Max Felchlin

Max Felchlin AG is a chocolate maker and confectioner headquartered in Schwyz, Switzerland.

Products

Max Felchlin primarily sells wholesale to other confectioners, such as Sprüngli.[1] The most prominent retail product is the Grand Cru line, introduced in 1999, which includes Maracaibo Clasificado 65%, named "world's best chocolate" at the Accademia Maestri Pasticceri Italiani in 2004.[2]

Since 1988, the company has also offered on-site training for pastry chefs and other customers at its Condirama building in Schwyz.[3][2]

History

Businessman Max Josef Felchlin opened a honey shop in Schwyz in 1908, and expanded to chocolate by the 1920s.[1][2] In 1928, Felchlin relocated the business to a rural estate between Schwyz and Seewen, called Liebwylen, and continued to expand the product line to other confections and ingredients. During World War II, Felcher produced Sowiso, a milk powder.[2]

Felchlin transferred control of the company to his son, Max Felchlin Jr., in 1962, and died in 1970. In 1974, the company became an open corporation and established a new factory in Ibach.[2]

In 1991, Felchlin, Jr. arranged for an association of local Schwyz residents to take majority ownership of the company after his death.[1][2] The company moved to a new factory in Ibach in 2000.[2] By 2006, the company produced 2500 tons per year.[1]

See also

References

  1. 1 2 3 4 Rosenblum, Mort (17 October 2006). Chocolate: A Bittersweet Saga of Dark and Light. Farrar, Straus and Giroux. pp. 232–238. ISBN 978-0-86547-730-8.
  2. 1 2 3 4 5 6 7 "History". Felchlin Switzerland. Max Felchlin AG. Retrieved 2015-10-28.
  3. Culinary Trends (Culinary Publications) 7–8: 80. 1996 http://books.google.com/books?id=UyItAQAAMAAJ. Missing or empty |title= (help)

External links

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