Patrick J. Gallagher

Patrick Joseph Gallagher (born February 23, 1949 in Chicago, Illinois) is the current Executive Vice President of Marketing, Partnerships and Communication for the San Francisco Bay Area Super Bowl 50 Host Committee. In this role, Gallagher is responsible for all of the marketing and communications related to the planning, operations and delivery of Super Bowl 50, and the activities leading up to Super Bowl week in the Bay Area, as well as the partnerships and fundraising necessary to stage the game and its associated events.

The longest serving executive in San Francisco Giants history, Pat Gallagher is credited for being one of the most creative marketing and business minds in professional sports. The son of an engineer, Gallagher began his career in marketing with SeaWorld amusement parks in San Diego and Ohio. In 1976, while working at Marine World amusement park in Redwood City, California, Gallagher was hired by Giants owner Bob Lurie as the team's Marketing Director, a relatively new concept at the time.

After leaving the Giants in 2009, Gallagher along with inventor Bob Zider and Sun Microsystems founder Scott McNealy created the Alternative Golf Association with the goal of developing and introducing new approaches to the game of golf that are more fun and more accessible for recreational players but can be played on existing courses and within the existing framework of the industry as the Chief Executive Officer and Co-Founder of the Alternative Golf Association (known as "Flogton"). Gallagher is the former President of San Francisco Giants Enterprises and is Chairman Emeritus of the San Francisco Convention and Tourism Bureau

Professional career

"I came, I saw, I survived".

Faced with the task of filling infamously cold Candlestick Park, Gallagher rose to the occasion with some of the most brilliant marketing concepts of the time. With campaigns such as the Croix De Candlestick (a button given to any fan who braved the elements and remained for an extra inning night game), Crazy Crab, and the Doofus Dome, Gallagher and the Giants were recipients of multiple EFFIE awards, the global Marketing industry's annual award for excellence in effective marketing, a Clio award, and several Major League Baseball Marketing Excellence awards.

Rising through the Giants ranks for over thirty years, Gallagher has held a variety of positions with the club. As Senior Vice President of Business Operations of the club, Gallagher took a lead role in implementing a business plan to build Pacific Bell Park (now AT&T Park), the first privately financed baseball stadium in over forty years.

Most recently, Gallagher served as the President of Giants Enterprises, concentrating on bringing non-baseball events to AT&T Park. Gaining national and international recognition for innovative uses of AT&T Park, he is a founder of the Emerald Bowl now called the Kraft Bowl, a NCAA college bowl game played at AT&T Park annually. Other events include concerts such as Dave Matthews Band, The Rolling Stones,and Bruce Springsteen, Greenday, Cirque du Soleil, international soccer matches, and Supercross, to name a few.

He is also Chairman Emeritus of the San Francisco Convention and Visitors Bureau, former President of the San Francisco Bay Area Big Brothers/Big Sisters Foundation and Board member of the Bay Area Sports Hall of Fame.

External links

This article is issued from Wikipedia - version of the Saturday, February 20, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.