including then State Representative Jim Rudd. The application had been filed in mid-1980[1] and was granted after a hearing in 1984. The station signed on as KKTC and the company was known as BBC Brownfield Broadcasting Company. Andrews and Reynolds had worked at KFYO (AM) and had noticed that the former news director of KLVT (AM) Del Kirby had started a station called KHOC (FM) in Levelland (now KJDL-FM). The two broadcasters made an offer to buy the station but were not successful. Other staff at KFYO (Roger Hiveley or Chuck Kinney, or perhaps David Stewart who is known to have worked at KFYO in this timeframe.) made them aware of other FM channels available in other towns (at the time Ralls, Floydada and Brownfield were available) and that Brownfield appeared to be the largest.

KKTC went on air with a country format and studio on the square in Brownfield. The initial ownership was Bud Andrews 26%, Bill Reynolds 26%, Charlie Wilson (electronics teacher at Lubbock Independent School District founder of KLSD (now TTU owned KTTZ-FM) and the engineer who built nearby KJAK and KHOC) 24% and DRA, Inc. (composed of partners of local law firm, including Jim Rudd, 24%.

The station was not an instant success. Costs of start-up were much higher than expected. Partners expected to come up with start up equipment underperformed, and perhaps worst of all, the two partners who actually worked at the station disagreed on how to run the station, whether to live in the town, and one how to actually sell ads on the station. In short order Reynolds bought out Andrews, and Wilson was bought out by Mr. Denison whose son worked at the station and had a car dealership in Hobbs, NM. About a year later Dennison bought out Reynolds and ended up with about 3/4 of the station.

In 1996 Paul R. Beane purchased 104.3, and broadcast as Classic Rock 104.3, KLZK. The studios were co-located with KRFE radio at 6602 Quirt Ave, in the old "Buddy Holly" studio. Music director Chris Holley (Ben Hight) was the night shift air-talent, along with Bobby Gonzales on days.

The call letters were KLZK until March 30, 2008 when KLZK moved from 104.3 to 97.3, while KSTQ moved from 97.3 to 104.3.

On December 18, 2015, Barton Broadcasting swapped the 106.5 frequency it had held since 1992 with Ramar Communications' 104.3 frequency. Barton retained its call letters KEJS and Tejano music programming while Ramar retained its KTTU-FM call letters, switched them to KXTQ and changed to Tejano music programming.

Current Power 104.3 DJ Line-up is:

Hilda G. - Wakey Wakey Morning Show - M-F 6-10a

BoLeo M-F - Wakey Wakey Morning Show - 6-9a, Weather, Florida Man Friday

D.J. Puppet - Mid-days/Back in the Day Buffet - M-F 10-3p

Nora with an R - Drive Home - M-F 3-7p

JD Orta - The Jalapeño Mix - Sun 4-8p

^[1]

References

↑ "KEJS Facility Record". United States Federal Communications Commission, audio division. Retrieved 2016-04-12.

External links

Query the FCC's FM station database for KEJS

Radio-Locator information on KEJS

Query Nielsen Audio's FM station database for KEJS

Radio stations in the Lubbock, Texas market

By FM frequency	87.7¹ 88.1 88.5 88.5 89.1 89.7 90.1 90.3 90.5 90.9 91.5 91.9 92.7 93.7 94.1 94.5 95.5 96.3 97.3 98.1 98.5 99.1 99.5 100.3 100.7 101.1 102.5 102.9 103.5 103.9 104.3 104.9 105.3 105.7 106.1 106.5 106.9 107.3 107.7

By AM frequency	580 790 900 950 1090 1230 1250 1300 1340 1380 1420 1460 1490 1590

NOAA Weather Radio frequency	162.400 162.500

Digital Radio	89.1-1 89.1-2 89.1-3 97.3-1 97.3-2 97.3-3

By callsign	K218DI K231BE K245BG K249DU K253BD K264AN KAIQ KAMY KAMZ KBAH KBTE KBZO KDAV KEJS KFLP KFLP-FM KFMP-LP KFMX-FM KFYO KIKZ KJAK KJDL KJDL-FM KJTV KKAM KKUB KKCL-FM KKLU KKYN-FM KLBB-FM KLCT-LP KLLL-FM KLTB-FM KLVT KLZK KMMX KMUL KONE KPBB KPGA KPHS KPMB KQBR KRBL KRFE KRIA KSSL KTTU-FM KTTZ-FM KTXT-FM KVIO-LP KVOP KXTQ KZII-FM KZZN WXK79 WZ2507

Defunct	KCLR 1530

Nearby radio markets Abilene Amarillo Big Spring–Snyder Odessa–Midland Roswell See also List of radio stations in Texas ¹ = Audio signal of KFMP-LP (alternative rock audio)

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