Lost my Name

Lost My Name is an award-winning[1] independent technology and publishing business. Launched in 2013,[2] Lost My Name was named Best Start-Up in the FutureBook Innovation Awards 2014 and shortlisted as the People’s Champion at the Startups Awards 2014.[3]

Lost My Name offers personalised children's picture books as a direct-to-consumer offering from the website www.lostmy.name.[4]

Products

The initial product published by Lost My Name, 'The Little Boy Who Lost His Name'/ 'The Little Girl Who Lost Her Name’, is a personalised picture book for readers aged two to six.[5] It is authored by David Cadji-Newby, a former television comedy writer, and illustrated by Pedro Serapicos,

The book tells the story of a child who has lost their name and goes on a journey to find it, meeting characters along the way each of whom provides a single letter from their own name eventually allowing the child to uncover their missing name.[6] Each book comprises a selection of mini-stories, each written as a set of seven rhyming couplets, and is printed on-demand for every order with a new collection of mini-stories depending on the name of the child.[7]

Translations

The Little Boy Who Lost His Name and The Little Girl Who Lost Her Name is available in UK English, US English, German,[8] French[9] and Spanish.[10] The German edition Ach, du Schreck, mein Name ist Weg! was translated by children’s book author Susanne Weber;[11] the French edition Oh, j’ai perdu mon nom! was translated by author Valerie Espinasse; the Spanish edition El niño/La niña que perdió su nombre was translated by author and poet Francisco Segovia.[12] Translations into additional languages are ongoing.[13]

History

Lost My Name was founded by ‘three dads and an uncle’: Asi Sharabi, former advertising exec and MD of Sidekick Studios,[14] and Tal Oron, creative technologist, along with David Cadji-Newby and Pedro Serapicos, the author and illustrator of ’The Little Boy/ Girl Who Lost His/ Her Name’.[15] The company is currently headquartered in East London.[16]

In June 2015, Lost My Name announced a $9 million Series A round led by Google Ventures, along with Greycroft, The Chernin Group and[17] Allen & Co.

Recognition

The company won recognition in June 2014 through CNBC’s weekly broadcast show Power Pitch[18][19] and in Series 12 of BBC's Dragon’s Den.[20][21] The latter saw two of the co-founders appear on British and Australian television to secure a record-breaking investment from investor Piers Linney, co-CEO of CSP business Outsourcery.

References

  1. ↑ http://www.thebookseller.com/news/nosy-crow-profile-and-prh-among-futurebooks-innovation-winners. Missing or empty |title= (help); External link in |website= (help);
  2. ↑ http://www.standard.co.uk/business/markets/lost-my-name-personalised-books-are-the-name-of-the-game-9103922.html. Missing or empty |title= (help); External link in |website= (help);
  3. ↑ http://startups.co.uk/startups-awards/peoples-champion-contender-lost-my-name/. Missing or empty |title= (help); External link in |website= (help);
  4. ↑ http://www.lostmy.name. Missing or empty |title= (help); External link in |website= (help);
  5. ↑ http://www.geekmummy.com/2013/12/book-review-little-girl-lost-name/. Missing or empty |title= (help); External link in |website= (help);
  6. ↑ http://www.geekmummy.com/2013/12/book-review-little-girl-lost-name/. Missing or empty |title= (help); External link in |website= (help);
  7. ↑ http://www.femalefirst.co.uk/parenting/david-cadji-newby-378235.html. Missing or empty |title= (help); External link in |website= (help);
  8. ↑ http://lostmy.name/de. Missing or empty |title= (help); External link in |website= (help);
  9. ↑ http://lostmy.name/fr. Missing or empty |title= (help); External link in |website= (help);
  10. ↑ http://lostmy.name/es. Missing or empty |title= (help); External link in |website= (help);
  11. ↑ http://www.amazon.de/Susanne-Weber/e/B00M3JCBNU. Missing or empty |title= (help); External link in |website= (help);
  12. ↑ http://www.amazon.co.uk/s/ref=dp_byline_sr_book_3?ie=UTF8&field-author=Francisco+Segovia&search-alias=books-uk&text=Francisco+Segovia&sort=relevancerank. Missing or empty |title= (help); External link in |website= (help);
  13. ↑ http://www.thebookseller.com/news/lost-my-name-goes-multilingual. Missing or empty |title= (help); External link in |website= (help);
  14. ↑ http://writing.makeshift.io/pieces/how-asi-sharabi-went-from-phd-dropout-to-international-digital-publisher. Missing or empty |title= (help); External link in |website= (help);
  15. ↑ http://elitebusinessmagazine.co.uk/interviews/item/lost-my-name-personalised-children-s-publishing-with-a-modern-twist. Missing or empty |title= (help); External link in |website= (help);
  16. ↑ https://www.lostmy.name/en-GB/privacy-policy. Missing or empty |title= (help); External link in |website= (help);
  17. ↑ O'Hear, Steve. "Lost My Name, The Kids “Full-Stack” Personalised Book Publisher, Raises $9M Led By Google Ventures". TechCrunch. Retrieved 1 July 2015.
  18. ↑ http://video.cnbc.com/gallery/?video=3000286222. Missing or empty |title= (help); External link in |website= (help);
  19. ↑ http://www.cnbc.com/id/101742390#. Missing or empty |title= (help); External link in |website= (help);
  20. ↑ http://www.mirror.co.uk/tv/tv-news/dragons-den-entrepreneurs-land-best-3922855. Missing or empty |title= (help); External link in |website= (help);
  21. ↑ http://www.telegraph.co.uk/finance/businessclub/10991384/Dragon-slayers-nab-100000-from-Piers-Linney-for-a-4pc-slice-of-their-kids-publishing-start-up.html. Missing or empty |title= (help); External link in |website= (help);
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