Marchex

Marchex
Traded as	NASDAQ: MCHX
Industry	Digital marketing, Call tracking
Headquarters	Seattle, Washington, United States
Key people	Pete Christothoulou (Chief Executive Officer) Clark Kokich (Executive Chairman) Michael Arends (Chief Financial Officer) Ethan Caldwell (Chief Administrative Officer, General Counsel and Corporate Secretary)
Products	Marchex Call Analytics Marchex Call Marketplace Marchex Call Analytics for Search
Number of employees	400+

Marchex Inc. is a Seattle-based public company, founded in 2003, with offices in NYC and Las Vegas and over 400 employees. Marchex is a mobile advertising analytics company that connects online behavior to real-world, offline actions. By linking critical touchpoints in the customer journey, Marchex’s products enable a 360-degree view of marketing effectiveness. Brands and agencies utilize Marchex’s products to transform business performance.

History

In October 2000, an internet-based company named Go2Net Inc. merged with another company named InfoSpace Inc.^[1] It was a $1.5 billion deal that set the stage for the formation of Marchex, a start-up company whose founders were all former Go2Net executives. John Keister, Ethan Caldwell, and Peter Christothoulou were part of the Go2Net team that founded Marchex, led by a fourth member, Go2Net's founder and the former CEO of Marchex, Russell Horowitz. In January 2003, the four formed Marchex, Inc. Each member of the founding team assumed executive responsibilities at the new start-up.

Marchex’s IPO was filed in December 2003 and the company has made several acquisitions since its founding.^[2]

In February of 2015, Russell Horowitz stepped down as CEO while remaining active on the board of directors. Peter Christothoulou, co-founder of Marchex, Inc., was announced as Horowitz’s replacement.^[3]

Board of Directors

As of May 2015, the board of directors at Marchex is:

Clark Kokich – Executive Chairman of the Board of Directors
Nicholas Hanauer – Vice Chairman of the Board of Directors
Russell C. Horowitz – Executive Director
Dennis Cline – Director
Anne Devereux-Mills – Director
Ian Morris – Director
M. Wayne Wisehart – Director

Awards

2015: CIO 50 Most Promising Google Technology Solution Providers^[4]
2008: Search Engine Strategies Best SEM Technology Platform for SMBs^[5]

Products and Services

Marchex Call Analytics

Marchex Call Analytics platform measures and analyzes the leads/calls delivered to businesses by their mobile, online and offline ad campaigns, then provides insights about which ad campaigns give the most ROI.

Marchex Call Marketplace

Marchex Call Marketplace aggregates a set of mobile distribution partners who deliver new customer phone calls to businesses on a pay-for-call basis.

Marchex Call Analytics for Search

The only real-time solution that provides 100% attribution from every phone call from mobile search.

References

This article is issued from Wikipedia - version of the Thursday, August 06, 2015. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.