MFM Radio
City of license | Lyon |
---|---|
Broadcast area |
France Monaco |
Slogan | 100% Musique Française |
Frequency |
102.7 MHz (Paris) 93.4 MHz (Marseille) 93.7 MHz (Lyon) Full list of frequencies on MFMradio.fr |
First air date | 1981 |
Format | French Chansons |
Language(s) | French |
Former callsigns |
Radio Montmartre (1981–1995) Montmartre FM (1995–1998) M'FM (1998–2010) |
Owner | Espace Group |
Sister stations |
Alpes 1 Générations Jazz Radio Là la Radio La Radio ODS Radio Radio Espace Radio RVA Radio Sun Virage Radio |
Website | mfmradio.fr |
MFM Radio is a radio station, based at Lyon (France) and created in 1981. MFM is dedicated to only French songs like its local competitor in Île-de-France, Chante France.
History
In 1981, MFM was created in Lyon, then named as Radio Montmartre, and proposed a format essentially based on French chansons from the 1920s till the 1960s. Following a certain success, Radio Montmartre is extending its coverage in the late 1980s.
In 1995, it is authorized by the CSA to change its name to "Montmartre FM".
Until 1998, MFM, was controlled by the RMC Group, the station is then acquired by LV & Co owned by Gérard Louvin. After the purchase, Montmartre FM became simply MFM.
In April 2007, the programming has been to achieve a musical format focused on relaxation and emotion, broadcasting mainly songs from the 1970s to today. With always "40 minutes of uninterrupted music". The format is changed to be aimed for mainly women between 35 and 49 years. The slogan of the station is at the time "l'Émotion partagée". On the beginning of 2007, new radio hosts arrive on the radio station, including Thierry Debrune in the morning.
In June 2010, the station has been taken over by the Espace Group based in Lyon.[1]
Identity of MFM
Logos
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Logo of M'FM from 2004 till 2008.
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Current MFM Radio since October 2010.
Slogans
- 1983 – 1987 : La radio tricolore
- 1987 – 1994 : La radio aimable en vogue
- 1994 – 1998 : La vie est belle
- 1998 – 2000 : Aime, comme Montmartre
- 2000 – 2004 : Les mélodies qu'on aime
- 2004 – 2007 : Au cœur de la musique
- 2007 – 2008 : L'emotion partagée
- 2008 – 2009 : Music & Smile
- 2009 – 2009 : Le Mix Variété Pop
- 2009 – 2010 : La Radio Variété Pop
- 2010 – 2011 : Ma French Musique (MFM)
- Since June 2011 : 100% Musique Française
External links
References
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