Oticon

Oticon is the world's second largest hearing aid manufacturer. It is situated in Denmark outside the capital Copenhagen. It was founded in 1904 by Hans Demant, whose wife was hearing impaired. Oticon is particularly well known worldwide for their innovative management style known as "Spaghetti Organization"[1][2] introduced by Mr. Lars Kolind[3][4][5] under his leadership in 1988 - 1998.[6][7][8] The company is a subsidiary of the William Demant Holding Group.

Oticon has branches in various countries, such as their production plant in Poland, and has more than 3,000 employees worldwide.[9]

Product Lines

Mature product line

See also

External links

References

  1. "Oticon A/S: Spaghetti Organization and Beyond". IBS Center for Management Research. Retrieved 12 September 2012.
  2. "Case Study: Revolution at Oticon A/S: The Spaghetti Organization (Condensed)". Harvard Business Review. Retrieved 10 September 2012.
  3. Peters, Tom (January 1994). Liberation Management. United States: Ballantine Books. p. 880. ISBN 0-4499-0888-7.
  4. Ewing, Jack (6 August 2007). "Denmark's Masters of E-Mail Marketing". Bloomberg Businessweek. Retrieved 12 September 2012.
  5. Poulsen, Per Thygesen (1993). Tænk det utænkelige: Revolutionen i Oticon. Denmark: Schultz Erhvervsbøger. p. 174. ISBN 8-7569-7920-7.
  6. Tænk det utænkelige: Revolutionen i Oticon. Google Books. Retrieved 12 September 2012.
  7. "Think the Unthinkable (in Danish: Tænk det utænkelige!)". Kolind Kuren. Retrieved 12 September 2012.
  8. Morsing, Mette; Eiberg, Kristian (1998). Managing the Unmanageable for a Decade. Denmark: Oticon A/S. p. 244.
  9. "Oticon Hearing Aids". Hidden Hearing. Retrieved 2014-05-06.


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