NewYorker
Private company | |
Industry |
Clothing Retail |
Founded | 1971 |
Headquarters | Braunschweig, Germany |
Key people | Friedrich Knapp, Chairman & CEO |
Products |
Wear Accessories |
Slogan | Dress for the moment |
Website | newyorker.de |
NewYorker, legally NewYorker Group Services International GmbH & Co.KG, is a German clothing retailer headquartered in Braunschweig that primarily addresses the target group of 12- to 39-year-olds.
Overview
In 1971 the first NewYorker store was opened in Flensburg. In December 2006, the company won the first billion in sales. By April 2011, the company owned nearly 857 branches in 36 countries: Azerbaijan, Armenia, Austria, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Denmark, Estonia, Finland, France, Germany, Hungary, Italy, Latvia, Lithuania, Luxembourg, Macedonia, Netherlands, Norway, Poland, Portugal, Qatar, Romania, Russia, Kazakhstan Saudi Arabia, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, Ukraine and the United Arab Emirates.
In March 2012 Olly Murs became the face for NewYorker's men spring/summer range and customers were able to get their photos taken with a cardboard cut-out of Murs.
The company has over 15,000 employees. NewYorker is naming sponsor of the Braunschweig-based German Football League team New Yorker Lions and the Basketball Bundesliga team New Yorker Phantoms Braunschweig. The company also sponsors the international b-boy competition Battle of the Year.
External links and references
Media related to New Yorker (clothing company) at Wikimedia Commons