Maxim (India)

Maxim

Deepika Padukone on the August 2011 cover of Maxim
Editor-in-Chief Vivek Pareek[1]
Former editors
  • Anup Kutty
  • Sunil Mehra
Staff writers Saurav Bhanot
Shobhita Dutt
Categories Men's
Frequency Monthly
Publisher Xavier Collaco
First issue January 2006 (2006-01)
Company Media Transasia India Ltd.[2]
Country India
Based in Gurgaon
Language English
Website MaximIndia.in

Maxim is the Indian edition of the United Kingdom-based international monthly men's magazine called Maxim. It is known for its revealing pictorials featuring popular actresses, singers, and female models, none of which are nudes. The first issue of the Indian edition of Maxim was the January 2006 issue featuring Priyanka Chopra on the cover.[3][4] The first issue was released on 28 December 2005.[5] The magazine was the first international men's magazine to enter the Indian market and the 30th international version of Maxim.[6] The magazine is published under license in India by Media Transasia.[7]

Largely covering everything related to men's lifestyle, Maxim is currently the industry leader for men's magazines in India.

Maxim Hot 100

Each year since 2008, the Indian edition of Maxim releases the Maxim Hot 100.[8] The winners and their corresponding ages and the year in which the magazine was released are listed below.

Year Choice Age Notes
2008 Deepika Padukone   22 Youngest winner.[9]
2009 Bipasha Basu   30 [10]
2010 Sonam Kapoor   25 [11][12][13]
2011 Priyanka Chopra   29
2012 Kareena Kapoor   31 [14][15][16][17]
2013 Priyanka Chopra   31 First woman to win twice.[18][19][20]
2014 Katrina Kaif 31 Second woman to win twice. Only Woman to remain top 5 since started

Controversy

The magazine's inaugural issue in January 2006 featured a page called "Women you will never see in Maxim - 100% fake". Among the photos was a full-page morphed photograph showing Kushboo "posing" in black underwear, along with the caption "Of course, I am a virgin if you don't count from the behind." The caption was in reference to remarks made by Kushboo in 2005 whether or not modern men should expect their brides to be virgins.[21] The actress described the photo, which showed only her head, as "immodest". Kushboo filed a petition with Chennai police commissioner R. Nataraj on 30 January 2006, citing two complaints: defamation and the indecent representation of women. The Supreme Court dismissed the case on 22 May 2006.[22][23]

Editors-in-Chief

The following have served as Editor-in-Chief of Maxim:

S. No. Name From To
1 Sunil Mehra January 2006 June 2006
2 Anup Kutty July 2006 August 2009
3 Vivek Pareek present

References

  1. ↑ Shobita Dhar (2011-06-02). "When the items bomb". The Times Of India. Retrieved 2013-03-30.
  2. ↑ "Media Transasia India". Mediatransasia.in. Retrieved 2013-03-13.
  3. ↑ Bryant, Nick (2006-01-27). "Magazine targets the 'Indian lad'". BBC News - South Asia. Retrieved 2013-03-13.
  4. ↑ Amrit Dhillon (2005-12-29). "Maxim crosses cultures". The Guardian. Retrieved 2013-03-13.
  5. ↑ "Men ahoy! MAXIM comes docking on Indian shores!". Indiantelevision.com. 2005-12-28. Retrieved 2013-03-13.
  6. ↑ Valerie Vidal (2005-10-26). "Maxim to hit India with first lad mag launch". Media Week. Retrieved 2013-03-30.
  7. ↑ "Media Transasia India". Mediatransasia.in. Retrieved 2013-03-13.
  8. ↑ "The world’s most popular list – Maxim Hot 100 – comes to India". Financialexpress.com. Retrieved 2013-03-13.
  9. ↑ "The world’s most popular list – Maxim Hot 100 – comes to India". August 8, 2008. Retrieved 2012-03-14.
  10. ↑ "Bips beats Dips to top Maxim list!". Hindustan Times. 2009-09-11. Retrieved 2013-03-13.
  11. ↑ TNN Aug 10, 2010, 12.00am IST (2010-08-10). "Sonam at Maxim's hot party!". The Times Of India. Retrieved 2013-03-13.
  12. ↑ "Sonam Kapoor, India’s hottest?". Hindustan Times. 2010-08-08. Retrieved 2013-03-13.
  13. ↑ "Sonam Kapoor is Maxim India’s hottest girl this year". Zeenews.india.com. Retrieved 2013-03-13.
  14. ↑ TNN Sep 5, 2012, 04.10PM IST (2012-09-05). "Kareena voted as world’s sexiest lady". The Times Of India. Retrieved 2013-03-13.
  15. ↑ "HOT! HOT! HOT! Bebo 'burns' mag cover". Hindustan Times. 2012-09-06. Retrieved 2013-03-13.
  16. ↑ "Hottest Heroine Kareena sauces up Maxim cover". India Today. 2012-09-10. Retrieved 2013-03-13.
  17. ↑ "Kareena Kapoor is World's Hottest Woman 2012; Adorns Maxim India Cover". Ibtimes.co.in. 2012-09-08. Retrieved 2013-03-13.
  18. ↑ "PHOTOS: SRK, Priyanka, Kangana, Deepika say Hello Photo Gallery, Picture News Gallery - The Indian Express".
  19. ↑ "Priyanka Chopra voted as hottest celebrity of 2013 for Maxim India". dna. 13 December 2013.
  20. ↑ "Priyanka Chopra Named Maxim India's Hottest Woman Of 2013 (PHOTO)". The Huffington Post. 10 December 2013.
  21. ↑ "Indian star to sue Maxim over photo". BBC News - South Asia. 2006-01-31. Retrieved 2013-03-13.
  22. ↑ "SC dismisses anticipatory bail plea of Maxim editor". Dnaindia.com. 2006-05-22. Retrieved 2013-03-13.
  23. ↑ PTI May 22, 2006, 12.32pm IST (2006-05-22). "Maxim editor denied bail". The Times Of India. Retrieved 2013-03-13.

External links

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