Metro Retail Stores Group

Metro Retail Stores Group Inc.

Formerly called	Metro Gaisano
Type	Public
Traded as	PSE: MRSGI
Industry	Retail
Predecessor	Metro Gaisano
Founded	1982 in Cebu, Philippines
Founders	Victor Gaisano and Sally Gaisano
Headquarters	Mandaue, Cebu, Philippines and Bonifacio Global City, Taguig, Philippines
Number of locations	47 stores (2015)
Areas served	Key cities in Central, Western, and Eastern Visayas, as well as Central Luzon, Metro Manila, and South Luzon
Key people	Frank S. Gaisano (Chairman and CEO) Arthur Emmanuel (President and COO)
Number of employees	9,000^[1] (2015)
Parent	Vicsal Development Corporation^[2]
Website	www.metroretail.com.ph

Metro Retail Stores Group Inc. (shortly known as MRSGI) is a retail company based in Mandaue, Cebu, Philippines.

According to a 2014 report by Euromonitor, Metro is the largest operator of department stores and hypermarkets in the Visayas region, as well as the second largest supermarket operator according to retail sales value.^[2]

History

Metro Retail Stores Group, Inc. (MRSGI) traces its history to post-World War II Cebu.

In 1949,as Cebu was rising from the ashes of the war, Doña Modesta Gaisano, together with her five sons, established White Gold Super Store with the aim of making quality goods available to hardworking Cebuanos. Guided by her pioneering spirit, the business grew and became known as the city’s premier retailer.

By 1981, the enterprising Gaisano siblings established more businesses. In 1982, Doña Modesta’s second youngest son Victor and his wife Sally opened the first Metro Gaisano Department Store and Supermarket in Colon, Cebu City. It was during this time that their children Margaret, Jack, Edward, and Frank first learned the ways of entrepreneurship, enabling them to have a keen understanding of their business and the retail industry. The very first store in Colon eventually paved the way for Metro Gaisano to become the Metro Department Store and Supermarket the dominant retailer in the Visayas.

Metro undertook aggressive expansion to major cities outside Cebu, establishing its presence in key cities inCentral, Western, and Eastern Visayas, as well as Central Luzon, Metro Manila, and South Luzon.

Taking its expansion further, Metro then diversified into three different store formats with the establishment of Metro Department Store, Metro Supermarket, and SuperMetro Hypermarket, now known as the Metro Retail StoresGroup, Inc (MRSGI).

In 2015, MRSGI completed its evolution from a family-run enterprise into a publicly-listed company led by retail professionals with decades of local and international retail experience. It has grown its network to 46 stores, employing around 9,000 store associates across the country and serving over 250,000 shoppers a day.

Victor Gaisano and his family successfully built an admired brand while staying true to the values of hard work and perseverance. Today, 33 years later, these values are still held dear by the organization, inspiring every move it makes to earn the trust of even more customers and look forward to a greater future.

Metro made its debut at the Philippine Stock Exchange in November 25, 2015.^[3]

The company's expansion in Metro Manila in particular was marked by the opening of Market! Market! in the early 2000s.^[1]

Key People and Board of Directors

Frank S. Gaisano | CEO and CHAIRMAN OF THE BOARD

Arthur Emmanuel | PRESIDENT

Edward S. Gaisano | DIRECTOR

Jack S. Gaisano | DIRECTOR

Margaret Gaisano-Ang | DIRECTOR

Arthur Emmanuel | DIRECTOR

Ricardo Nicanor N. Jacinto | INDEPENDENT DIRECTOR

Guillermo L. Parayno, Jr. | INDEPENDENT DIRECTOR

Store formats and locations

Metro Department Store Logo

Metro Supermarket Logo

Super Metro Logo

Metro Retail Stores follows the following retail store formats: Metro Department Store, Metro Supermarket and Super Metro Hypermarket.

Metro Department Store

Metro Department Store provides basic needs to stylish buys, local and international brands alike, all these are made available to Filipinos in 10 locations across the country.

Metro Alabang Town Center
Metro Ayala Center Cebu
Metro Colon
Metro Legazpi
Metro Lucena
Metro Mandaue
Metro Market! Market!
Metro Marquee Mall Angeles
Metro The District Imus
Metro Toledo

Metro Supermarket

Metro Supermarket provides the freshest of the fresh produce, meat, poultry, seafood, and household supplies for its complete selection of international products.

Metro Supermarket Alabang Town Center
Metro Supermarket Ayala Center Cebu
Metro Supermarket Binondo Lucky Chinatown
Metro Supermarket Carmen
Metro Supermarket Colon
Metro Supermarket Legazpi
Metro Supermarket Lucena
Metro Supermarket Mandaluyong
Metro Supermarket Mandaue
Metro Supermarket Market! Market!
Metro Supermarket Marquee Mall Angeles
Metro Supermarket Plaza 66 Newport City
Metro Supermarket The District Imus
Metro Supermarket Toledo
Metro Fresh ‘N Easy Banilad
Metro Fresh ‘N Easy Basak
Metro Fresh ‘N Easy Lawton
Metro Fresh ‘N Easy Mactan
Metro Fresh ‘N Easy Minglanilla
Metro Fresh ‘N Easy Punta
Metro Fresh ‘N Easy Tabok
Metro Fresh ‘N Easy Tabunok
Metro Fresh ‘N Easy Umapad
Metro Wholesale Mart Colon

Super Metro Hypermarket

Super Metro Hypermarket provides a wide range of general merchandise and food products that offer shoppers value for money in each of the 12 “superstores” found across the country.

Super Metro Anonas
Super Metro Antipolo
Super Metro Bogo
Super Metro Calamba
Super Metro Carcar
Super Metro Colon
Super Metro Lapu-Lapu
Super Metro Maasin
Super Metro Mambaling
Super Metro Naga
Super Metro Panganiban
Super Metro Talisay

Ancillary Businesses

Metro offers a complementary outlets across its stores that enhance Filipinos overall shopping experience.

Food Avenue

Food Avenue is a food dining outlet that caters affordable yet delicious meals perfect for dine-in and take-out.

Suisse Cottage

Suisse Cottage similar with bakeshops, provides shoppers freshly baked breads, cakes and pastries for any occasion.

Metro Gourmet

Metro Gourmet is a dining outlet that offers international meats and cheeses, gourmand sandwiches, a curated selection of pastas, soups and short orders.

Metro Pharmacy

Metro Pharmacy provides branded and generic medicines from top pharmaceutical companies.

References

1 2 Lazo, Kristyn Nika (11 October 2015). "Gaisano’s Metro Retail to open 7 stores". The Manila Times. Retrieved 9 April 2016.
1 2 "Metro Retail Stores marks corporate milestone with IPO". The Philippine Star. 7 November 2015. Retrieved 9 April 2016.
↑ Gonzales, Iris (25 November 2015). "Metro Retail bucks bearish market in debut". The Philippine Star. Retrieved 9 April 2016.

External links

This article is issued from Wikipedia - version of the Thursday, May 05, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.