RCRD LBL

RCRD LBL
Parent company Downtown Music LLC
Founded 2007
Founder Josh Deutsch
Peter Rojas
Elliot Aronow
Defunct Yes
Genre Various
Country of origin United States
Location Online
Official website www.rcrdlbl.com

RCRD LBL was a website for free,[1] curated, legal MP3[2] downloads from emergent artists.

RCRD LBL was launched in 2007 by Josh Deutsch and Peter Rojas [3] and Creative Director Elliot Aronow,[4] and featured thousands of free singles, remixes, exclusive tracks and rarities from a diverse, handpicked roster of artists. The site served up millions of downloads and plays per month.[5]

As of November 2013, the site has been taken down and there have been no new posts on the site's Facebook or Twitter feeds since May 2013.

Past Events

  • Smoke & Mirrors feat. Crystal Castles - September 15, 2011[6]
  • Rock-A-Way Summer II (aka. Rainy Summer!) - August 21, 2011[7]
  • Last.fm[8]

Key Players

  • Chairman - Josh Deutsch
  • General Manager - Terence Lam
  • Chief Marketing Officer - Doug Smiley
  • Creative Director - Elliot Aronow[9]

References

  1. ↑ Lauria, Peter (2007-06-11). "On The Download". NYPOST.com. Retrieved 2012-02-04.
  2. ↑ Smith, Ethan (2007-11-15). "Music Test: Can a Firm Profit From Free Tunes? - WSJ.com". Online.wsj.com. Retrieved 2012-02-04.
  3. ↑ "RCRD LBL Launches". Coolfer.com. 2007-11-15. Retrieved 2012-02-04.
  4. ↑ Dionne, Zach (10 January 2012). "Curator Elliot Aronow's Simple Rules For Success In Branding--And Life". Fast Company - Create (Fast Company). Retrieved 25 September 2014.
  5. ↑ http://solutionsfordreamers.com/articles/2010/07
  6. ↑ "Smoke & Mirrors :: Powered by RCRD LBL". Reuters. 2011-09-09. Retrieved 2012-02-04.
  7. ↑ "RCRD LBL Rock-A-Way Summer ft. DOM, Sheen Bros, Greg Nice, Baio, and more at Public Assembly on August 21, 2011". Myfreeconcert.com. 2011-08-21. Retrieved 2012-02-04.
  8. ↑ mrb3213 wrote:. "RCRD LBL's Rock-A-Way Summer at Rockaway Beach Boardwalk (Queens) on 31 Jul 2011 –". Last.fm. Retrieved 2012-02-04.
  9. ↑ "Selectism Profile | Elliot Aronow of RCRD LBL". Selectism.com. 2011-03-29. Retrieved 2012-02-04.


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