Nootrobox
 | |
| Private | |
| Industry | Nootropics, Supplements |
| Founders | Geoffrey Woo, Michael Brandt |
| Headquarters | San Francisco |
Area served | United States, Canada, United Kingdom, Mexico, Spain |
| Website |
nootrobox |
Nootrobox is an American company that offers nootropics.[1] The company is headquartered in San Francisco and currently offers three nootropic stacks – RISE, SPRINT and YAWN, and a chewable coffee gummy called GO CUBES[2][3] via an online storefront and a subscription service.[4]
History
The company was first founded in 2014 by Stanford alumni Geoffrey Woo and Michael Brandt. While forming the company Woo was an Entrepreneur in residence in the Entrepreneur-in-Residence program of Foundation Capital,[4] while Brandt worked as a Google employee, a freelance photographer, and an adjunct professor at the Academy of Art University.[5][6] Nootrobox acquired a following in Silicon Valley and in February 2015, the company expanded its market to include Canada.[7][8]
Nootrobox was recognized as a "Top 15 Brand for 2015" by the UK design firm Identica.[9] Nootrobox is also known for advocating intelligent regulatory and safety reforms for the broader nootropics industry.[10] On October 13, 2015, the company announced that prominent Silicon Valley angel investors and executives including Marissa Mayer and Mark Pincus have invested in a $500,000 angel round for the company.[11]
In December of 2015, Andreessen Horowitz led a $2 million venture capital round in the company. Chris Dixon, who has experience at biohacking companies like Soylent, led the investment for Andreessen Horowitz.[12] The new funds will be used to accelerate clinical research and product research & development.
See also
References
- ↑ Castro, Vicky. "The 'Brain-Enhancing' Drugs That Are Sweeping Silicon Valley". Inc.com. Retrieved 9 March 2015.
- ↑ "About Nootrobox". Nootrobox. Retrieved 23 July 2015.
- ↑ "Don't have time to drink your coffee? Chew it with Go Cubes". CNET. Retrieved 14 September 2015.
- 1 2 Perez, Sarah. "Nootrobox Launches Its "Smart Drugs" Subscription Service". TechCrunch. Retrieved 9 March 2015.
- ↑ D'ONFRO, JILLIAN. "This Twenty-Something Ditched His Dream Job At Google And Now He Has A Startup That Sells Brain-Enhancing Pills". Business Insider. Retrieved 9 March 2015.
- ↑ "A Pair of Entrepreneurs Focuses on ‘Nutrients for Your Brain’". WeWork. June 18, 2015. Retrieved June 18, 2015.
- ↑ Roose, Kevin. "I tried Silicon Valley’s favorite ‘brain-enhancing’ drugs". Fusion. Retrieved 9 March 2015.
- ↑ Thomas, Knowlton. "Nootrobox Launches 'Smart Drugs' Subscription Service in Canada". TechVibes. Retrieved 9 March 2015.
- ↑ "Identica - Fifteen Brands for Twenty-Fifteen", Identica, Feb 1, 2015
- ↑ "Nootropics: International Headlines Focus Attention on Silicon Valley Workers' Use of "Smart Drugs"", NBC, May 29, 2015
- ↑ "Marissa Mayer and Mark Pincus invested in a startup that makes 'brain drugs' and chewable coffee", Business Insider, October 13, 2015
- ↑ "Andreessen Horowitz to Invest in Nootropics Start-Up", New York Times, December 3, 2015