simplehuman
Private | |
Founded | 2000 |
Founder | Frank Yang |
Headquarters | Torrance, California |
Key people | Frank Yang, CEO & Founder |
Products | trash cans, kitchen and bath tools, organization tools |
Number of employees | ~100 |
Slogan | "Tools for Efficient Living" |
Website | www.simplehuman.com |
simplehuman is a privately owned [1] designer and manufacturer of kitchen, bath and beauty tools based in Torrance, California. simplehuman's trash cans, touch-free soap pumps, shower caddies and magnified sensor- activated vanity mirrors are sold across the US and internationally both on its website and at various brick-and-mortar retail chains such as Bed, Bath, & Beyond, The Container Store, Crate & Barrel and Neiman Marcus. simplehuman's trash cans are considered among the most high-end cans on the market today due to their patented sensor technology [2] and durability.
History
In 2000, simplehuman was founded by Frank Yang, who immigrated in 1982 [3] and later started the company with the idea of making a better trash can.[1][4] He showed his design and received his first orders at the International Home and Housewares Show from retailers such as The Container Store and Bed, Bath & Beyond.[5] The company was originally called Canworks due to its focus on trash cans, but Yang changed the name to simplehuman in 2001 when the company began to broaden its product line into other kitchen and bath tools, such as touch-free sensor pumps and shower caddies, under the tagline “Tools for Efficient Living”.[5][6] In 2003, simplehuman opened a UK subsidiary in Oxfordshire, England [7] to serve the European market.
Using sensor technology and the idea of touch-free operation, simplehuman introduced its first sensor soap pump in 2007. And in 2010, it came out with the first of its line of motion sensor-activated trash cans. In 2013, the company took this sensor technology into the beauty tools market with the introduction of its first sensor-activated vanity mirror that uses LED light technology.[8]
Products
simplehuman focuses on five main product lines:
- Trash Cans & Liners
- Sensor Pumps & Soap
- Dishracks & other kitchen tools
- Shower Caddies & other bath tools
- Sensor Mirrors
Awards
simplehuman's products and designs have won numerous prestigious awards including:
- The Housewares Design Award in 2013 for the semi-round sensor can[9]
- The European Consumer Choice Awards in 2011 for the steel frame dishrack[10]
- The European Consumer Choice Awards in 2012 for the butterfly sensor can[11]
Partners
simplehuman’s products are sold both on their website and at various retail stores such as:
References
- 1 2 3 4 5 6 USA Today | Lowly trash can gets respect at Frank Yang's simplehuman
- ↑ simplehuman | Sensor Can
- ↑ The Office Project | simplehuman - Frank Yang
- ↑ Business Week | simplehuman Company Information
- 1 2 3 4 Open Forum | simplehuman Founder Frank Yang on Reinventing the Trash Can
- ↑ New York Times | DESIGN NOTEBOOK; Trash Trades Up
- ↑ Companies in the UK | simplehuman
- ↑ Man in the Mirror:simplehuman's Sensor Mirror
- ↑ HousewaresDesignAwards.com: simplehuman Semi-Round Sensor Can
- ↑ steel frame dishrack by simplehuman
- ↑ butterfly sensor can by simplehuman