Live from the Ivy

Live from the Ivy was a radio program that aired on Melbourne Australia's 3MMM radio station during the early 1990s. The program was hosted live from the Ivy Club in Melbourne and aired on Saturday nights between 10pm - 1am.[1][2]

DJ Steve Douglas hosted the program which cultivated a large following within Melbourne's dance community, which at the time was in its embryonic stages. The program played a combination of house music, italo house and hip hop and is famous for its use of playing remixes including Ultimix, Funkymix and Street Tracks.

Later in the 1990s, MMM would subscribe to a "rock music only" format and refrain from playing dance or hip hop music.

Coca Cola was the program sponsor and a single advertisement was played at the end of each hour.

References

  1. ↑ Smash Hits magazine, "Rhythm of the Night - Sydney Versus Melbourne Dance Off!", August 8, 1990
  2. ↑ Inpress weekly music newspaper, "They Call it Acid - Dance and hip hop on radio", September 16, 1990
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