NOS (drink)

NOS High Performance Energy Drink
Type Energy drink
Manufacturer Monster Beverage
Country of origin USA
Introduced 2005
Variants NOS Sugar Free
NOS Fruit Punch
NOS Grape
NOS Powershot
NOS Loaded Cherry
NOS Charged Citrus
Related products Full Throttle
Website drinknos.com

NOS Energy Drink is an energy drink sometimes distributed in a bottle designed to look like a NOS (Nitrous Oxide Systems) cartridge. Formerly a property of The Coca-Cola Company,[1] it is currently produced by Monster Beverage and licensed by Holley Performance, which owns the trademark. NOS contains high levels of taurine and caffeine, but differs in its inclusion of large amounts of L-Theanine.[2]

Stanton Barrett's 2008 NOS Energy Drink Chevrolet Impala

History

In February 2005, the Fuze Beverage company launched the beverage. The name "NOS" was licensed from Holley Performance Products, which manufactures the Nitrous Oxide Systems (NOS) brand of automotive nitrous injection systems.[3][4] According to Holley, NOS is the first automotive product to have a consumable food product share its name and logo.[5] In February 2007, Fuze was purchased by The Coca-Cola Company, which transferred the NOS licence to Coca-Cola.[6][7] On June 12, 2012, Coca-Cola announced the transfer of its energy division, including NOS and Full Throttle, to Monster Beverage.[1]

Ingredients

Ingredients are carbonated water, high fructose corn syrup, citric acid, sodium citrate, sodium hexametaphosphate (preservative), caffeine, taurine, natural flavors, acacia, potassium sorbate (preservative), glycerol ester of rosin, l-theanine, sucralose, yellow 5, calcium disodium edta (preservative), pyridoxine hydrochloride (vitamin B6), yellow 6, guarana, cyanocobalamin (vitamin B12)[2]

References

  1. 1 2 "The Coca-Cola Company and Monster Beverage Corporation Close on Previously Announced Strategic Partnership". The Coca-Cola Company (Atlanta and Corona, California). June 12, 2015. Retrieved 10 February 2016.
  2. 1 2 MyRedeemPinWidget (2007-02-20). "NOS - High-Performance Energy Drink". Drinknos.com, The Coca-Cola Company. Archived from the original on 2013-05-10. Retrieved 2013-05-30.
  3. ↑ "Fuze to Launch New Products. CEO Says IPO 'Not Out-of-the-Question.' Distribution Handled by Coke and Independent Bottlers and Distributors.". Beverage Digest. February 18, 2005. Retrieved 10 February 2016.
  4. ↑ Fuze Beverage (March 18, 2008). "NOS Energy Drink Releases 2 oz. Energy PowerShot: Superior performance ... Smaller package". PR Newswire (Englewood Cliffs, New Jersey). Retrieved 10 February 2016.
  5. ↑ "About NOS". Holley Performance Products. Retrieved 10 February 2016.
  6. ↑ "Coca-Cola buys Fuze Beverage". dailycamera.com. Retrieved 19 May 2015.
  7. ↑ Fitzgibbons, Patrick; Coffey, Sarah (February 1, 2007). "Coca-Cola to buy juice and tea maker Fuze". Reuters.


External links

Wikimedia Commons has media related to NOS (drink).


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