Niall McGarry

Niall McGarry (born March 6, 1980 in Castlebar, Mayo) is an Irish media entrepreneur and the owner and founder of JOE.ie and Her.ie, male and female-focused websites in Ireland. Both websites fall under the banner of Maximum Media, the umbrella company founded by McGarry, who owns and runs both sites.[1][2][3][4][5]

McGarry attended St. Gerald's College in Castlebar, Mayo.[6] He then studied at Limerick Institute of Technology with rugby union player Jerry Flannery who owns 18 percent of Maximum Media.[7] After graduating in 2002 with a degree in Marketing Management, McGarry worked for just over a year in advertising sales for a newspaper in Galway City. There, he established Impact Media in 2003. The company grew and represented clients including Supermacs, Eircom and Radisson Hotels. Having grown the company to a 20-strong workforce, McGarry sold this business to Cork company H+A Marketing+PR in 2011. The primary reason to sell his first business was to move to Dublin to fully concentrate his energies on JOE.ie. McGarry originally created JOE.ie in 2010, providing an online outlet for Irish males with an interest in areas like sport, tech, entertainment, motors and fashion. The site now attracts 3.1 million unique visitors a month. McGarry created Her.ie, a site that caters for Irish females in July 2012 and has achieved almost instant success, already attracting an audience of over 2.2 million unique visitors each month. Together with the SportsJOE.ie and HerFamily.ie, this makes up the Maximum Media network of sites in Ireland. However, the company have expanded into the United Kingdom with JOE.co.uk, now one of the biggest male focus titles in Britain. With almost 3 million fans on Facebook, JOE.co.uk now attracts 8 million unique visitors per month. Maximum Media employs over 110 people across the UK and Ireland. McGarry also contributes regularly to a number of TV shows, radio stations on advertising and business matters.

References

  1. "JOE.ie boss McGarry plots €20m move on UK market". Irish Independent. Retrieved 14 January 2016.
  2. "Me & My Money: Niall McGarry, founder of Maximum Media". The Irish Times. 7 July 2015. Retrieved 14 January 2016.
  3. "Maximum Media hires 15 people for UK expansion". The Irish Times. 23 March 2015. Retrieved 14 January 2016.
  4. "Tackling sales - The Sunday Times". The Sunday Times. Retrieved 14 January 2016.
  5. "Gender Issues Arise at Dublin's Web Summit - BetaBoston". BetaBoston. Retrieved 14 January 2016.
  6. "Making an impact on advertising". The Irish Times. 21 December 2007. Retrieved 14 January 2016.
  7. "Jerry Flannery: Munster still have X factor and are ready for Clermont challenge". The Irish Times. 6 December 2014. Retrieved 14 January 2016.

External links

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