Neomobile

Neomobile
Industry

Mobile commerce
Mobile payment
Mobile entertainment

Internet
Founded 2007
Headquarters Rome, Italy
Products Mobile entertainment content and services; mobile payment solutions
Number of employees
>250
Website http://www.neomobile.com

Neomobile[1] is a multinational mobile commerce group, operating in the mobile payment and mobile entertainment sectors, headquartered in Rome, Italy. Neomobile provides interactive digital content and services for mobile users in partnership with carriers, in over 70 countries worldwide. Neomobile has offices in London, Paris, Milan, Madrid, Istanbul, Belgrade, Reus, Berlin, Mumbai, San Francisco, Mexico City and São Paulo.

Overview

Neomobile provides mobile entertainment services (chat and dating, games, apps, music, infotainment) in partnership with carriers worldwide. Services are distributed through several channels, as mobile Internet, wap, Web and SMS. The company reports that it is a leader in Italy, Brazil, France, Spain, Bogota, Mexico and Turkey. It also operates with its Mobile Entertainment services also in India, Colombia, Ecuador and Peru. Onebip, acquired by Neomobile in 2011, is a mobile payment platform. Payment solutions are based on Premium SMS, Mobile Direct Billing and DSL Payment technologies, and it is available in more than 70 countries. Payment services are available for virtual goods, social networks and free-to-play services, users pay for these services through their phone bill.

History

In 2004, Neomobile was the VAS business unit of the Italian telco Teleunit. After the Spin-off of Teleunit[2] in 2007 Neomobile was incorporated, with the services launched in Spain and Brazil, including Dindo (on line games, wallpapers and ringtones). In 2008 MPS Venture[3] (Private Equity Fund of Montepaschi Group) invests in Neomobile, and the company concludes the acquisition of Spanish Arena Mobile, a mobile content provider.[4][5]

In 2009, Neomobile launched a partnership program with leading social networks and dating companies enabling mobile access and mobile micropayment. BlueGem CP LLP[6] invests in Neomobile becoming a second key shareholder of the company. The same year Neomobile launches D2C services in Mexico.

In 2010, Neomobile acquired Zero9,[7] the Brazilian on line dating and community service provider, and launched Neomobile Gaming for mobile gambling services and D2C services in India. In 2011 NeoPowerAd,[8] a Premium Mobile Adnetwork was launched and 2 major acquisitions were completed: Onebip[9][10][11][12] and Turkish UCT Group.[13]

In December, 2011 Neomobile launched its services in Colombia and had a minor investment in Pantea,[14] a software development company for mobile advertising and mobile marketing.

Awards

In 2010 Neomobile won the ME Award in the Best D2C Company category[15] and the Italian Change Management and the Well-being at Work Award by IOè (Best HR Manager, Best Executive Manager, Best Italian Abroad, Best Foreigner in Italy and Best Freelance).[16][17] In 2011 Neomobile was a finalist of ME Awards in the Best Transaction Provider category[18] and it was named one of the Top 10 Fastest Growing Digital Media European Company at Media Momentum Awards 2011,[19] organized by GP Bullhound. In 2012 Neomobile was listed as one of the Top 10 Fastest Growing Digital Media European Company at Media Momentum Awards 2012 and it is named one of the Deloitte 2012 Technology Fast 500™ companies.

References

  1. "Neomobile". Neomobile. Retrieved 2012-09-15.
  2. "| TELEUNIT | Investor Relations". Ir.teleunit.it. 2009-03-20. Retrieved 2012-09-15.
  3. "Home - Mp Venture" (in Italian). Mpventure.it. Retrieved 2012-09-15.
  4. "Sale of Arena Mobile to Neomobile - Corporate Finance Partners". Cfpartners.com. 2009-11-09. Retrieved 2012-09-15.
  5. Oct 23, 2008 - 1:17AM (2008-10-23). "Italian Mobile Entertainment Company Neomobile Buys Spain’s Arena Mobile — Tech News and Analysis". Paidcontent.org. Retrieved 2012-09-15.
  6. "BlueGem Capital Partners LLP | Disciplined investors searching for hidden gems". Bluegemcp.com. Retrieved 2012-09-15.
  7. NewMedia Solutions srl - www.newmediasolutions.it. "La community per il tuo telefonino: entra in zero9!". Zero9.it. Retrieved 2012-09-15.
  8. Password. "NEOMOBILE NEOPOWERAD presents: the best solution to monetize Mobile traffic". Neopowerad.com. Retrieved 2012-09-15.
  9. Green, Tim. "Neomobile acquires Onebip to boost m-commerce play | Mobile content industry news | Mobile Entertainment". Mobile-ent.biz. Retrieved 2012-09-15.
  10. Monday, March 14th, 2011 (2011-03-14). "Neomobile Acquires Mobile Payments Startup Onebip". TechCrunch. Retrieved 2012-09-15.
  11. "Neomobile acquires Onebip". Tinybingo.co.uk. Retrieved 2012-09-15.
  12. Wauters, Robin (2011-03-14). "Neomobile Acquires Mobile Payments Startup Onebip". Washingtonpost.com. Retrieved 2012-09-15.
  13. "Neomobile acquires UCT Group". Telecompaper. Retrieved 2012-09-15.
  14. "Pantea and Neomobile: an investment agreement consolidates the partnership | Pantea". Pantea.it. 2011-12-12. Retrieved 2012-09-15.
  15. Green, Tim. "ME Awards 2010: A new mobile content generation triumphs | Mobile content industry news | Mobile Entertainment". Mobile-ent.biz. Retrieved 2012-09-15.
  16. "Premio del Lavoro 2010 - Fabrizio Tripodi". YouTube. 2011-02-08. Retrieved 2012-09-29.
  17. dreamerx86. "Premio del Lavoro 2010 - Valentina Tranquilli". YouTube. Retrieved 2012-09-29.
  18. Green, Tim. "Finalists confirmed for ME Awards 2011 | Mobile content industry news | Mobile Entertainment". Mobile-ent.biz. Retrieved 2012-09-15.
  19. "GP Bullhound Summit 2012 - 2011". Gpbullhoundsummit.com. 2012-05-10. Retrieved 2012-09-15.
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