Merzin Tavaria

Merzin Tavaria
Born Merzin Tavaria
(1973-12-15) 15 December 1973
Alma mater K.C College, Mumbai
Occupation Chief Creative Director and Co-founder, Prime Focus

Merzin Tavaria (born 15 December 1973) is the Chief Creative Director and Co-founder of Prime Focus.[1] He has been associated with the company since its inception and works in collaboration with the UK, US, Canada and India studios of Prime Focus.[2]

Merzin has worked for about two decades in the media and entertainment industry and is respected for his contribution towards the use of color grading and visual effects in India.

He is also a jury member at various film and advertising festivals, and has been a speaker on many industry related events.[3][4]

Early life and education

Merzin grew up in Mumbai and completed his schooling from St. Peter's School, Mumbai in 1991. In 1995, he graduated with a bachelor's degree in Commerce from K.C. College, Mumbai.

Career

Merzin started his career as teacher at Compufield Computer Institute, where he met Namit Malhotra, Prakash Kurup and Huzefa Lokhandwala.[5] In 1997, they came together and started ‘Prime Focus’ in a small garage in Mumbai.[6]

Under Prime Focus, Merzin has led teams delivering visual effects for Hollywood films such as The Great Gatsby, Total Recall, White House Down, Sin City: A Dame to Kill For and Brett Ratner's Hercules.[7] Merzin has also directed the visual effects for Bollywood films like Bang Bang!, Kick, Kai Po Che!, Yeh Jawaani Hai Deewani, Dabangg 2, Guzaarish, Housefull 2, Blue, and Ghajini.[8][9][10]

In 2010, when Prime Focus pioneered View-D, their proprietary 2D to stereo 3D conversion process, Merzin set up the View-D team of 2000 professionals in India who currently operate out of Prime Focus' Mumbai, Chandigarh and Goa facilities.[11] This team undertook the 3D conversion of Warner Bros.’ Clash of the Titans – the first full length feature film to be converted from 2D to 3D.[12] Merzin Tavaria was sought for creative leadership in the 3D conversion of films like Gravity, Guardians of the Galaxy, Transformers: Age of Extinction, World War Z, Men in Black 3, Star Wars: Episode I, II & III, Harry Potter and the Deathly Hallows - Part 2, Transformers: Dark of the Moon, Maleficent, Seventh Son, The Chronicles of Narnia: The Voyage of the Dawn Treader and Ra.One.[13][14][15]

Merzin Tavaria launched Prime Focus World's Animation division in 2012. The division holds 100 employees and has worked on projects such as Legends of Chima. The animation division completed 4 seasons of the show and is now working on new projects.[16]

Awards and accolades

Filmography

International films

Year Film Role
2014 Sin City: A Dame to Kill For [28] Creative Director
2014 Hercules [29] VFX Creative Director
2014 Teenage Mutant Ninja Turtles [30] S3D Creative Director
2014 The Expendables 3 [31] S3D Creative Director
2014 Maleficent [32] S3D Creative Director
2014 The Amazing Spider-Man 2 [33] S3D Creative Director
2013 White House Down [34] VFX Creative Director
2013 Gravity [35] S3D Creative Director
2013 The Great Gatsby [36] S3D and VFX Creative Director
2013 World War Z [37] S3D Creative Director
2012 Frankenweenie [38] S3D Creative Director
2012 Total Recall [39] VFX Creative Director
2012 Storage 24 [40] VFX Creative Director
2012 Men in Black 3 [41] S3D Creative Director
2012 Wrath of the Titans [42] S3D Creative Director
2011 Mirror Mirror [43] VFX Creative Director
2011 Star Wars: Episode I – The Phantom Menace [44] S3D Creative Director
2011 Immortals [45] S3D Supervisor
2011 Scream 4 [46] VFX Creative Director
2011 Once Upon a Warrior [47] VFX Creative Director
2011 Harry Potter and the Deathly Hallows: Part 2 [48] S3D Creative Director
2011 Transformers: Dark of the Moon [49] S3D Creative Director
2010 The Chronicles of Narnia: The Voyage of the Dawn Treader [50] S3D Creative Director
2010 Robin Hood [51] VFX Creative Director
2010 Harry Potter and the Deathly Hallows: Part 1 S3D Creative Director
2010 My Soul to Take [52] S3D Creative Director
2010 Clash of the Titans [53] S3D Creative Director
2008 The Sick House [54] VFX Supervisor
2007 28 Weeks Later [55] Head of Visual Effects
2005 Red Mercury [56] VFX Supervisor

Bollywood

Year Film Role
2014 Bang Bang! [57] VFX Creative Director
2014 Kick [58] VFX Creative Director
2013 Yeh Jawaani Hai Deewani [59] VFX Creative Director
2012 English Vinglish [60] VFX Creative Director
2012 OMG - Oh My God! [61] VFX Creative Director
2012 Ek Tha Tiger [62] VFX Creative Director
2012 Cocktail [63] VFX Creative Director
2012 Housefull 2 [64] VFX Creative Director
2012 Ekk Deewana Tha [65] Visual Effects Creative Director
2012 Jannat 2 [66] Visual Effects Creative Director
2012 Paan Singh Tomar [67] VFX Creative Director
2012 Agent Vinod [68] VFX Creative Director
2012 Players [69] VFX Creative Director
2011 Rockstar [70] VFX Creative Director
2011 Ra.One [71] VFX Creative Director
2011 Shaitan [72] VFX Creative Director
2011 Murder 2 [73] VFX Creative Director
2011 No One Killed Jessica [74] VFX Creative Director
2011 Bollywood: The Greatest Love Story Ever Told (documentary) VFX Creative Director
2010 Guzaarish [75] VFX Creative Director
2010 Housefull [76] VFX Creative Director
2010 Wanted VFX Creative Director
2010 Prince [77] VFX Creative Director
2010 Raavan [78] VFX Creative Director
2010 Bumm Bumm Bole [79] VFX Creative Director
2009 Blue [80] Visual Effects Supervisor
2009 Do Knot Disturb Visual Effects Supervisor
2009 Wake Up Sid [81] Visual Effects Supervisor
2009 Love Aaj Kal [82] Visual Effects Supervisor
2009 Ajab Prem Ki Ghazab Kahani [83] Visual Effects Supervisor
2009 Luck Visual Effects Supervisor
2009 Tum Mile [84] Visual Effects Supervisor
2009 8 x 10 Tasveer [85] Visual Effects Supervisor
2009 Raaz: The Mystery Continues [86] Visual Effects Supervisor
2009 Paa [87] Visual Effects Supervisor
2009 Chandni Chowk to China [88] Visual Effects Supervisor
2008 Ghajini [89] Visual Effects Supervisor
2008 Bachna Ae Haseeno [90] Visual Effects Supervisor
2008 Love Story 2050 [91] Visual Effects Supervisor
2008 Kambakkht Ishq [92] Visual Effects Supervisor
2008 Tashan [93] Visual Effects Supervisor
2008 Bhoothnath [94] Visual Effects Supervisor
2008 Saawariya [95] Visual Effects Supervisor
2007 Partner [96] Visual Effects Supervisor
2007 Ta Ra Rum Pum [97] Visual Effects Supervisor
2007 Heyy Babyy [98] Head of Visual Effects
2007 Salaam-E-Ishq [99] Visual Effects Supervisor
2007 Guru [100] Visual Effects Supervisor
2006 Bhagam Bhag [101] Visual Effects Supervisor
2006 Omkara [102] VFX Supervisor
2006 Jaan-E-Mann [103] Visual Effects Supervisor
2006 Naksha [104] Visual Effects Supervisor
2006 Pyare Mohan [105] Visual Effects Supervisor
2006 Golmaal: Fun Unlimited [106] Visual Effects Supervisor
2006 Zinda [107] Visual Effects Supervisor
2005 Vaah! Life Ho Toh Aisi! [108] Visual Effects Supervisor
2005 Bluffmaster! [109] Visual Effects Supervisor
2005 No Entry Visual Effects Supervisor
2005 The Rising: Ballad of Mangal Pandey [110] Visual Effects Supervisor
2005 Dus [111] Visual Effects Supervisor
2005 Main Aisa Hi Hoon Editor
2005 Karam Visual Effects Supervisor
2004 Musafir [112] Visual Effects Supervisor
2004 Kyun! Ho Gaya Na... [113] Visual Effects Supervisor
2004 Mujhse Shaadi Karogi [114] Visual Effects Supervisor
2004 Khakee [115] Editor
2004 Run Visual Effects Supervisor
2003 Kuch Naa Kaho [116] Visual Effects Supervisor
2003 Qayamat: City Under Threat [117] Visual Effects Supervisor / Editor / Promo Packaging
2003 Khushi Editor
2002 Kaante [118] Visual Effects Supervisor
2002 Teesri Aankh: The Hidden Camera Editor

Commercials

Indian

Year Brand Role
2011 Google Chrome 3D [119] S3D Creative Director
2010 IndiGo Airlines 'On Time' [120][121] VFX Creative Director
2010 Commonwealth Games 2010 Opening Ceremony VFX Creative Director
2009 Reliance Mobile 'Simply' VFX Supervisor
2009 Central Bank of India VFX Supervisor
2009 Maxo VFX Supervisor
2009 Whirlpool 'Water You Can Trust' [122] VFX and Animation Supervisor
2009 Lotte 'Coffy Bite' [123] VFX Supervisor
2009 Honda CBZ Extreme VFX Supervisor

International

Year Brand Role
2011 Relentless Virtues VFX Creative Director
2010 Dubai Shopping Festival VFX Creative Director
2009 Rhydian’s new album 'O Fortuna' VFX Creative Director
2009 Popstar to Opera Star VFX Creative Director
2009 The National Lottery Bingo Scratch cards VFX Creative Director

Personal life

Merzin lives in Mumbai with his spouse of 15 years Vinita Tavaria, daughter Natasha Tavaria and son Malcolm Tavaria.

Other interests

Merzin is a gaming enthusiast and is passionate about cars and bikes. He is also fond of 80’s Hindi music.

References

  1. ↑ "Co-Founder/Chief Creative Director (India): Prime Focus World". variety. Retrieved December 1, 2014.
  2. ↑ "'Worldsourcing: how the Global Digital Pipeline is revolutionizing VFX'". fmx. Retrieved May 10, 2013.
  3. ↑ "prime focus merzin tavaria joins ficci panel". animation galaxy. Retrieved March 24, 2013.
  4. ↑ "siggraph: new vfx details revealed on 'sin city: a dame to kill for'". hollywood reporter. Retrieved December 8, 2014.
  5. ↑ "How Prime Focus' Namit Malhotra became a force to reckon with Hollywood". Animation Boss. Retrieved January 14, 2013.
  6. ↑ "Meet Merzin Tavaria, co-founder of Prime Focus that recently converted the blockbuster Gravity from 2D to 3D". DNA India. Retrieved November 3, 2013.
  7. ↑ "shot by shot: detailed vfx work for sin city: a dame to kill for". studio daily. Retrieved August 19, 2014.
  8. ↑ "sin city: a dame to kill for: merzin tavaria – co-founder and chief creative director – prime focus world". art of vfx. Retrieved August 8, 2014.
  9. ↑ "seven entries from india including one feature film make it to apollo award final list". dna india. Retrieved June 5, 2013.
  10. ↑ "meet merzin tavaria, co-founder of prime focus that recently converted the blockbuster gravity from 2D to 3D". dna india. Retrieved 3 November 2013.
  11. ↑ "svp production & senior stereo supervisor, prime focus World". view conference. Retrieved December 1, 2014.
  12. ↑ "merzin tavaria chief creative director and co-founder of Prime Focus : defining the dimensions". star blockbuster. Retrieved August 2, 2008.
  13. ↑ "Meet Merzin Tavaria, co-founder of Prime Focus that recently converted the blockbuster Gravity from 2D to 3D". Dna India. Retrieved November 3, 2013.
  14. ↑ "A visual treat: Wind beneath the wings". Mid Day. Retrieved May 7, 2014.
  15. ↑ "Merzin Tavaria Chief creative director and co-founder of Prime Focus : Defining the dimensions -". Star Blockbuster. Retrieved August 2, 2008.
  16. ↑ "ficci frames" (PDF). FICCI FRAMES. Retrieved December 1, 2014.
  17. ↑ "Apollo Awards 2014 Winners List". apollo.onscreenasia.com.
  18. ↑ "Winners of 24 FPS iNTERNATIONAL Awards Announced". Animationxpress.com. Retrieved December 9, 2013.
  19. ↑ "The Secret behind the award winning magic shots for Guzaarish by PrimeFocus". Bollyspice.com. Retrieved January 17, 2011.
  20. ↑ "Prime Focus wins EME Awards for its VFX expertise". Bollyspice.com. Retrieved February 25, 2011.
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  25. ↑ "Prime Focus wins prestigious Filmfare award for Love Story 2050". Business Standard. Retrieved March 3, 2009.
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  29. ↑ "Visual Effects Giants Prime Focus World, Double Negative to Merge". Variety. Retrieved June 25, 2014.
  30. ↑ "Prime Focus World Is Exclusive VFX and 3D Conversion Partner on 'Sin City: A Dame to Kill For'". Market wired. Retrieved August 22, 2014.
  31. ↑ "THE EXPENDABLES 3: Nigel Denton-Howes – VFX Supervisor – Prime Focus World". Art of VFX. Retrieved September 16, 2014.
  32. ↑ "Making of Maleficent 3D Stereoscopic Conversion by Prime Focus". CG Meet. Retrieved June 19, 2014.
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  34. ↑ "Prime Focus bags the 'best Visual effects' awards for 'white house down', at Asia image Apollo Awards 2014". Animationxpress. Retrieved June 23, 2014.
  35. ↑ "Prime Focus World wins International 3D Society Award for "Gravity"". The Hindu Businessline. Retrieved January 29, 2014.
  36. ↑ "Prime Focus celebrates 16 years of creating the ‘magic of cinema’ and the launch of "True North" – the world’s largest digital media services cloud". Creative cow. Retrieved October 25, 2013.
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  38. ↑ "Prime Focus delivers stereo 3D for Frankenweenie". Animation Xpress. Retrieved November 22, 2011.
  39. ↑ "TOTAL RECALL: Aleksandar Pejic – VFX Supervisor – Prime Focus". Art of VFX. Retrieved September 5, 2012.
  40. ↑ "VFX Breakdown – Storage 24 by Prime Focus World". CG Villa. Retrieved September 7, 2014.
  41. ↑ "Hope to ride on MIB III success: Merzin Tavaria". NDTV. Retrieved June 1, 2012.
  42. ↑ "WRATH OF THE TITANS". TCM. Retrieved December 1, 2014.
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  44. ↑ "Prime Focus credited on Star Wars film poster for 3-D conversion". Economic Times. Retrieved October 26, 2011.
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  47. ↑ "Once Upon a Warrior Cast and Credits". All Star Pics. Retrieved December 1, 2014.
  48. ↑ "Harris Williams & Co. Advises Double Negative on its Merger with Prime Focus World". Business Wire. Retrieved July 15, 2014.
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  53. ↑ "UTV and Prime Focus ink strategic alliance". India Glitz. Retrieved April 18, 2011.
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  58. ↑ "Prime Focus' visual effects add zing to 'Kick'". Animation Xpress. Retrieved July 31, 2013.
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  65. ↑ "Prime Focus Limited - Annual Report 2011-12". Prime Focus World. Retrieved December 1, 2014.
  66. ↑ "Prime Focus delivers 89 VFX shots and DI for JANNAT 2". Aartissan Animation. Retrieved December 1, 2014.
  67. ↑ "Making of Paan Singh Tomar with Cinematographer Aseem Mishra". Pandoline. Retrieved March 24, 2012.
  68. ↑ "Agent Vinod interview with Prime Focus' Merzin Tavaria". Animation Xpress. Retrieved April 24, 2012.
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  70. ↑ "Prime Focus has delivered 180 VFX shots for Imtiaz Ali's new film 'Rockstar'". Animation Boss. Retrieved December 30, 2011.
  71. ↑ "RA.One: India’s Avatar?". Box Office India. Retrieved October 29, 2011.
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  75. ↑ "Guzaarish: Perfect Showcase For Prime Focus". Koimoi. Retrieved November 22, 2010.
  76. ↑ "What made Houseful Hilarious". Bollywood Hungama. Retrieved April 30, 2010.
  77. ↑ "Prince: Movie Preview". Bollywood Hungama. Retrieved February 17, 2010.
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  79. ↑ "Prime Focus' Merzin Tavaria directs the title track for Bumm Bumm Bole". Bollywood Hungama. Retrieved May 20, 2010.
  80. ↑ "Prime Focus delivers VFX and DI for Blue". CG Tantra. Retrieved December 1, 2014.
  81. ↑ "Indian firm behind visual effects in Avatar". Business Standard. Retrieved December 20, 2009.
  82. ↑ "Prime Focus takes Bollywood Far East". CG Tantra. Retrieved January 17, 2009.
  83. ↑ "Ghazab VFX for Ajab Prem". Bollywood Hungama. Retrieved November 18, 2009.
  84. ↑ "Prime Focus recreates 26/7 Mumbai floods in Tum Mile". Bollywood Hungama. Retrieved November 16, 2009.
  85. ↑ "Prime Focus' VFX: The magic behind 8x10 Tasveer". Bollywood Hungama. Retrieved April 14, 2009.
  86. ↑ "The Horror of Raaz The Mystery continues by Prime Focus". CG Tantra. Retrieved December 1, 2014.
  87. ↑ "Prime Focus Teamdelivers 664 VFX shots and full DI for Paa". CG Arena. Retrieved December 7, 2009.
  88. ↑ "VFX Effects Used In Bollywood Movie’s – List of 10 Movies". Bollyone. Retrieved December 1, 2014.
  89. ↑ "Merzin Tavaria Speaks About 'Ghajini' VFX". Boyywood Hungama. Retrieved December 1, 2014.
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  91. ↑ "Prime Focus bags FICCI BAF award for Love Story 2050.". AFAQS. Retrieved March 12, 2009.
  92. ↑ "Kambakkht Ishq glitters with Prime Focus' VFX.". Bollywood Hungama. Retrieved July 13, 2009.
  93. ↑ "Prime Focus plans Asia’s largest film finishing studio.". Business Of Cinema. Retrieved December 31, 2008.
  94. ↑ "‘I approach lighting and framing a scene in tandem with the emotional narrative’ – Vishnu Rao.". Pandolin. Retrieved August 8, 2014.
  95. ↑ "Movies of Merzin Tavaria & Shreya Ghoshal.". Gomolo. Retrieved December 1, 2014.
  96. ↑ "Movies of Merzin Tavaria & Shreya Ghoshal.". Gomolo. Retrieved December 1, 2014.
  97. ↑ "Prime Focus is hovering over a firm in the US.". Dna India. Retrieved August 4, 2007.
  98. ↑ "Prime Focus sets the look for Pyaar Impossible.". Dna India. Retrieved January 8, 2010.
  99. ↑ "BAF Awards felicitate best of animation internationally.". Business Of Cinema. Retrieved March 27, 2008.
  100. ↑ "Movies of Merzin Tavaria & Shreya Ghoshal.". Gomolo. Retrieved December 1, 2014.
  101. ↑ "Bhagam Bhag Cast and Crew.". Famous Fix. Retrieved December 1, 2014.
  102. ↑ "Bollywood embroiled in probe into movie money.". Gulf News. Retrieved May 19, 2012.
  103. ↑ "Jaan-E-Mann: Let's Fall in Love... Again.". Famous Fix. Retrieved December 1, 2014.
  104. ↑ "Prime Focus adds special effects to Naksha.". Business of Television. Retrieved September 6, 2006.
  105. ↑ "PYARE MOHAN.". Friday Moviez. Retrieved April 21, 2006.
  106. ↑ "Shree Ashtavinayak Cine Vision Ltd.". Economic Times. Retrieved March 31, 2007.
  107. ↑ "Zinda". Famous Fix. Retrieved December 1, 2014.
  108. ↑ "On a digital roll". The Hindu Business Line. Retrieved January 2, 2006.
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  111. ↑ "DUS". Movie Talkies. Retrieved December 1, 2014.
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  113. ↑ "KYUN! HO GAYA NA". Rediff. Retrieved December 1, 2014.
  114. ↑ "Special effects: Bollywood's Prime Focus.". Rediff. Retrieved July 16, 2004.
  115. ↑ "Movies of Merzin Tavaria & Shreya Ghoshal.". Gomolo. Retrieved December 1, 2014.
  116. ↑ "Bipasha Basu stars in Panasonic commercial.". AFAQS. Retrieved July 8, 2004.
  117. ↑ "Qayamat: City Under Threat.". Famous Fix. Retrieved December 1, 2014.
  118. ↑ "Kaante.". Film Famous. Retrieved December 1, 2014.
  119. ↑ "3D advertising: Pixion, Prime Focus and others working to cash in on the tech's popularity.". Economic Times. Retrieved December 9, 2011.
  120. ↑ "Prime Focus wins EME Awards for its VFX expertise.". Business of Cinema. Retrieved February 25, 2011.
  121. ↑ "Prime Focus posted 'Indigo Airlines' commercial wins Gold in the Filmcraft (Special Effects) at Goafest.". AFAQS. Retrieved April 18, 2011.
  122. ↑ "Whirlpool Commercial - VFX by Prime Focus Ltd.". CG Tantra. Retrieved December 1, 2014.
  123. ↑ "VFX specialist Michael Fink directs first commercial in India.". Indian Television. Retrieved July 20, 2009.
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