Mario Hernández (Fashion House)
| Fashion | |
| Traded as | FWB: BOS3 |
| Industry | Apparels, accessories |
| Founded | 1978 |
| Headquarters | Bogotá, Colombia |
Key people | Mario Hernández (CEO and chairman of the managing board & Chairman of the supervisory board) |
| Products | High fashion clothing, accessories, footwear |
Number of employees | 450 (end 2010) |
| Website | mariohernandez.com |
Mario Hernández is a Colombian luxury fashion and style house based in Bogotá, Colombia. It is named after its founder, Mario Hernandez (1941–Present).
History
Mario Hernandez started his clothing company in 1978 in Bogota, in a small district in the city, where it is still based. However, due to the economic climate in Colombia at the time, Hernandez was forced to borrow money. By 1979, he reached an agreement with his creditors, which left him with just 3 sewing machines to restart his business. The same year, he became a sensation in the city for the quality of his products. He later stated that he had formed a little globalization within Colombia. After his brands became well known in his country, he moved into neighboring Venezuela and Panama. With more fame in the upper classes in those countries, he started opening markets in countries like Argentina, Brazil, Uruguay and most of South America. His sales increase came in North America, opening markets starting with Mexico to United States and parts of Canada. In the 2000s, Mario Hernandez was known almost all over America and started to open up the European market, selling in luxury leather goods sales points. Today Mario is recognized by important companies such as Johnnie Walker, who referred to him as ¨Walking with a Colombian giant¨.[1] Since 2006 an award has been issued, in his name, for the best design of the year.[2]
Product line
The fashion house manufactures clothes, shoes, bags, jewelry, etc. and in the future, fragrances.
Most part of the collections are manufactured with exotic leathers, while taking care of every detail. MH have special female edition bags called "Paper" with artistic designs.[3]
Manufacturing and distribution
Mario Hernández currently has at least 110 points of sale in almost 15 countries. Products are manufactured exclusively in Colombia by artesans. In the past the original name was Marroquineria SA.
References
External links
Media related to Mario Hernández (Fashion House) at Wikimedia Commons