Marketing part number

The Marketing Part Number is code that Apple Inc. uses to classify all of its items in a unique way . Typical Marketing Part Numbers are M8738LL/A for a 20 GB iPod or M9454LL/A for a Power Macintosh G5. Hardware usually follows the M####LL/A format.

Apple hardware since 1998

Consumer desktop/all-in-ones	eMac iMac G3 G4 G5 Intel-based Mac Mini

Professional tower/desktop	Mac Pro Power Macintosh G3 Beige G3 Blue & White G4 G4 Cube G5 Xserve

Consumer notebook	iBook MacBook Retina MacBook Air

Professional notebooks	PowerBook G3 G4 MacBook Pro

Consumer electronics	Apple TV Apple Watch Displays Thunderbolt Cinema Studio iPad 1st 2nd 3rd 4th Air Air 2 Pro iPad Mini 1st 2 3 4 iPhone 1st 3G 3GS 4 4S 5 5C 5S 6 / 6 Plus 6S / 6S Plus iPod Classic Photo Mini iPod+HP Shuffle Nano Touch Newton MessagePad eMate 300

Accessories	AirPort Express Extreme Time Capsule iPod Click Wheel iPod Hi-Fi Nike+ iSight Keyboard Wireless Trackpad Magic Magic 2 Mouse USB Pro Wireless Mighty Magic Pencil Remote SuperDrive USB Modem Xserve RAID

Apple hardware before 1998

Apple Inc.

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Current	Tim Cook (CEO) Al Gore Bob Iger Andrea Jung Arthur D. Levinson (Chairman) Ronald Sugar Susan Wagner

Former	Steve Jobs Fred D. Anderson Gil Amelio Bill Campbell Larry Ellison Delano Lewis Mike Markkula Arthur Rock Eric Schmidt John Sculley Edgar S. Woolard, Jr. Jerry York Mickey Drexler

Executives

Current	Tim Cook (CEO) Angela Ahrendts Eddy Cue Craig Federighi Jonathan Ive (CDO) Luca Maestri (CFO) Dan Riccio Phil Schiller Bruce Sewell Jeff Williams (COO)

Former	Steve Jobs Fred D. Anderson John Browett Tony Fadell Scott Forstall Nancy R. Heinen Ron Johnson Peter Oppenheimer Mark Papermaster Jon Rubinstein Bertrand Serlet Sina Tamaddon Avie Tevanian

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Stores	Apple Store online App Store iBookstore iTunes Store Mac App Store

Support	AppleCare Apple Specialist Certifications Genius Bar JointVenture One to One

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Hardware	Macintosh Intel transition iPod Nano Shuffle Touch iPhone iPad Mini Air Pro Apple TV Apple Watch Apple SIM Peripherals Discontinued hardware

Software	Mac OS History OS X History OS X Server General iOS Version history TVOS WatchOS Core Foundation Developer Tools Final Cut Studio Logic Studio QuickTime CarPlay Discontinued software

Companies

Subsidiaries	Beats Electronics Beats Music Braeburn Capital FileMaker Inc.

Acquisitions	Anobit AuthenTec Inc. Beats Electronics Beats Music Cue Emagic FingerWorks Intrinsity Lala NeXT Nothing Real P.A. Semi PrimeSense Siri Spotsetter Topsy

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Marketing part number

See also