Personal Capital

Personal Capital
Private
Industry Finance
Founders Bill Harris, Rob Foregger
Area served
 United States
Website personalcapital.com

Personal Capital is an online financial advisor and personal wealth management firm headquartered in Redwood City, California with offices in San Francisco, CA and Denver, CO.[1][2]

History

Personal Capital was founded by Bill Harris and Rob Foregger in 2009.[3] Personal Capital was formerly known as SafeCorp Financial Corp.[4] The name was changed in 2010 and publicly launched on September 9, 2011.[4][5] Since 2012, Personal Capital has been registered with the U.S. Securities and Exchange Commission (SEC) as an investment advisor.[6]

In both 2014 and 2015, Personal Capital was named to CNBC Disruptor 50 list.[1][3] In June 2015, Personal Capital had over $1.5 billion in assets under management.[7] In September 2015, there were 800,000 people using Personal Capital’s free investing tools to monitor $150 billion in assets.[7]

Product

Since inception, Personal Capital has provided both free and paid wealth management products.[1]

Free registration has included a digital overview of user finances along with access to Personal Capital’s financial analytic and planning tools.[8] Users link their banks, brokerages, 401Ks, mortgages, credit cards, and loans. Analytics and planning advice is then automated through a 401K fee analyzer, retirement planner, mutual fund analyzer, an investment checkup, and cash flow tool.[1][8] A free Personal Capital app for iOS and Android devices has also been available to all users with the same monitoring, analytic, and planning functionalities as the web version.[9][10]

Managed accounts have been an available option for clients with a minimum of $25,000[11] in assets and include a team of financial advisors assigned to each account in exchange for a fee.[8]

Security

Personal Capital partners with Yodlee Interactive to store and secure customer brokerage credentials.[12][13]

References

  1. 1 2 3 4 "18. Personal Capital". CNBC. Retrieved 16 November 2015.
  2. ↑ Svaldi, Aldo. "Personal Capital picks Denver as hub for its financial advisers". The Denver Post. The Denver Post. Retrieved 16 November 2015.
  3. 1 2 "17. Personal Capital:Online 360-degree personal finance platform". CNBC. CNBC.
  4. 1 2 "Company Overview of Personal Capital Corporation". Bloomberg. Bloombert. Retrieved 16 November 2015.
  5. ↑ Schonfeld, Erick. "Former Intuit CEO Bill Harris Launches Personal Capital". TechCrunch. TechCrunch. Retrieved 15 November 2015.
  6. ↑ "ERSONAL CAPITAL ADVISORS CORPORATION". US Securities and Exchange Commission. Retrieved 14 November 2015.
  7. 1 2 MacKillop, Scott. "Almost lost in the robo shuffle, Personal Capital, in its 'special category,' is winning as told by an overlooked metric: revenues". RIABiz. RIABiz. Retrieved 16 November 2015.
  8. 1 2 3 Taulli, Tom. "When Personal Capital Talks, People Should Listen". Forbes. Forbes.
  9. ↑ Cannon, Andrea. "These 5 Apps Will Help You Finally Organize Your Money". WiseBread. WiseBread. Retrieved 16 November 2015.
  10. ↑ Fontinelle, Amy. "BillGuard Vs. Mint Vs. SigFig Vs. Personal Capital". Investopedia. Investopedia. Retrieved 14 November 2015.
  11. ↑ O'Shea, Arielle. "Online Advisor Personal Capital Lowers Account Minimum". nerdwallet. Retrieved 12 January 2016.
  12. ↑ Bernard, Tara Siegel. "Personal Capital Aims to Be Next-Generation Financial Adviser". New York Times. New York Times.
  13. ↑ Hope, Bradley. "Provider of Personal Finance Tools Tracks Bank Cards, Sells Data to Investors". Wall Street Journal. Wall Street Journal.
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