PagSeguro

PagSeguro
Web address www.pagseguro.uol.com.br
Type of site
 E-commerce
Available in Portuguese
Owner Universo Online
Launched July 2007 (2007-07)
Current status Active

PagSeguro is a Brazilian-based national e-commerce business that allows payments and money transfers to be made through the Internet. The service launched in July 2007 based on the payment service BRPay, acquired in January 2007 by Universo Online, a web content, products and services Brazilian firm.[1]

History

UOL purchased BrPay, a Brazilian electronic payment company firm in January 2007. In following July, UOL changed the firm’s name to PagSeguro. In November 2008 PagSeguro was appointed the best website in the e-commerce category by readers of Info Exame magazine.

In 2010, PagSeguro had already more than 12 million registered users.[2] After two years, in 2012, a partnership was launched with Horus, an online fraud prevention firm in order to guarantee the safety of its transactions.[3]

In the same year, PagSeguro launched a partnership with Nokia to process payments via Near Field Communication (NFC), a technology that safely enables date transmission through the approximation of two mobile telephones. PagSeguro was the first firm to implement NFC technology in Brazil.[4]

In 2013, PagSeguro launched an online credit reader for receiving payments via mobile apps. In the same year PagSeguro launched partnerships with Cartão Mais.[5] and iPAGARE Magento. Retailers that own a Magento store with iPagare technology may use PagSeguro when checking out.[5]

In 2013, PagSeguro obtained the PCI-DSS (Padrão de Segurança de Dados para a Indústria de Cartões de Pagamento) certification and also released Envio Fácil, a freight service with discounts for retailers in shipping with no weight limit in all of Brazil. Envio Fácil also tracks packages via PagSeguro’s website.[6][7]

In 2014 PagSeguro released the app Carteira PagSeguro (PagSeguro Wallet), which hosts credit card data and allows payments by using smartphones.[8]

Shopping and Online Payment

PagSeguro is an e-commerce tool that mediates payments for both sellers and buyers.[9][10]

Each buyer picks the product or service that he/she intends to buy in a website that uses PagSeguro and is then directed to PagSeguro’s website and then chooses the payment method, which may be credit card, electronic transfer or billet banking.[11]

Electronic sales

The subscription and use of PagSeguro for sellers is free. Each seller pay fees only when a transaction is completed via PagSeguro. PagSeguro has agreements with diverse a number of financial institutions so that each seller can offer different paying methods to each buyer. Furthermore, PagSeguro receives and forwards the payment to the seller in 14 days once it is certified that there were no frauds in the operation [11]

Resolution Disputes

If a buyer does not receive a product or does so in a way different than agreed, it is possible to open a dispute (claim). PagSeguro moderates the dispute resolution to help the buyer receive the product or the money back; or the seller to receive the money back or return it to the buyer. Money involved in the transaction is held by PagSeguro during 14 days and the buyer has this time to open a dispute to get the transaction money back.

After this period, the buyer still has 31 days to start a dispute, however this time with no guarantee to get the money back.[12][13]

Physical

Debit and credit card reader

PagSeguro released its credit card reader for sales with up to 12 quotas in 2013. The reader is attached to a smartphone or tablet through a headphone entry and must be connected to Internet. The device is compatible with iOS, Android, Symbian OS, MeeGo and Windows Phone.

The reader has the same role of a traditional credit card reader, however has no monthly fee for the seller as it charges only a fee per transaction made. It is also an option for every autonomous professional or trader.[14][15][16][17]

In February 2014, PagSeguro released a new card reader that takes both debit and credit for mobile transactions. The reader is attached to a smartphone or tablet through Bluetooth technology and takes payment divided in up to 12 quotas. It has no fixed cost for each seller as a fee is charged per transaction. Furthermore, the machine is owned by the seller. Information flows in a cryptographic manner during communication so no client data is stored in the equipment. In following September, the Mini version for the debit and credit reader was released. It has a different appearance, but holds the same functions.[18][19]

See also

References

  1. ↑ Pagseguro
  2. ↑ Rafael Cabral (September 27, 2010). "Quer pagar como?" (in Portuguese). Estadão. Retrieved December 7, 2014.
  3. ↑ "Horus e PagSeguro comemoram aumento da segurança no e-commerce" (in Portuguese). E-Commerce News. April 3, 2012. Retrieved December 29, 2014.
  4. ↑ "PagSeguro e Nokia firman parceria para pagamento móvel" (in Portuguese). Exame.com. April 13, 2014. Retrieved December 7, 2014.
  5. 1 2 E-Commerce News (February 15, 2013). "PagSeguro firma parceria com iPAGARE Magento" (in Portuguese). E-Commerce News. Retrieved December 29, 2014.
  6. ↑ E-Commerce News (June 6, 2013). "PagSeguro recebe certificação PCI-DSS" (in Portuguese). E-Commerce News. Retrieved December 7, 2014.
  7. ↑ "PagSeguro lança serviço chamado Envio Fácil" (in Portuguese). E-Commerce News. October 31, 2014. Retrieved December 7, 2014.
  8. ↑ Redação Adnews (August 14, 2014). "PagSeguro lança app de pagamentos via celular" (in Portuguese). Tecnologia. Retrieved December 29, 2014.
  9. ↑ lanca-site-sobre-doacoes-com-cartao/ "PagSeguro lança site sobre doações com cartão" Check |url= value (help) (in Portuguese). Jornal do Brasil. August 24, 2010. Retrieved December 7, 2014.
  10. ↑ "Empresas de pagamento virtual querem facilitar a compra na internet" (in Portuguese). Valor Econômico. November 30, 2011. Retrieved December 29, 2014.
  11. 1 2 Cecília Abbati (December 18, 2014). "Quer cobrar como?" (in Portuguese). Exame. Retrieved December 29, 2014.
  12. ↑ e-disputa.jhtml#rmcl "Perguntas Frequentes" Check |url= value (help) (in Portuguese). UOL PagSeguro. December 3, 2014. Retrieved 8 December 2014.
  13. ↑ Rafael Cabral (September 7, 2010). "Quer pagar como?" (in Portuguese). Estadão. Retrieved December 8, 2014.
  14. ↑ "PagSeguro lança leitor de cartão de crédito para smartphones" (in Portuguese). Extra Globo. April 1, 2013. Retrieved December 29, 2014.
  15. ↑ Wilian Miron (August 8, 2012). "PagSeguro quer lançar aplicativo para pagamento móvel" (in Portuguese). Exame Notícias. Retrieved December 29, 2014.
  16. ↑ Guigo Oliva (October 7, 2013). "Africa divulga leitor de cartões mobile do PagSeguro" (in Portuguese). Exame Abril. Retrieved December 29, 2014.
  17. ↑ "PagSeguro lança leitor de cartão de crédito para smartphones" (in Portuguese). O Globo. April 1, 2013. Retrieved December 29, 2014.
  18. ↑ Escrito por redação (September 19, 2014). "PagSeguro lança leitor de cartão de débito e crédito MINI" (in Portuguese). iPNews. Retrieved December 29, 2014.
  19. ↑ "Leitor de cartões transforma smartphones em ponto de venda" (in Portuguese). Exame Tecnologia. April 3, 2012. Retrieved December 29, 2014.
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