ScoreBig

ScoreBig, Inc.
Private startup
Industry Live Entertainment
Founded Los Angeles, California, United States (2009 (2009))[1]
Founder Adam Kanner
Joel Milne
Headquarters Los Angeles, CA, USA
Area served
USA
Key people
Adam Kanner, Executive Chairman & Co-Founder
David Goldberg, Chief Executive Officer
Joel Milne, Chief Product Officer
Products Discounted Ticket Sales, Ticket Liquidation
Website ScoreBig.com

ScoreBig is a ticket seller focused on providing savings to consumers for sports, concerts, theater, and other live events. Customers can save up to 60% below box office price when they name a ticket price on ScoreBig.com.

The privately held company was founded in 2009 by Adam Kanner and Joel Milne. ScoreBig gives venues the ability to cut ticket prices without "the whiff of desperation that typically accompanies discounts."[2] At ScoreBig, consumers bid on tickets and can save up to 60% below box office price.

Ticket service

ScoreBig's service allows its users to bid on sporting, concert, theatre, and other live entertainment tickets with expectations of saving 10-60%. ScoreBig doesn't identify the source of the tickets it offers, enabling venue to discount seats without "cannibalizing their own box offices or angering season ticket holders who paid full price."[3] This enables it to provide deeper discounts than most other ticket sellers, because teams, venues and promoters are more comfortable giving low prices when they aren't advertised broadly.

Buyers choose sections rather than specific seats, with sections rated by a star systems (six stars for front row; one star for the rafters).[3] When browsing or searching the website, visitors see the average discount they can expect to receive. After selection, customer bids are either accepted or rejected right away. If accepted, the tickets are purchased immediately, without service fees or delivery charges.[3] If the bid is rejected, the customer is barred from bidding again on that event for 24 hours, but also is shown alternative "buy it now" offers.

History

ScoreBig was founded by Adam Kanner and Joel Milne in 2009. Kanner served as the Vice President of Relationship Marketing & Business Development for the NBA.[4] Milne previous lead Ivize as CEO, a litigation services company, and founded season ticketing software named Season Ticket Solutions. Kanner and Milne were joined by David Goldberg, (Chief Executive Officer, formerly Executive Vice President at Ticketmaster and CEO at Youbet.com) Neil Kaplan (Chief Revenue Officer, formerly at Internet Brands and Vantage Media), Alison Burnham (Vice President of Pricing and Analytics), Peter Sinclair (VP of Marketing-- formerly GM of Online Channel at Green Dot and Engagement Manager at McKinsey & Company), George Waterstraat (VP of Operations, formerly at the Oklahoma City Thunder) and David Marcus (SVP of Partnerships-- formerly at TicketMaster and Warner Music).

ScoreBig raised over $8 million in venture capital funding, [5] from Shari Redstone, Gideon Yu, and Bain Capital Ventures.[3]

ScoreBig launched to members-only on December 15, 2010, with more than 600,000 tickets available.[6]

On February 3, 2011, ScoreBig announced a partnership with TicketBiscuit, adding tickets from comedy clubs, music vendors and event organizers to ScoreBig's inventory.[7]

In April 2011, ScoreBig raised $14 million in series B funding led by U.S. Venture Partners.[3]

In September 2013, ScoreBig raised $10 million in new funding from Checketts Partners Investment Fund (CPIF) and announced the hiring of a key industry veteran, long time board advisor and former Ticketmaster EVP David Goldberg.

On October 2014, ScoreBig announced that it has raised $18M in new funding led by Hearst Ventures with participation from both new and existing investors.

In January 2015, ScoreBig announced a multiyear partnership with Ticketmaster, in which it will become directly integrated with the industry giant’s primary ticketing system. In the deal, ScoreBig will appear as a purchase option for events involving teams and event promoters that are clients of the two companies and that opt in. The partnership includes several cross-promotional, marketing and online traffic-sharing components, and the shared clients will receive additional data on customer ticket searching and purchase patterns.

References

  1. "ScoreBig Company Profile". CrunchBase. TechCrunch. Retrieved February 5, 2011.
  2. Smith, Ethan (December 16, 2010). "Start-Up Scoops Up Unsold Tickets". The Wall Street Journal. Retrieved February 5, 2011.
  3. 1 2 3 4 5 "Names You Need To Know: ScoreBig". Forbes. April 27, 2011. Retrieved 2013-06-18. |first1= missing |last1= in Authors list (help)
  4. "Leadership". ScoreBig. Retrieved 2011-02-05.
  5. "ScoreBig". Profile. CrunchBase. Retrieved 2011-02-05.
  6. Van Grove, Jennifer (December 15, 2010). "New Event Ticketing Site Applies Priceline Model to Buying Tickets". Mashable.com. Retrieved 2011-02-05.
  7. "TicketBiscuit, ScoreBig Announce Strategic Marketing Partnership". Press release. PRWeb.com. Retrieved 2011-02-05.

External links

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