ScoopWhoop
 | |
| Type | Private |
|---|---|
| Founded | 2013 |
| Headquarters | New Delhi, India |
| Key people |
Sattvik Mishra Rishi Pratim Mukherjee Sriparna Tikekar Debarshi Banerjee Saransh Singh Suparn Pandey |
| Employees | 130 |
| Website | ScoopWhoop.com |
| Alexa rank |
 1309 (June 2015)[1] |
| Type of site | News & Entertainment |
| Advertising | Native |
| Registration | Optional |
| Available in | English |
| Current status | Active |
ScoopWhoop is an internet media and news company from India. The company creates and curates India specific stories.[2] The website initially started as a viral content generating and sharing website but now the company has also begun serving as a news portal and also acts as a channel for sharing and remedying social concerns.[3][4]
History
ScoopWhoop was founded in August 2013 by Sattvik Mishra, Sriparna Tikekar, Rishi Pratim Mukherjee, Debarshi Banerjee, Saransh Singh and Suparn Pandey. All of the founders are alumni of Indian Institute of Mass Communication. At the time of starting ScoopWhoop, Sattvik, Rishi, Saransh and Suparn were colleagues at Webchutney and Sriparna was working at the advertising firm McCann Erickson. Initially, they wanted to continue ScoopWhoop as a side project in addition to their day jobs. But after the website's initial success they all left their jobs and began to fully devote their time to ScoopWhoop in November 2013.
In March 2015, apart from the 21 million unique views, the site also garnered 45 million page views and has been consistently getting over three million social shares monthly across articles.[5]
Funding and Partnership
The company received a funding of Rs. 10 Crore (₹100,000,000) from Bharti Softbank in November 2014 for a stake of 36.5% which valued the company at Rs. 40 crores.[6][7]
Criticism
Scoopwhoop has been criticised for being socially insensitive during the Nepal earthquakes. It posted an article titled ‘16 Thoughts That Went Through Everyone's Mind When The Earthquake Happened' which was considered capitalising on human suffering.[8] However, they later apologised for it and used their news portal to give continuous updates on the earthquake.They also urged their readers to contribute to the Nepal relief fund.[9][10]
See also
- Buzzfeed
- TalePicker
- Pulpfish
References
- ↑ "scoopwhoop.com Site Info". Alexa Internet. Retrieved 2015-06-22.
- ↑ "ScoopWhoop Media Pvt. Ltd.: Private Company Information". Bloomberg.
- ↑ Dutta, Saptarishi. "Five reasons why ScoopWhoop, BuzzFeed’s clone in India, has been so successful". Quartz. Retrieved 18 June 2015.
- ↑ Mitra, Sounak. "Scoopwhoop drives more web traffic than most news sites". Business Standard. Retrieved 14 June 2015.
- ↑ "Scoopwhoop.Com - Info". AdageIndia. Retrieved 10 June 2015.
- ↑ Walia, Shelly. "Now ScoopWhoop wants to become India’s Buzzfeed+Vice (+Vox)". Quartz.in. Retrieved 14 June 2015.
- ↑ Lall, Richa. "ScoopWhoop: A 40cr venture in just 15months!!". myventure.in. Retrieved 14 May 2015.
- ↑ "Being socially insensitive – Lenskart, Troika Consulting and ScoopWhoop". SocialSamosa. Retrieved 9 June 2015.
- ↑ Sriparna. "Sorry, We Messed Up.". ScoopWhoop.
- ↑ BitGiving. "BitGiving - ScoopWhoop for Nepal".