ScoopWhoop

ScoopWhooop
Type Private
Founded 2013
Headquarters New Delhi, India
Key people Sattvik Mishra
Rishi Pratim Mukherjee
Sriparna Tikekar
Debarshi Banerjee
Saransh Singh
Suparn Pandey
Employees 130
Website ScoopWhoop.com
Alexa rank Increase 1309 (June 2015)[1]
Type of site News & Entertainment
Advertising Native
Registration Optional
Available in English
Current status Active

ScoopWhoop is an internet media and news company from India. The company creates and curates India specific stories.[2] The website initially started as a viral content generating and sharing website but now the company has also begun serving as a news portal and also acts as a channel for sharing and remedying social concerns.[3][4]

History

ScoopWhoop was founded in August 2013 by Sattvik Mishra, Sriparna Tikekar, Rishi Pratim Mukherjee, Debarshi Banerjee, Saransh Singh and Suparn Pandey. All of the founders are alumni of Indian Institute of Mass Communication. At the time of starting ScoopWhoop, Sattvik, Rishi, Saransh and Suparn were colleagues at Webchutney and Sriparna was working at the advertising firm McCann Erickson. Initially, they wanted to continue ScoopWhoop as a side project in addition to their day jobs. But after the website's initial success they all left their jobs and began to fully devote their time to ScoopWhoop in November 2013.

In March 2015, apart from the 21 million unique views, the site also garnered 45 million page views and has been consistently getting over three million social shares monthly across articles.[5]

Funding and Partnership

The company received a funding of Rs. 10 Crore (100,000,000) from Bharti Softbank in November 2014 for a stake of 36.5% which valued the company at Rs. 40 crores.[6][7]

Criticism

Scoopwhoop has been criticised for being socially insensitive during the Nepal earthquakes. It posted an article titled ‘16 Thoughts That Went Through Everyone's Mind When The Earthquake Happened' which was considered capitalising on human suffering.[8] However, they later apologised for it and used their news portal to give continuous updates on the earthquake.They also urged their readers to contribute to the Nepal relief fund.[9][10]

See also

References

Further reading

This article is issued from Wikipedia - version of the Thursday, May 05, 2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.