KFMW

KFMW
City of license Waterloo, Iowa
Broadcast area Waterloo-Cedar Rapids
Branding Rock 108
Slogan Iowa's Pure Rock
Frequency 107.9 MHz
First air date November 1968 (as KWWL-FM)
Format Active rock
ERP 77,000 watts
HAAT 550 meters
Class C
Facility ID 51664
Callsign meaning K FM Waterloo
Former callsigns KWWL-FM (1968-1973)
Owner NRG Radio, LLC
(NRG License Sub, LLC)
Sister stations KOKZ, KPTY, KXEL
Webcast Listen Live
Website rock108.com

KFMW (107.9 FM), known as "Rock 108", is a radio station based in Waterloo, Iowa. The station has an active rock format. Its signal is transmitted from the AFLAC Tower north of Rowley, Iowa.

History

KFMW came on the air in November 1968 as KWWL-FM and was originally owned by Black Hawk Broadcasting Company of Waterloo. It was one of two radio stations owned by Black Hawk Broadcasting's NBC affiliate, KWWL-TV, and for approximately 10 years, KWWL-FM/KFMW programmed an instrumental music format of what was called "beautiful music" by some and "elevator music" by most. It ran this format until the early 1980s when it was flipped to a contemporary hit radio format. It remained a CHR format until approximately 1992 when it was given its current name, "Rock 108." The station was essentially a classic rock station for a few years, morphed into an alternative rock format for a time in the mid-1990s, and eventually began an active rock stance in the late 1990s which it remains today.

The station was sold by Black Hawk Broadcasting to Forward Broadcasting in the early 1980s, sold to Park Broadcasting in the late 1980s, to Bahakel Communications based in Charlotte, North Carolina, in 1996, to Woodward Communications of Dubuque, Iowa in 2012, and to NRG Radio, LLC in 2014.

KFMW is the #1 ranked rock station in eastern Iowa, serving the Waterloo/Cedar Falls metropolitan area as well as new owner NRG Radio's home base of Cedar Rapids.

External links

Coordinates: 42°24′04″N 91°50′38″W / 42.401°N 91.844°W / 42.401; -91.844

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